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Enterprise Resource Planning (ERP)

What is ERP?
An initiative launched by organizations to better manage all enterprise-wide business processes using a common integrated database and shared data management applications and reporting tools.

Basis For the Development of ERP


An organizations critical business processes often cut across many of the organizations functional business boundaries (e.g., Order Processing) In most organizations, each business process has its own separate set of data needs and applications that operate as distinct systems within the organization. The results of this approach:

- Function-Centric View in Business Units: The functional units (e.g., sales, accounting, production, etc.) are only concerned with the applications and data needs of their portion of the business process. - Operational Inefficiencies: By viewing the complete process as a series of distinct pieces the organization is introducing operational inefficiencies and information sharing challenges into the process. These information sharing challenges include:
1) data redundancy (same data elements in numerous locations) 2) program redundancy (many programs doing the same thing) 3) lack of systems integration (flow of information between systems)

Basis For the Development of ERP


(An Example)
Customer Order

PURCHASING

PRODUCTION

ACCOUNTING

LOGISTICS

SALES

Evolution of ERP

The vision of an integrated information system to fully support operations began on the factory floor in the 1960s through the 1970s The development of Materials Planning Software (MRP) allowed plants managers to plan the production and raw materials requirements by working backwards from the sales forecast:
1 Identify Demand: The production manager looked at marketing and sales forecast of demand (What is the production needed?). 2 Review Current Production Schedule: The production manager would then look at the current production schedule in relation to the planned demand (Who is needed for production?). 3 - Raw Materials for Production: The production manager would identify what raw materials will be needed based on the production schedule and the sales forecast (How much do we need?). 4 Plan Raw Materials Orders: The production manager would then project when purchase orders would need to be sent to the key suppliers in the value chain (When will the supplies arrive?).

Evolution of ERP
The growing acceptance of EDI and EFT technologies by firms allowed trading partners in the value chain to both send and receive time-critical business transactions, avoiding the cost and delays resulting from using paper purchase order and invoice systems.

In the 1980s, MRP II was developed to integrate the financial function into the planning process: Instead of having one set of numbers for the operating system in

manufacturing and one set kept by the financial people once the manufacturing people have numbers that are valid, the financial people can use these to get their numbers. Of course, whenever there are two systems the numbers are bound to be different. With MRP II, everybody can be working to the same set of numbers But thats only the technical difference. The big difference comes in the way management uses these toolsMRP II becomes a company game plan for manufacturing, marketing, engineering, and finance.
Oliver Wright, The Executives Guide to Successful MRP II, 1982

Evolution of ERP
By the late 1980s and early 1990s, company downsizing and corporate reorganizations pushed companies to fully explore how IT could be used to reduce process costs and improve operational efficiency. By the early 1990s, organizations began to explore how they could reengineer their existing business processes to squeeze out costly process inefficiencies & improve relationships with value chain trading partners. It was this climate that led five former IBM systems analysts to develop the system Systemanalyse und Programmentwicklung in Manheim, Germany SAP.
- In 1988 the SAP AG firm released SAP R/3 a fully integrated software system that has distinct modules for each key business process (12 modules linked to a single open architecture client/server system) - By 2000, SAP AG had 22,000 employees in 50 countries and 10 million users at 30,000 installations around the world. - Main Competitors: PeopleSoft, J.D. Edwards, Oracle, and Baan.

Evolution of ERP
SAP R/3 Approach
SD (Sales & Distribution) FI (Financial Accounting) CO (Controlling) AM ( Fixed Assets Mgt)

MM (Materials Management)
PP (Production Planning)

Client / Server
QM (Quality Mgt) PM (Plan Maintenance) HR (Human Resources) PS (Project System) WF (Work Flow) IS (Industry Solutions)

R/3

NOTE: The approach allows for the linking of applications from SAP business partners 3,000 business partners world-wide

Why Undertake ERP?


1) Integrate Financial Information: ERP ensures that there is a consist and credible set of financial information since all of the functional areas use the same integrated system. 2) Integrate Customer Order Information: ERP provides a single environment from the time the customer places an order until the customer receives the order instead of having order information spread across a number of distinct systems. 3) Standardize and Speed Up Manufacturing Processes: Many organizations have found it difficult to manage production in the current merger and acquisition business environment. ERP ensures that a single standardized process is employed resulting in: increased productivity and reduced head count. 4) Reduce Inventory: ERP along with new IT technologies has made it possible to better manage both supplier side inventory and retailer side inventories through real-time information sharing with the firms value chain trading partners. 5) Standardize HR Information: ERP allows the firm to better estimate and track what resources are required to support their business processes thus optimizes the firms needed workforce.

1) Product Analysis: The firm will hear the sales and marketing pitches from ERP firms that they believe meet their general business needs and objectives. 2) Module Selection: The firm determines which of the ERP modules to implement to meet their current business needs. 3) Process Analysis: The ERP firm will provide consultants to help their client identify the processes impacted by the selected ERP modules. The consultants will then do a complete analysis of those processes to establish data and processing needs. 4) Data Analysis: In order for ERP systems to function properly, all ERP systems must have a single integrated data repository for ALL data items used by the firm. Therefore, consultants are required to establish the standardized database. 5) Applications Integration: In order for ERP to run properly, the existing legacy systems applications have to be modified to use the new ERP environment. New hardware and software may have to be purchased to run the ERP system. 6) Testing and Installation: The new system must be tested to ensure it meets the desired firm specifications. 7) Employee Training: The employees must learn the new system.

The General ERP Process

Sample PeopleSoft System


Order Capture Self-Service Receivables Billing Order Management Order Capture Sales

On-Line Marketing

Marketing

Telemarketing

General Ledger

Inventory

CTI Interface

Payables

Purchasing

Support

Asset Management

Enterprise Warehouse

Support Self-Service

Expenses

Enterprise Scorecard

Customer Behavior Modeling

Customer Scorecard

Help Desk

CRM Modules
Order Capture Self-Service Sales Order Capture

On-Line Marketing

Marketing

Telemarketing

CTI Interface

Sample CRM System ---------------------Marketing, Sales, Customer Support, and Telemarketing

Support

Support Self-Service

Supply-Chain Modules

Billing

Order Management

Inventory

Purchasing

Demand Planning

Inventory Planning

Enterprise Planning

Sample SCM System ---------------------Takes Orders, Fulfills Orders, Manages Inventory

Supply-Chain Modules
SCM often includes Planning Modules to forecast Sales Demand, Inventory Demand, Global Logistics

Billing

Order Management

Inventory

Purchasing

Demand Planning

Inventory Planning

Enterprise Planning

Financial Modules
Sample Financials -----------------------Receives feeds into AR, AP, GL to provide reports, Also manages Assets

Receivables

General Ledger

Payables

Asset Management

Expenses

Enterprise Data Warehouse


Global Data Repository ---------------------Holds data from all corporate systems, provides several ways to deliver corporate reports, often provides detailed analytics, and detailed KPIs.

Enterprise Warehouse

Enterprise Scorecard

Customer Behavior Modeling

Customer Scorecard

Sample Flow of Data Step 1


Initiate a Marketing Order Billing Management Campaign
Inventory Order Capture Self-Service Sales Order Capture

On-Line Marketing

Marketing

Receivables

Telemarketing

General Ledger

CTI Interface

Payables

Purchasing

Support

Asset Management

Enterprise Warehouse

Support Self-Service

Expenses

Enterprise Scorecard

Customer Behavior Modeling

Customer Scorecard

Sample Flow of Data Step 2


Order Capture Self-Service Receivables Billing Order Management Order Capture Sales

On-Line Marketing

Marketing

Telemarketing

Campaign generates Sales Volume handled by the Payables Purchasing Sales Channels directly, or through Asset Management Telemarketing
General Ledger Expenses Enterprise Scorecard

Inventory

CTI Interface

Support

Enterprise Warehouse

Support Self-Service

Customer Behavior Modeling

Customer Scorecard

Sample Flow of Data Step 3


Order Capture Self-Service Receivables Billing Order Management Order Capture Sales

On-Line Marketing

Marketing

Telemarketing

General Ledger

Inventory

CTI Interface

Sales Order Purchasing is Payables captured and processed Asset by the Management Order Capture module
Expenses

Support

Enterprise Warehouse

Support Self-Service

Enterprise Scorecard

Customer Behavior Modeling

Customer Scorecard

Sample Flow of Data Step 4


Order Capture Self-Service Receivables Billing Order Management Order Capture Sales

On-Line Marketing

Marketing

Telemarketing

General Ledger

Inventory

CTI Interface

CRM, through an Payables Purchasing interface, sends the Sales Order Asset to the Supply-Chain Management Order Management module
Expenses

Support

Enterprise Warehouse

Support Self-Service

Enterprise Scorecard

Customer Behavior Modeling

Customer Scorecard

Sample Flow of Data Step 5


Order Capture Self-Service Receivables Billing Order Management Order Capture Sales

On-Line Marketing

Marketing

Telemarketing

General Ledger

Inventory

Payables

Purchasing

Asset Management

Enterprise Warehouse

Through integration, Inventory is asked Support to pick/pack/ship the Order Support to the Self-Service Customer
Customer Scorecard

CTI Interface

Expenses

Enterprise Scorecard

Customer Behavior Modeling

Sample Flow of Data Step 6


Order Capture Self-Service Receivables Billing Order Management Order Capture Sales

On-Line Marketing

Marketing

Telemarketing

General Ledger

Inventory

Payables

Purchasing

Asset Management

Enterprise Warehouse

Inventory will automatically Support generate a sourcing request Support for more ProductSelf-Service as needed
Customer Scorecard

CTI Interface

Expenses

Enterprise Scorecard

Customer Behavior Modeling

Sample Flow of Data Step 7


Order Capture Self-Service Receivables Billing Order Management Order Capture Sales

On-Line Marketing

Marketing

Telemarketing

General Ledger

Inventory

Payables

Purchasing

Asset Management

Enterprise Warehouse

Expenses

Enterprise Scorecard

Customer Behavior Modeling

Customer Scorecard

Additional Product processing (PO, Support receipt, adjustments) will be controlled by Support Self-Service Purchasing, Paying for Product is handled by AP

CTI Interface

Sample Flow of Data Step 8


Order Capture Self-Service Receivables Billing Order Management Order Capture Sales

On-Line Marketing

Marketing

Telemarketing

General Ledger

Inventory

Payables

Purchasing

Asset Management

Enterprise Warehouse

Shipped Orders will be invoiced Support through the BillingSupport module


Self-Service

CTI Interface

Expenses

Enterprise Scorecard

Customer Behavior Modeling

Customer Scorecard

Sample Flow of Data Step 9


Order Capture Self-Service Receivables Billing Order Management Order Capture Sales

On-Line Marketing

Marketing

Telemarketing

General Ledger

Inventory

Payables

Purchasing

Asset Management

Enterprise Warehouse

Collecting payments on invoices, past due Support balances, and fees will be Support controlled Self-Service by Receivables (AR)
Customer Scorecard

CTI Interface

Expenses

Enterprise Scorecard

Customer Behavior Modeling

Sample Flow of Data Step 10


Order Capture Self-Service Receivables Billing Order Management Order Capture Sales

On-Line Marketing

Marketing

Telemarketing

General Ledger

Inventory

Payables

Purchasing

Asset Management

Enterprise Warehouse

Many modules send financial transactions Support through to the General Support Ledger for Self-Service reporting
Customer Scorecard

CTI Interface

Expenses

Enterprise Scorecard

Customer Behavior Modeling

Sample Flow of Data Step 11


Order Capture Self-Service Receivables Billing Order Management Order Capture Sales

On-Line Marketing

Marketing

Telemarketing

General Ledger

Inventory

Payables

Purchasing

Asset Management

Enterprise Warehouse

After shipping, Order Management Support will keep CRM updatedSupport to reflect Self-Service Customer activity
Customer Scorecard

CTI Interface

Expenses

Enterprise Scorecard

Customer Behavior Modeling

Sample Flow of Data Step 12


Order Capture Self-Service Receivables Billing Order Management Order Capture Sales

On-Line Marketing

Marketing

Telemarketing

General Ledger

Inventory

Payables

Purchasing

Asset Management

Enterprise Warehouse

Periodically (perhaps Monthly) Support data from all systems is transferred to the Support Self-Service Data Warehouse
Customer Scorecard

CTI Interface

Expenses

Enterprise Scorecard

Customer Behavior Modeling

Basic ERP & CRM System


Marketing Order Management Order Capture TeleMarketing

Receivables

Billing

Sales

General Ledger

Inventory

CTI Interface

Payables

Purchasing

Back Office is Financials and Supply-Chain combined

Basic CTI Framework connects to PBX (phone)

Support

Support module handles all Customer Service

Web & On-Line


Order Capture Self-Service Receivables Billing Order Management Order Capture Sales

On-Line Marketing

Marketing

Telemarketing

General Ledger

Inventory

CTI Interface

Payables

Purchasing

Support

Take existing PeopleSoft functionality to the web without re-inventing the wheel

Support Self-Service

PeopleSoft Modules: Financials, Supply Chain, CRM & EPM

On-Line Marketing

Order Capture Self-Service Receivables Billing Order Management Order Capture Sales

Marketing

Telemarketing

General Ledger

Inventory

CTI Interface

Payables

Purchasing

Support

Asset Management

Enterprise Warehouse

Support Self-Service

Expenses

Enterprise Scorecard

Customer Behavior Modeling

Customer Scorecard

Help Desk

How Much Does an ERP Package Cost?


The total cost of an ERP Implementation can vary significantly
depending upon:
1) The Size and Geographical Distribution of the Company 2) The Size of the ERP Package (How Many Modules?) 3) The Addition of New Hardware to Support ERP 4) The Addition of New Systems Software to Support ERP 5) Consultants and Analysts Fees (Can be VERY Expensive) 6) Time Required for Implementation (Disruption of Business) 7) Training Costs (Both Time and Money)

A large company may spend from $50 million to $500 million for
an integrated ERP system. Meta group did a survey of the Total Cost of Ownership (TCO) of ERP (including hardware, software, consulting) at 63 companies (small through large) in a range of industries and found that the average cost was $15 million. The high was $300 million and the low was $400,000.

How Much Does an ERP Package Cost?


Business Example: Allied Signal, Inc.
$14.5 Billion Systems Manufacturer World-Wide Operations Install ERP in their Turbocharging Systems Division which encompasses 11 countries, 18 sites and 9 languages. ERP implementation will be complex and have a huge database Estimated Costs: 1) $30 million in software license fees 2) $200 million in consulting fees 3) Millions in hardware integration costs 4) Millions in software integration costs 5) Millions in training costs Time to Implement System: Four to Six Years

How Long Until the Firm Sees a Return on their Investment in ERP?
A Meta Group Study of 63 companies that took 8 months after an average implementation time of 24 months (31 months total) to see any benefits from their ERP initiative. BUT, the medium annual cost savings from the new ERP system was $1.6 million Examples:

1) Pitney Bowes: ERP cut overall operations costs by 28%. Sales Reps can now give price quotes in 15 minutes rather than hours resulting in a 4% increase in sales - $160 million. 2) Toro: Spent $25 million and four years on their ERP project with no initial quantifiable return. Sales to large national retailers like Sears and Home Depot resulted in $10 million due to inventory reduction benefits. 3) FoxMeyer: Is suing SAP AG claiming the ERP implementation caused their bankruptcy.

Why Do Some Companies Have More Success With ERP Than Other Companies?
Loss of Top Management Support: Commitment by the firms top
management to the successful completion of the ERP project decreases over time. Improper Cost Estimation: Ability of the firm to properly identify the TRUE cost and time commitments that will be required by the firm. MOST ERP projects experience cost overruns! Realistic Expectations: The assumption that an ERP system will cure fundamental business problems that are not curable by any software application Select Proper ERP Implementation: Executives do not take enough time for proper analysis of the ERP impact during the project planning phase. (Requirements?) Cultural Impacts: People throughout the organization resist the changes made to business processes to support new ERP system. Training Costs: Some firms under budget or skimp on employee ERP system training (People Costs) IT Customization and Integration: The IT shop is bogged down in ERP integration

QUESTIONS??

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