NESTL

Group Members:

Presented to:

COMPANY PROFILE
Our Vision To be the recognized leading Nutrition, Health and Wellness Company. Our Mission Our mission of "Good Food, Good Life" is to provide consumers with the best tasting, most nutritious choices in a wide range of food and beverage categories and eating occasions, from morning to night

BUILDING ON NESTL HERITAGE

PLANNING:
NESTLS WORLDWIDE STRATEGY
To offer products that have proven superiority in consumer taste preference and nutritional value To invests in the innovation and renovation of a large variety of products both to enhance and communicate their taste and nutritional value Acquisitions to diversify the company's product offering

NESTLS WORLDWIDE STRATEGY

Nestls Nutritional Profiling System Based on four principles of assessment:

The product category and its role in the overall diet

Specific nutritional factors pertinent to public health & essential nutritional contributions Maximum and minimum non-compensatory, rigorous threshold Serving as consumed & reference values specific to children and adults

BUILDING ENDURING FRANCHISES

75% OF THE SALES IS GENERATED FROM THESE PRODUCTS

QUALITATIVE RESEARCH: This involves setting up small focus groups of consumers who express their ideas and opinions about their needs and views on different products. At one level, this might involve asking groups of athletes to talk about their lifestyles, dietary habits and training regimes.

At another level, it could involve a consumer focus group discussing the quality of the nutritional labeling on a yogurt drink

QUANTITATIVE RESEARCH: This involves only relatively few people like professional, market researchers may interview thousands of people through postal or telephone interviewing.

Nestl regularly uses both forms of research to gain a clear idea of consumer opinions and trends.
Using these customer profile techniques, Nestle developed its different product strategies to target the customers.

ORGANIZING

ORGANIZATION STRUCTURE: Board of Directors, led by our Chairman Peter Brabeck-

Letmathe, who was the former Nestl CEO.

The day-to-day management of the Nestl business is

taken care of by our Executive Board.

Organizational chart clearly indicates the, responsibilities, authorities and accountability for each function.

 The Nestl Group is managed by geographies (Zones Europe, Americas and Asia/Oceania/Africa) for most of the food and beverage business, with the exceptions of our globally managed businesses i.e. Nestl Waters &Nutrition Employees in the organization has clearly written job description according to the designation.

HUMAN RESOURCE MANAGEMENT

Evaluation of the employee is done quarterly in a year. Wages, salaries and fringe benefits increases with the working duration of employees in the organization.

Training programs are offered primarily and frequently to improve the skills of employees. Companys policies and procedures are displayed as a chart in every office of Nestle and they are also accessible at net

BUDGETING & EXPENSE CONTROL

Limited budget is given annually to every office of Nestle. If extra budget is required then that particular office put forward the request to the CEO of head office and CEO approves the budget according to the need and situation. Amount and rate of expenditures are made according to the budget given.

TAXES & LEGAL OBLIGATIONS

Tax, finance and accounting department is responsible for all tax reports and payments. Company has its own multiple distribution channels which enables company to supply any critical items. Before any purchases, comparison market statement is made and according to the prices in that statement purchases are made.

MARKETING & SALES PROMOTION

Nestle knows the specific segment of the market, its business is attempting to serve. It determines the sales of its products against those of its competitors with the help of research.

LEADING
LEADERSHIP PRINCIPLES
Their motto is: "Teamwork with responsible leadership"

Nestl is people & product oriented.

Value for its stake holder but would not favor short term profit at expense of long term business development. As decentralized as possible. Concept of Continuous improvement of activities.

MOTIVATING
EMPLOYEES GET MOTIVATION BY: Immediate job satisfaction Long-term career development Superior pay and benefits The personal growth that comes from experience and training Materialistic as well as internal motivation

REWARD & BENEFITS

Health screening/on-site occupational health facilities Sick pay 25 days' holiday Mobile phone on a business need basis Company bonus scheme Contributory final salary pension scheme Childcare vouchers (dependant on salary) Gym facilities at larger sites Staff shop at most sites Flex time at some sites

CONTROLLING
COMMUNICATION CONTROLS: Polices & procedures made available and communicated to staff in term of system manual and training/ awareness sessions. There is a process in place for communicating changes in accounting methods, regulations, and rules. Policies describe the process for communicating changes in accounting methods and rules to staff.

CONTROLLING
There are established internal and external communication channels. Employees are free to communicate to any authority. There is no particular established channel. Authorities are bound to listen to the employees.

CONTI
MONITORING: Management periodically reviews the policies &processes to recommend changes needed for improvement.

INFORMATION SYSTEM CONTROLS: Confidential Information is only known to designated authority.

CONCLUSION

Nestle 2012 final reporl from NESTLEs Sitte

REFERENCES
1. 2. http://www.nestle.co.za/ http://wiki.answers.com/Q/What_is_the_Mission_Statement_for_Ne stle 3. http://www.nestleprofessional.com/uk/en/FAQs/Company_related_F AQ/Pages/FAQ_Our_Company_2.aspx?UrlReferrer=https%3a%2f%2fw ww.google.com.pk%2f http://www.scribd.com/doc/66170817/NestleMission-Statement