COMPANY PROFILE

Sharekhan is Indias leading online retail broking house. Launched on February 8, 2000 as on online trading portal, Sharekhan has today a pan- India presence with over 1,529 outlets serving 950,000 customers across 450 cities. It also has international presence through its branches in the UAE and Oman. Sharekhan is also registered as a depository participant with National Securities Depository and Central Depository Services. Sharekhan has set category leadership through pioneering initiatives like Trade Tiger, an Internet-based executable application that emulates broker terminals besides providing information and tools relevant to day traders. Its second initiative, First Step, is targeted at empowering the first-time investors. Sharekhan has also set its global footprint through the India First initiative, a series of seminars conducted by Sharekhan to help the non-resident Indians participate and benefit from the huge investment opportunities in India.

SERVICES: 1. Portfolio management, 2. Trade execution in equities, 3. Futures & options, 4. Commodities, 5. Distribution of mutual funds, 6. Insurance and structured product These services are backed by quality investment advice from an experienced research team which offers investment and trading ideas based on fundamental and technical research respectively, market related news, statistical information on equities, commodities, mutual funds, IPO and much more. Shrekhan is a member of the Bombay Stock Exchange, the National Stock Exchange and the countrys two leading commodity exchanges, the NCDEX and MCX.

MBA 2012 ..MALLAREDDY INSTITUTE OF TECHNOLOGY AND SCIENCES

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VISION, MISSION:

Sharekhan practices customer centric approach to be leading broking Firm.

Vision: To be the top most company for providing investment advisory and financial planning services in India. To be a leading investment intermediary for transaction through both online and offline medium

Mission

To educate and empower the individual investor to make better investment decisions through quality advice and superior service educate and empower. Research backed advice, which is easy to understand, retail specific, and discipline. Total equity solutions for the entire investment process. Relationship management Superior service. Integrity Transparencies. Professionalism. Information product, news, operations. Hassle free trading. Enjoyable experience our goals are to accomplish top most position in both online and offline medium of trade and also to remain a customer centric organization.

MBA 2012 ..MALLAREDDY INSTITUTE OF TECHNOLOGY AND SCIENCES

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BROKERAGE:

Some stock trading companies charge direct percentage while others charge a fixed amount per Rs 100. Sharekhan charges 0.5% for inter day shares and 0.1% for intra day or you could say Sharekhan charges 50 paisa per Rs 100.

HOW TO OPEN ACCOUNT WITH SHAREKHAN? For online trading with Sharekhan, investor has to open an account. Following are the ways to open an account with Sharekhan: Call them at phone number provided below and ask that you want to open an account with them. A. Call on Toll free number: 1-800-22-7500 to speak to a Customer Service executive B. If you are in Mumbai call on 022-66621111 Visit one of their branches. Sharekhan has a huge network all over India. Click on http://sharekhan.com/Locateus.aspx this link to find out your nearest branch. Just select the place near you and you'll find a manager to assist you there. You can send them an Email on info@sharekhan.com to know about their products and services. If you wish to chat with customer service representative, you can join the chat session. Page 3

MBA 2012 ..MALLAREDDY INSTITUTE OF TECHNOLOGY AND SCIENCES

 Account Opening Charges Nil Accounting maintenance charges Rs. NIL first year Rs. 300/= p.a. from second calendar year onward Products: 1. Equities 2. Mutual funds 3. Insurance 4. Portfolio management system 5. Share online 6. Bonds 7. Fixed deposits 8. Commodities 9. Derivatives 10. IPO (Irritating Process Online):

Tired of filling application forms or standing in a long queue to apply for an IPO? The quicker, easier way is to invest in IPOs online. Just select the IPO, specify the quantity and amount, and your IPO application is automatically processed.

SHAREKHAN DEMAT ACCOUNT:

You need to open a demat account to save your shares just like money saved in your account. You need to open this account with the Sharekhan classic account. To an account you need to require these following accounts: 1. PAN Card. Pan card is now mandatory in order to open a Demat Account. 2. Address Proof. Example- your ration card, drivers license, electricity bill, voters id or election card, etc. 3. Recent photographs, two or three. 4. A cancelled check. This may or may not be required. But carry your bank passbook and check book when you go to open a Sharekhan Demat Account.

MBA 2012 ..MALLAREDDY INSTITUTE OF TECHNOLOGY AND SCIENCES

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BANK CONNECTION OF SHAREKHAN:

Sharekhan has affiliation with 11 banks, which allows its customers to enjoy the facility of instant credit and transfer of funds from his savings bank account to his Sharekhan trading account. The affiliated banks are as follows: HDFC BANK UTI BANK CITY BANK ICICI BANK OBC BANK UNION BANK INDUSAND BANK IDBI BANK CENTURION BANK AXIS BANK YES BANK

BENEFIT FROM INVESTING IN IPOS ONLINE: 1. Freedom from paper-work 2. Don't have to stand in long queues 3. Convenient way to transfer money from bank to the online IPO account 4. Refund money directly gets credited to your online IPO account and you can move it back to your bank within minutes 5. Download IPO application forms quickly.

FEATURES OF SHARE KHAN: A. Online trading is very user friendly and one doesn't need any software to access. B. They provide good quality of services like daily SMS alerts, mail alerts, stock recommendations etc. C. Sharekhan has ability to transfer funds from most banks. Unlike ICICI Direct, HDFC Sec, etc., so investor not really needs to open an account with a particular bank as it can establish link with most modern banks.

MBA 2012 ..MALLAREDDY INSTITUTE OF TECHNOLOGY AND SCIENCES

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ACHIEVEMENTS OF SHAREKHAN:

1. Rated among the top 20 wired companies along with Reliance, HUJl, Infosys, etc by Business Today, January 2004 edition. 2. Awarded Top Domestic Brokerage House four times by Euro money and Asiamoney.3. Pioneers of online trading in India amongst the top 3. Online trading websites from India. Most preferred financial destination amongst online broking customers. 4. Winners of Best Financial Website award. 5. Voted by CNBC Awaaz as the Most Preferred Stock broker in India in 2005.

USEFULLINKS ABOUT SHAREKHAN/CONTACT SHAREKHAN AT: FUTURE PLANS AND PROSPECTUS:

ShareKhan Website: http://www.ShareKhan.com ProductDemoSpeedTrade:http://www.sharekhan.com/Demos/speedtrade/index.html ProductDemo - Classic: http://www.sharekhan.com/Demos/classic/index.html Email: info@sharekhan.com FAQs: http://sharekhan.com/KnowledgeCentre/Sharekhan_FAQ.aspx Phone: 022-66621111 Toll Free: 1-800-22-7500

1. 2, 00,000 plus retail customers being serviced through centralized call centers /web solutions. 2. Branches / Semi branches servicing affluent / aggressive traders through high skill financial advisor.

MBA 2012 ..MALLAREDDY INSTITUTE OF TECHNOLOGY AND SCIENCES

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3. 250 independent investment managers/ franchisee servicing 50,000 highly valued clients 4. New initiatives Portfolio management Services and commodities trading

TOP MANAGEMENT:

Owner of the company Head of Research CEO Of the Company Director, (Operations) Vice president of Equity Derivatives

: Dinesh murikya : Mr.Pathik Gandotra : Mr. Tarun Shah : Mr. Shanker Vailaya : Rishi Kohli

MBA 2012 ..MALLAREDDY INSTITUTE OF TECHNOLOGY AND SCIENCES

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