Professional Documents
Culture Documents
Presented By:
Akash Sharma, Chandni Sharma, Indu Tanwar, Neha Jain and Yash Hurket
Students, PGDM 12-14, IILM AHL, Jaipur
Introduction
Marketing
FORCAST OF GENERAL ECONOMIC ENVIRONMENT Qtrz /Base Index GDP SENSEX WPI IIP PLR
Gross domestic product (GDP) is the market value of all officially recognized final goods and services produced within a country in a given period. SENSEX is the value weighted index composed of 30 of the largest and most actively-traded stocks on the BSE Wholesale Price Index (WPI) is the price of a representative basket of wholesale goods. Some countries (like India and The Philippines) use WPI changes as a central measure of inflation. Index of Industrial Production (IIP) in simplest terms is an index which details out the growth of various sectors in an economy. E.g. Indian IIP will focus on sectors like mining, electricity and manufacturing. PLR:The interest rate that commercial banks charge their best, most credit-worthy customers.
ACTUAL DEMAND FOR THE PRODUCTS IN EVERY QUARTERS PC (Personal Computing) IP (Imaging & Printing) ES (Enterprise Servers) ITP (IT Peripherals) 0 0 0 0 0 1 89563 0 0 0 2 89563 26353 0 0 3 89563 26353 0 8955 4 92166 26584 0 10166
** Market Share Of PC's ** Market Share Of IP's ** Market Share Of ES's ** Market Share Of ITP's
Eg: It's Given 70% Share For PC It Means - In Quarter 1 Demand Will Be 89563 * 70% 62694
Operations
Inventory data Finished goods(units) Order enquiry recd domestic Opening inventory Actual Production Procurements from CM Sales Closing inventory Material consumed/unit PCBA BMDC Material consumed (units) PCBA BMDC Manpower & SW costs/unit Your average cost price Average industry price Your market share(%) units
5000
Raw Material Opening inventory Fresh Purchases Consumption Closing inventory Wt. Avg Price per unit
PCBA
Numbers BMDC
30,000 15,000 15,000 80 25,000 10,000 15,000 50
PCBA
Warehousing costs PC 20
PCBA
BMDC
2
1
17 220,000
2,040,000
24,000
15,500 4,000 102,000
220,000 200,000
2,605,500 434
Balance Sheet
3,791,000 10,091,000
Results of Quarter 1
Income Statement
Amount
3,339,765.00 50,000.00 3,389,765.00
2,040,000.00 102,000.00 2,142,000.00 45,320.00 200,000.00 220,000.00 2,607,320.00 2,607,320.00 126,454.00 2,480,865.00
Gross Profit Selling & Distribution Expenses Bad Debts Cash Discount + Bill Dicount charges Information Package Product Design & Certification Bank Overdraft Intrest Shark Loan Intrest 2/3 year term loan intrest Misc. Expenses Total Financial Expenses Corporate Tax Profit After Tax(PAT) Appropriations Dividend on prefrence shares Dividend on Equity shares Net Income to Retained Earnings