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Internship Presentation

On
Channel Development
At
Max New York Life

Under guidance of:


Presented By:
MR.AJAI SINGH
Ranjan Dwivedi
Associate Manager Agency Recruitment
MBA Ist Sem.
Max New York Life, Lucknow
Sec.- C

Roll No. -8148 Ranjan Dwivedi


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Internship Presentation
1. PROJECT TITLE:

• EXPANS ION OF
DI ST RIBUTI ON CHA NN EL
AT MA X NEW YORK LI FE

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Internship Presentation
2. Company Details:
1. Max New York Life is joint venture between Max India Ltd. And
Newyork Life.
2. New York life is ranked 78 in Fortune 200 companies list.
3. Max was founded in 1985 and is public Ltd company in NSE and
BSE of India with over 26000 share holders.
4. Today Max India is Multi Business corporate driven by the sprit of
enterprise, focused on knowledge, people and service oriented
businesses of Health Care (Max Healthcare), Life Insurance (Max
New York Life Insurance), Clinical Research (Neeman Medical
Intrernational).
5. Rajesh Sud, Managing Director & CEO, MNYL
6. Mr. Analjit Singh, Chairman Max New York Life Insurance
7. Over 506 offices across 321 cities.
8. Over 16000 employees.
9. Agent advisor strength is 61500.
10. First life insurance company in India to be awarded ISO
9001:2000 certification
11. First company to start toll free line for agent services.
12. Among top 3 in Asia Life Insurance Company of the Year Award
2007 instituted by Asia
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Dwivedi Review 3
Internship Presentation
3. Project Activity
Ø P-50
Ø Name gathering : PO, Calling to CoI &
Nominator
Ø Tele calling to prospects for recruitment
process
§ Initial Screening/Short-term Interview
§ Career Seminar
§ P-200 Evaluation
§ Career Interview
§ IRDA training & exam (2 weeks)
§ Getting feedback from screening
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4. Recruitment Criteria
POINT SYSTEM
2) AGE :- POINTS
III. BELOW 25 YRS. : 1
IV. 25-35 YRS.: 2
V. ABOVE 35 YRS: 3

8) SEX :- MALE: 2
FEMALE: 3
9) QUALIFICATION:- UNDERGRADUATE: 1
GRADUATE: 2
10) MARITAL STATUS:- UNMARRIED : 1
MARRIED : 2
11) RECIDENT OF LKO:- NOT MORE THAN
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Internship Presentation
5. Problem Faced

• During PO
• During telecalling to
CoI/prospects
• Points problem
• Collection of training fee from
screening
• Specifiation of right place for
data collection
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Internship Presentation
6. Learning from the
Project
v Organizational culture

v 3 P’s of Insurance : Passion, Patience &


Persuation.

v Behaviour of customers

v Significance of team work

v Improved interpersonal skills

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Internship Presentation
7. BENEFIT TO COMPANY FROM THE
PROJECT
• PROMOTION

• DATA/PROSPECT MARKET

• GOOD QUALITY AGENT ADVISORS

• EXPANSION OF CHANNEL &


DEVELOPMENT

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Internship Presentation
8. Recommendations to
company
• Recruitment criteria should be
flexible.

• Training fee should be less .

• Highlight the core strengths of the


company like oldest firm in
insurance sector, highest paid up
capital, etc.

• Increase awareness
Ranjan Dwivedi
among the
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Internship Presentation
THANK YOU

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Internship Presentation

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