Corporate Social Responsibility

PRESENTATION

Company Profile

Company Profile
anico is the Philippines number one
department store chain. We operate 66 stores in the country with several branches in Asia and Europe. Primarily sell men's, women's, and children's apparel and accessories, cosmetics, and home furnishings, among other things

Company History
Jose Mendoza our current CEO, founded anico in 1956 The company began as a fashion company and retailer of women's wear, lingerie and beauty products in 1932 and was then called Joses World. Since then we have grown to be worlds 7th largest fashion goods retailer and the 96th largest retailer overall, based on the company's reported 2011 retail sales revenue.

Whats in a name?
A brief trivia we have always been a green company, our name itself anico is derived from the Spanish translation of the word organic (organico). The name also has several other word plays: 1. AniCo. (Ani Corporation) which means Harvest Corporation. 2. ACo/ Ako/ Ani Ko (My Harvest) Which not only represents ones individuality but also our companys goal to educate everyone there own responsibilities to our environment.

Company Mission
We live for the purpose that is 'the happiness of all our customers and the health of our world', with success measured on our ability to sustain and enhance our position both as an outstanding retailer and as a thriving example of a socially and environmentally aware company.

Company Vision
anico aims to be a leader in world-class
department store development, committed to deliver the daily needs of millions by offering not only quality but also eco-friendly products that will create a richer, better quality of life for its patrons and help the environment as well.

Company Goal
Our goal is to make anico the preferred shopping destination for our guests by delivering outstanding value, continuous innovation and an exceptional guest experience by consistently fulfilling our Naturally Affordable. brand promise.

Organizational Structure

Company Finance
Annual Financial Flow P600M

Products - 40% Employee Wages - 20% Utilities - 20% CSR - 10% Profit - 15% Other Concerns - 5%

Corporate Social Responsibility

PROJECTS

Responsible Development

Responsible Development
Were in luck since anico just recently opened its newest branch at Katipunan Avenue, and of course RD was practiced.

Responsible Development
anico takes pride for being one of the
few companies who invests in Responsible Development. As the name implies this means that any building constructed by our organization undergoes careful planning such that it offer healthy, comfortable, safe and productive environments for their users.

RD Objectives
The RD project aims that all anico building plans use materials that have, on average, 30% recycled content or more. To ensure the reduction of the volume of waste generated during a project. Monitor site energy use during construction to calculate the carbon footprints of construction sites. Produce a biodiversity action plans for all new and major refurbishment projects. Develop educational tools to ensure delivery of good environmental practice.

RD Procedures
First step towards responsible building is a clever design. This we plan on achieving by collaborating with local up and coming Environmental Design Companies who will design intelligently for us and the environment. Consult reputed Construction Firms and build responsibly. Hire and take care of competent local employees who will in turn work and operate efficiently. Continually review our approach on protecting and enhancing biodiversity in order to develop a clear way forward

RD Outcomes

RD Outcomes
Establish a green and efficient facility that will satisfy both our customers and mother earth. During the construction of our newest branch we were able to reduce the volume of waste generated 6 tonnes per 100m2 (gross internal area).

RD Expected Outcomes
A committed firm who will pursue a reduction of its operational carbon emissions by 15% over the next 10 years . Stores monthly operational cost will be significantly lower than other similar establishments.

RD Budget
anico has allocated a budget of around
P500 M for the construction of the new branch (56,212 square feet) which means every square foot costs around P10k.

RD Budget
Budget for New Branch P500M

Materials 49% Labor 40% Machine Cost 5%

Design 1%
Other 5%

RD Time Frame
Although anico will always build responsibly for this presentation the time frame we will use is those of our newest chain which took 2 3 years to build.

Smart Shopping

SS Objectives
To promote an eco-friendly lifestyle through shopping by requiring our customers to use actual bags (preferably made out of recycled materials) as shopping bags instead of plastic bags. To provide work for poor housewives To lessen waste production

SS Procedures
Buy recycled materials from junk shops (Tetra packs and Newspapers) or get the recyclables from the Materials Recovery Facility of the department store. Provide these materials for employees to work on. Position the bags on all cashiers; implementation of the no plastic policy Sell each bag for 300-600 pesos (depends on the size and design)

SS Expected Outcomes

SS Expected Outcomes
Shoppers would be able to get into the habit of always bringing bags with them to lessen the waste generated by plastic bags

SS Budget
Budget for Smart Shopping Bags Php3,900,000
Salary (for 20 people) Php1,800,000
Materials Php1,500,000 Rent Php360,000 Other expenses (water and electricity) Php240,000

SS Time Frame
Smart Shopping is always be implemented on anico department stores.

For the Forest as Well

For the Forest as Well

anico holds an annual retreat for its
employees during which one activity is tree planting. In line with this we would like to expand and involve our customers in helping to rebuild our bald forests.

FFW Objectives
Help rebuild our forest.

Grow trees where they are mostly needed to help rehabilitate the ecological system.

FFW Procedures
Collaborate with Haribon Foundation in aiding us with our planting project. For every 7000 pesos worth of single purchase, anico will plant a small tree during our annual company retreat and place it under the customers name. The trees that are offered varies to ensure great biodiversity.

FFW Expected Outcomes

Successfully help in rebuilding the abused and damaged forests the Philippines. Have a more meaningful company retreat.

FFW Budget
Budget for Tree Planting Project - P6M

Saplings P4M Documentation P1M Other

FFW Time Frame

Collection and listing of contributions is a year round activity while actual planting of trees occurs during the retreat itself which is around November of every year.

ashion Goes Green

Show for an Environmental Cause

Fashion Goes Green

anico is one of the worlds leading
Fashion outlets, and we would like to use this influence of ours to promote a very special causes. For this project, fashion will take a different turn in addressing another pressing issue in modern times: the Environment.

FGG Objectives
Project an environmental awareness to both the public and the industries of textile and clothing. Be a charity event where the profit would be donated to our partner foundation, Haribon. A research where designers seek more environmentally healthy materials and ideas for our clothes.

FGG Procedures
Collaborate with designers, models, celebrities and a crew who will help making this event possible. Tickets will be sold for the fund raising. At the end of the show their will be a segment where the innovations discovered by the designers will be revealed.

FGG Expected Outcomes

FGG Expected Outcomes

Public Awareness of the better choices when it comes to purchasing one of the most basic human needs, clothing. Aiding environmental charities such as Haribon Foundation Quality research by the top designers on better substitute and technology on textile clothing.

FGG Budget
Fashion Show Budget P15M

Venue - 40% Documentation - 10% Food - 20% Utilities - 25% Contingencies - 5%

FGG Time Frame

anico allows 8 months for the planning
and perpetrating of this revolutionary Fashion Show. This includes the harnessing of sponsors for the show and other technicalities such as signing on celebrities and designers for free, blocking the show, finding a venue, estimating attendance, and whatnot.

Bottle Furniture
Here at anico we recognize the power of water bottles. People nowadays are undeniably dependent on them. And we have devised a way to recycle them.

BF Objectives
To lessen cutting of trees by using recycled water bottles as the main material for furniture production To reduce the amount of disposed plastic bottles To save energy by using recycled materials instead of raw (virgin) materials and also reduce green house gas emissions Employ less-privileged people Encourage people to buy eco-friendly furniture

BF Procedures
Integrate waste disposal in the mall (have special trash bins for plastic bottles) Send collected plastic bottles into a recycling plant Use the poly-lumber or poly-wood produced from recycling to create new furniture

BF Expected Outcomes
Less demand for wood and less water bottles being disposed People would be aware about the benefits of this project to the environment Consumers making informed decisions when buying furniture by choosing our environment-friendly products

BF Budget
Budget for Water Bottle Furniture Php 15M
Building of New Facility P10M Supplies and Other Materials P1M Insurance of Workers P1M Promotion (TV Ads, Billboards) P500,000 Taxes & Licenses P500,000 Salary P500,000

BF Time Frame
We figure that with right maintenance and proper management the facility and the project could be worth 50 years.

Thank you for listening to us talk about some of our favorite CSR Project