SSSAFTA

SUBMITTED BY:SUBMITTED TO:Prof. Vinita Srivastava Bhupendra Tiwari Kumar Ravi

3/14/13

Flag

Country Argentina Repblica Argentina Bolivia

Capital

Area (km)

Populati Density GDP per cap. Currency Gini on (/km) (PPP)[1]

HDI

Official la

2,780,40 40,482,0 14.49/k 15,030 Buenos Aires Argentine peso 3 00 m [2]

48.8[3] 0.797[4] Spanish

Estado Plurinaciona Sucre 1,098,58 9,119,15 l de Bolivia 8.9/kmBolivian boliviano 4,575[2] La Paz 1 2 Bulivya Mamallaqta Wuliwya Suyu Brazil Repblica Federativa do Brasil Chile Repblica de Chile Colombia Repblica de Colombia Bogot 1,141,74 44,760,6 8 30 Braslia 8,514,87 196,342, 7 592 11,065 22/kmBrazilian real [2]

Spanish 57.2[3] 0.663[4] Quechua Aymara

55.0[3] 0.718[4]Portugues

Santiago 756,950

16,763,4 70

14,939 22/kmChilean peso [2]

52.0[3] 0.805[4] Spanish

40/kmColombian peso 9,091[2] 58.5[3] 0.710[4] Spanish 3/14/13

Capit Area Popula Flag Country al (km) tion

Ecuador Repblica del Ecuador Guyana Co-operative Republic of Guyana Paraguay[a] Repblica del Paraguay Tet Paragui Peru Repblica del Per Suriname Republiek Suriname Uruguay Repblica Oriental del Uruguay Venezuela Repblica Caracas Bolivariana de Venezuela Montevideo 176,215 Lima Asuncin 406,752 Georgetown 214,999 Quito

Density GDP per cap. Currency (PPP) Gini (/km) [1]

53.8/km Ecuadorian centavo 8,021[2] United States dollar 54.4[3]

HDI Official

256,370 13,922,000

0.720[4]

Spanish

858,863

3.502/kmGuyanese dollar 7,004[2]

43.2[3]

0.633[4]

English

6,158,000

15.6/kmParaguayan guaran 4,710[2]

53.2[3]

0.665[4]

Spanish Guaran

1,285,220 29,180,900

23/kmPeruvian nuevo sol 9,107[2]

50.5[3]

0.725[4]

Spanish

Paramaribo

163,821

470,784

2.9/kmSurinamese dollar 8,947[2]

41.5[3]

0.680[4]

Dutch

3,477,779

19.8/kmUruguayan peso 3,961[2] 1

47.1[3]

0.783[4]

Spanish

916,445 28,199,822

30.2/kmVenezuelan bolvar 11,726[2]

49.5[3] 3/14/13

0.735[4]

Spanish

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PEST Analysis of tourism industry

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Tourism sector in Colombia

Tourism in Colombia is an important sector

in countrys economy. Colombia has major attractions as a tourist destination.

Data shows that from 2004 to February

2010 foreign visitor to Colombia rose 42 percent from 790,000 to 1,370,000 people. Only in 2009 when world tourism fell at a rate of seven percent, the colombian tourism increased by 10.7 percent a total of 130,800 passengers more than a previous year. (WTTC) for 2015 expects an annual growth

The World Travel & Tourism Council 3/14/13

Political: Colombias politics have changed and there has

been a positive effect on its society, and for the past three years or so the situation has been more stable.
Colombia has a two party system divided by

liberals and conservatives. Even though Colombia is one of the oldest democracies of South America, the country has had a long tradition of instability, civil wars, and revolts. The government, drug gangs, and guerrilla groups such as FARC were in a constant battle.
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Economic: Tourism demand is strongly affected by prevailing economic

conditions

It is much closer to North and Central America than other

South American countries, and this is reflected in the larger numbers of trips to this country. Central and South America were the only destinations to record an increase of 0.4% from January through July 2009, with a market share of 6.5% for South America in total.

As stated in the ITB Berlin Report, the international Air

Transport Association has reported a 5% decline worldwide, with Latin American Airlines suffering the smallest drop in 3/14/13 international passenger traffic. The prediction is that between 2009 and 2028 air traffic between Europe and Latin America

Sociological: Many Colombians are well-educated and travel on

a regular basis

The main language in Colombia is Spanish but

most people can speak and understand English.

Colombians are considered to be one of the

happiest people in the world, and are known to welcome people from other countries with open arms
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Technological:Scientific

research and technological innovation in Colombia has affected Colombian society, politics, and culture in a positive way. of technological development in distribution, increased use of credit cards, and a change in lifestyle that comes with progress, there are more possibilities for direct marketing. International direct marketing in 3/14/13 Colombia has become more popular as well.

Because

SWOT Analysis
Strength:-

Business Class

Undiscovered

Experienced Tour guides

Not expensive

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Weaknesses:-

Corruption

Association with drugs

Dangerous areas

Unfamiliarity

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Opportunities: No mass tourism

Ecotourism

Media and social media

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Threats:Insecurity

Media

Bad travel advise

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