Professional Documents
Culture Documents
Target engagement behavior: glucose checks Motivating, educating, triggering this target behavior will lead to improved medication adherence
Literacy (ability)
Make the mobile phone give information at the right time: Online content without searching Frequently used links How-to videos
Trigger
Make the mobile phone DO SOMETHING at the right time:
Send push notifications Add calendar events with alarms SMS CALL (Email)
Motivate
Make the patient WANT to take their medication: Utilize Game Mechanics Competition Social
Subjects
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Results
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Nationwide Childrens Hospital, 7 physicians Academic year (6/1/08-5/31/09) 1,425 different patients with type 1 & type 2 diabetes 4,057 diabetes outpatient clinic visits Average of 200 diabetic patients per physician
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~175 inpatient admissions for DKA (involving ~70 different patients) ~80% related to nonadherence
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140 inpatient admissions for DKA related to nonadherence Average diabetes 3-5 day admission for DKA costs ~$10,000
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Reimbursement for texting overhead: - 3 cents per text - 7 texts per patient per week - 21 cents/patient/week - $42 per week per physician taking care of average 200 diabetic patients -~$11 per patient per year Reimbursement for physician time per week spent on texting: - 5% of clinical activity - 5% of salary - $10,000 per year - $200 per week - $1 per patient per week to physician taking care of average 200 diabetic patients for each texting encounter Total reimbursement (overhead + time): - ~$65 to physician per patient per year
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Adults with insulin-dependent diabetes (2% of total population) Kids with type 1 diabetes (0.15% of total population) 10% of those on insulin therapy will have hospitalization ($10000 each) due to non-adherence Sources: CDC, NIH, Fifth Third Annual Report
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Corporate Wellness
Adherence
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