A modern approach to integrate business

management
 Who is Tiny sprl


Editor of the Open Source management software
Open ERP

85 employees

Self financed

100 % growth per year
 Economic model


Global cost of proprietary integration
− Analysis : 0 to 10 %
Proprietary costs
− Licence : 20 to 30 %
− Integration : 50 to 70 %

Specific adaptations

Data recovering

Configuration, settings

Trainings

Global cost of an Open Source ERP integration
− No licence revenue
− Only service
Open Source costs

Deficit of around 25 % (Licence)
How to compensate this deficit on integration ?

Mass distribution

Low cost structure

High level technical growth

Open Source = Mass distribution Mass distribution

− Open ERP is available on Linux distribution : Debian, Fedora

− Large number of articles
− Training center/Schools (France National Education)

Can't afford licence costs


Easier to sell to customers than to new contacts

Open ERP = 700 downloads/day
− Support
− Leads

Low cost structure
− Marketing & commercial
− No distributor, no intermediary Reduced costs

Research & Development part
− Proprietary editors : 10 to 18 %
− Open Source editors : 50 to 80 % !!!

Open Source = High level technical growth
− Community of contributors

Testers, documents redactors, translators, ... High level growth

Developpers with business skills

− Re-use of libraries and open source components

− GPL licence

Every contributor or partner development is an added value for the product


History of Open ERP modules
− October 2006 : 40 modules
− January 2007 : 112 modules
− April 2007 : 185 modules
− May 2007 : 200+ modules
− January 2009 : 350+ modules
Summary
Better Margins


A deficit of 25 % on a customer integration

But :

A mass distribution
− 700 downloads/day !

A low cost structure

High level technical growth of the product
Costs per customer integration Better Margins

Open ERP Margins : 40%

Proprietary Editor Margins: 20%

-> Margins Twice Higher


In few times
− 25 languages
− 700 downloads/days
It's working !
− 1000+ developers on launchpad
− Worldwide partner network
− Full ERP

horizontal : production, marketing, CRM, accounting & finance, stock, ...

vertical : associations, bookshop, agronomic, production, quality, auctions, ...

Service purchase no licence
Customer advantages ?
− Added value in each investment

Choice between time or money
− Total control of budget and independance

Test and assess before to buy
− Help in the decision

Future costs reduced
− New modules
Services
 Services

Partner contract
− Portal access, leads, visibility, ...

Maintenance
− Bugfix guarantee
− Migration guarantee
− Life cycle guarantee

Guanrantee that we maintain your current version of Open ERP during all duration of the
contract

Certification module
− Qualitative validation of your module

Technical

Functional
− Possibility to subscribe to a maintenance contract for this module

1st level Support
− By phone, email, IRC

SaaS : On demand offer
− Hardware (servers)
− Maintenance
− Hosting and support

Training
− Functional
− Technical
Success stories
 France National Education (ENA)


Open ERP selected after a market research by the
Bull company

Full integration project with specific developments

Project duration : 3 years

Users : 1500
 Focus on ENA project


Introduction of the ENA specific menu

Web interface style completely reviewed

Gantt view specially developped for ENA project

This feature is now integrated in the official version
of Open ERP
 Chamber of commerce and industry - CCI (Belgium)


Open ERP selected among proprietary editors such as
SAP & Navision
− Thanks to Open ERP modularity and it's easy
configuration/personalization without any specific developments

Workflow editor

View editor

Object editor
 Focus on CCI project


Full integration project with 13 specific modules
− Members management
− Subsidies management
− Event & training management
− ...

Project duration : 1 year

Users : 70
 Institut Formation Bancaire Luxembourg (IFBL)
(Financial & banking training center)


Open ERP selected after 2 integrations Failure

Full integration project with specific modules for planning
and training management

Duration of the project : 1 year

Users : 40 + 1000 bank employees (customers)
 Open ERP

http://www.openerp.com

http://ondemand.openerp.com

http://www.openobject.com