Welcome To Our Presentation

We are
Saifullah Mommad Khalid Islam Saiful Chowdhury Md. Maruf Karim Md. Sarjil 07-09263-3 07-09552-3 07-09543-3 07-09562-3

HAIR..

Our Focus Is On

Habibs Hair Cut And Beauty Limited

Introduction
Organization: Jawed Habib Hair and Beauty Limited Brand: JAWED HABIB HAIR XPRESO Category: Beauty Salon Franchises
Jawed habib approached to hair and beauty is always based on logic and science and incomparable style and creativity.

Marketing Strategy

Service
Piercing Hair & Skin Consultancy & Treatment Hair Spa Solutions Head Massage BRIDAL & MAKE OVER : Party Make up with Hair Dressing Bridal Make up with Hair Dressing Make For All Occasions Grooms Grooming
FACIALS : Clean Up Peel Off Facials Aeromatic Facial (Aroma) Derma Chilling (Summer Fresh) White Secret Shine (German) Skin Miracle Instant - Glow (Frame) Galvanic / Ozone Facial Many More Tan Cleanup Waxing, Threading Hand & Feet Care Designer Mehandi (Bridal & Regular) Body Tattoo

Ingredients
Wheat Germ & Almond Cream Dry Hair Shampoo with Jojoba Normal Hair Shampoo with Arnica Oily Hair Shampoo with Lemon Dandruff Shampoo with Neem AntiHair conditioner Herbal Hair Oil Henna Hair Serum All Purpose Cream with Vitamin E Hand & Body Lotion with Aloe Vera Acne Cream with Clove Cream with Cucumber Complexion Anti-wrinkle Cream with Almond

Target Customer
Initial stage:
Middle class

Present time: Middle class Upper middle class Higher class

Market Segmentation
Children
Teenagers Adults

Franchising business of HABIBS Hair and Beauty

JAWED HABIB HAIR XPRESO,India Habib's Atmosphere Is Hair in New Rochelle, New York (NY) Habibs Hair Salon, United Kingdom Habibs Alviras beauty Care,Bangladesh Habibs hair salon ,Sri-lanka, And also in Nepal,Malaysia,Bhutan

Franchising types
1. MASTER FRANCHISE
Infrastructure Required - 2000 - 2500 Sq Ft unit Investment Required - 50,000 US$ - 70,000 US$

2. UNIT FRANCHISE
Infrastructure Required - 800 - 1200 Sq Ft unit Investment Required - 25,000 US$ - 35,000 US$

Requirements of franchising
Franchise Fee : Rs 2,50,000 Furniture and Fixtures : Rs.461000 Advertising / Marketing : Rs . 16000 Required Capital Investment : Rs.312500 The expected payback period for the franchise : 1.5 The expected return on investment to the franchisee? 60% Required floor area in square feet) : 100 - 350 sq.ft. Local Employee should be skilled. Have to have training program for the franchisee. Term of franchisee agreement : 3 year

Benefits of HABIBS Franchising to the franchisees

Leading South Asian Brand in hair styling and hair care Highest brand recall Strong Franchisee Validation Large range of services offered Large Protected Territories Opportunity for Growth and Expansion Low royalty Beautiful, warm, inviting and friendly retail environment Very high customer repeat rate Stores receive powerful national and regional advertising Franchisees can combine security with independence Excellent initial and ongoing support and training Trendsetting research by Habibs keeps us ahead of the crowd Quick growth and early payback Customer friendly policies & a supportive system for employees generates high customer satisfaction Excellent margins

Graphical analysis of Growth stage

80 70 60 50 40 30 20 10 0 2005 2006 2007 2008 2009 INDIA UK NY Bangladesh Srilanka

Achievement
Brand Ambassador for Sunsilk,since 2000 Recently awarded Business of the yearemerging company by the Malaysian Govt. Limka book of record holder for 410 non-stop hair cuts Official hairstyle for Miss India 2003 Stylish for sunsilk at Bridal Asia 2003 Stylish for Lakme India fashion week for 2003,2004,2005

Findings and Recommendations

Reasonable price Increasing number of franchise Maintain standard service quality Recruit skilled persons and trained them Increase promotional activity More customize service

Conclusion

The End