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McKinsey format samples

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CONFIDENTIAL AND PROPRIETARY


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Message or topic title SAMPLE


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This is a McKinsey text box

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1 Footnote

SOURCE: Source McKinsey & Company | 2


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Thinkcell chart – both formatting and data get updated


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4
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22
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SOURCE: http://www.think-cell.com/
Source McKinsey & Company | 3
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Thinkcell bubble chart


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SOURCE: Source McKinsey & Company | 4
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Two Thinkcell charts


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100% = 23 45 30 7

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82

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72
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2007 08 2009 Label Label Label

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SOURCE: Source McKinsey & Company | 5


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Thinkcell
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10
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6
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4
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3
2
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0
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SOURCE: Source McKinsey & Company | 6


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Thinkcell
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SOURCE: Source McKinsey & Company | 7


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Thinkcell Gantt chart


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SOURCE: Source McKinsey & Company | 8

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