Professional Documents
Culture Documents
PRESENTED BY: KANIKA SHARMA DIPALI BAMZAI AVINASH SINGH DEBARATI JOARDAR
About Fishtro
Fishtro, an entrepreneurial venture into an uncharted territory- became operational in 2009
USP- INNOVATION: In-house technologies FTC (frozen-to-cook ) without any loss in quality and taste of the products.
A pioneer in its category, Fishtro is a quick service restaurant chain which focused on serving seafood and fish products
Enhance customer experience QRCFS technology (Quick Real time Customer Feedback System) which leverages tablets, twitter and Facebook platforms
About Fishtro
Fishtro has grown from a 3-member team to a 80member team in less than 2 years. Sales have increased 400 % and Fishtro has grown from a single restaurant to four in numbers. Located in 4 places in Pune Maharashtra: 1.Koregaon Park- corporate office 2.Kalyani Nagar 3.Aundh 4.Dhole Patil Road
Fish Odour
Fish Bones
Expensive
Hygiene Concerns
Inventory Management
Fishtro QSR ( Quick service restaurant chain ) Inventory management critical. Automated Software Partnered with Microsoft Retail Dynamics Software to develop inventory management system.
Process Followed
Receiving Orders a) Examine the items. b) Quality & Quantity accurate.
Organize Inventory & Labeling a) Separate boxes-cross contamination. b) Labelling-food item, Expiry date. c) Avoids spoilage.
Process Followed
a) b) c) a) b) c) FIFO Inventory Turnover Frequently used items Slow moving items 8-10 times in a month Regular Quality Check Flow of inventory Predict the quantities of food shortage incidents or abundance of some items
REPLENISHMENT
SHELVING
Storage method
a) Standard Food Boxes b) Food Packaging Wraps c) Cold Storage d) Humidity Level
DISPLAY
PERISHABLE PRODUCTS - NOT DISPLAYED NONPERISHABLE - WEEKLY
STAFFING POLICY
Written handbook of policy Peak hours-Kitchen & Servers Idle hours:2-3 hours
PRICING STRATeGY
Consumer centric. Analysis of competitors pricing Consumer pricing expectations. Pricing is re-evaluated every 3 months. Low Entry products like Snackers.