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almost on the same latitude to Pondicherry, 653 kms. away on the west coast near Tellicherry in Kerala. (area-9 Sq.Kms.)
BASIC INFORMATION
Item
Area in Sq. Kms.
All India
3287240
Pondicherry
480
Population (lakhs) Rural Population (%) Urban Population (%) Literacy Rate (%)
Infant Mortality Rate (000 live births) Sex Ratio Density of Population (per Sq.km)
SOME FACTS
De-facto
was
De-jure transfer
Option given to choose Indian/French nationality. Puducherry has about 50000 French nationals of Indian origin. Area of UT of Puducherry is 480 Sq. kms. and has a population of 9,74,345 . The ratio of male and female is 1000 : 1001. Major types of soil alluvium, Red laterite. Red loam, Coastal deltaic
temperature
is
38.2OC
and
Identified as one among the 30 living treasures of India by India Today magazine
TOWN PLANNING
Puducherry, the mystical place that attracts thousands of tourists every year was discovered by Romans in 200 B.C.
Ever since, this place has been commanding attention The Portuguese established a factory in the 16th century But the ruler of Gingee (The Vijayanagra empire) forced them out in the same century The Dutch who found this place attractive established their presence in the 17th century Then came the French who really defined this place in 1654
Architecture: The French built houses at the French quarter is otherwise called the Ville Blanche Road plan: A typical French style; grid plan where the streets meet each other at right angles Street names: Carry respective names at the French / Indian quarter like Rue Dumas and Bharathy Street Furniture: Franco Pondicherrian furniture are famous for its style and finish Cuisine: Is known for original French cuisine with Poulet, Poisson and Crevette. It attracts a lot of tourists during January for the Gourmet Festival Language: Thousands of ethnic Indians retain their French citizenship and are in command of the language that has become part of everyday slang like; Bonjour Monsieur
And the spirituality in Puducherry that one gets to experience is something unique
It is Internationally acknowledged for its is comparatively quieter, cleaner & greener atmosphere
And world renowned personalities like Sri Aurobindo and The Mother have found solace in Pondicherry;
The Matri Mandir; the meditation hall gives one an awe-inspiring spiritual experience
Karaikal; the only temple dedicated to Lord Saturn attracts thousands of pilgrims every year for the Sani Payarchi Festival International Yoga Festival; the one of its kind brings in people from various parts of the world every year
Puducherry is a Family weekend retreat Offsite for corporate conferences Weekday excursion for school and college students Shoppers paradise for arts and crafts Spiritual retreat for foreigners
Tourism has been seen as one of the fastest emerging industries in Puducherry
STATISTICS
Year
Domestic Tourists
Growth %
Foreign Tourists
Growth %
(+) 10.42% (+) 17.32% (-) 9.57% (+) 0.78% (+) 4.08% (+) 11.66%
(+) 24.22% (+) 3.89% (-) 7.38% (-) 9.13% (+) 27.19% (+) 25.40%
2005
6,24,011
(+) 11.74%
40,500
(+) 26.35%
The above statistics do not cover the Day Visitors, which is a minimum 25,000 30,000 per day (Commercial/ Shopping/ Weekend visit/ Students) Total no. of rooms available in Puducherry is: A/c Rooms 863 & Non A/c 1,579
And how?
Create tourism products- for which many fronts are now opened
The total number of foreign tourists have significantly increased: With a majority from France, German, UK, America, Australia and Switzerland And French tourists account for almost one-fourth of the inflow
The present lure is only because of its inherent strengths. Major investments are yet to be made for specific tourism promotion
LARGE PROJECTS
A Multi-product Zone.
PONDICHERRY PORT
Estimated Project Cost = 1867.0 Crores Quantum of Cargo to be handled Phase I / 2010 7.0 Million Tons Phase II /2011 -- 15.0 Million Tons Phase IV /2013 -- 19.6 Million Tons
Urban Sewerage Project at Pondicherry. Urban Sewerage project at Karaikal. Improvement of Water Supply at Yanam. Construction of Bridges Temple Town at Thirunallar Slum upgradation Other infrastructure
Rs. 28 Crores Rs.153 Crores Rs. 37 Crores Rs. 30 Crores ---------------TOTAL Rs.615 Crores ---------------90% of total project cost i.e Rs.553.98 sanctioned on 20.09.2005
AIRPORT/AIR SERVICES
Puducherry
Operation of air services from Thirupathi to commence shortly. Pondicherry to Chennai/Bangalore/
First Phase Expansion of runway by 260 meters and provision of night landing facility to facilitate landing of ATR type of aircrafts. Second Phase Development of a full fledged airport with a runway of 2400 meters suitable for landing of Air Bus/Boeing. Airport at Karaikal Development of a green field airport in Karaikal is under consideration
The world famous Thirunallar Temple dedicated to Lord Saneswarar in Karaikal attracts about 20,000 to 50,000 people on normal weekends on an average. More than 1 million people visit the temple each year .
Government of Puducherry has decided to develop Thirunallar as Temple Town. The consultant HUDCO has completed the Master Plan for the project. The project envisages an investment of Rs.220 crores in the form of infrastructure development of every kind as required for a small well designed town. Land acquisition is under process.
A Special Development Zone in an area of 1000 acres is on the anvil and it shall comprise of : All civic infrastructure. All Government offices Special Tourism Zone, Educational Zone, Market Complex, Truck terminal, Urban greenery among others.
Development of lagoon has been taken up with dredging works and simultaneously a consultant shall be appointed for lagoon based tourism promotion. Yacht Marina shall also be included.
Arikamedu, the archaeological site of the ancient Roman Trade Centre. The Port Town dates back to 2nd century.
Now it is proposed to acquire 46 Hectares of lands adjacent to the site. HUDCO has been appointed as consultant for preparation of Master Plan for development of Arikamedu as tourist destination.
Prime property at northern end of beach road is proposed for development under Public Private Participation.
Family Entertainment Centre with iMax with Multiplex, Retail area, Star Category Hotel is proposed. Project Cost Rs.35 crores
45 hectares of land at Manapet Village in Pondicherry has been identified for development of a Golf Course and a Club House. The project is conceived with an objective of promoting high end tourism.
SITE VIEW
PROPOSED
70 acres of Govt. land is available for this project. Facilities like Mangrove Aquatic Park, Eco Beach Park, Landscaping, Food Court, Recreation Room, Fun Kiosks, Bazaars etc will be created.
INTACH has been appointed as consultant for preparing Detailed Project Report. Approx. project cost is Rs.5.00 crores.
10. Bird Sanctuary 11. Fishing Island 9. Mangrove Aquatic Park 2. Fun park 12. Water Sports 1. Plaza Complex 13. Beach 8. Seagull Restaurent
7. Resort
3. Sport Complex
Beautification of Mahe beach was taken up by Department of Tourism as one of its major projects to beautify the place as well as provide an evening get away for people of Mahe and its neighbourhood.
WATER FRONT DEVELOPMENT AT YANAM Yaname is located on the beautiful river bank of Gauthami-Gothavari river. The development of water front of Gauthami-Gothavari river is halfway through and has already become an evening paradise of the entire hinterland.
BEAUTIFICATION OF PROMENADE The Beach Promenade is typically French as it can be experienced in most seaside towns in France. It has always been an active place from the days of the French rule to the present day. Today one can see people at all times of the day going for their daily stroll either early in the morning or late in the evening. This popular promenade is proposed for development on a large scale.
<Proposed>
DEVELOPMENT PATH
Realising the need for land for large scale tourism products, the department has started Land Bank Scheme where in more than 350 acres of lands are being acquired for implementation of various projects under Public Private Partnership (PPP) mode.
72 Hectares of land at Manapet beach front is under acquisition for Golf Course.
CALENDER OF EVENTS
SEPTEMBER
FEBRUARY
* Mahe Mahotsav
* Heritage Festival * Food Festival
PROMOTIONAL MEASURES
* J Walter Thomson and National Film Development Corporation have been
appointed as Media Campaign agents. Budget for the campaign is 350 lakhs. * The campaign shall be through * Print Media * Dailies - Chennai & Bangalore * Magazines * Karaikal Campaign on Shani Temple. * Yanam Hyderabad & Vizag * Mahe Vernacular magazines in Kerala * Television * News and infotainment * Internet * Rediff, indiatimes,sify, yahoo and google sites * Travel sites journey mart, outlook traveller * Hoardings * Chennai - ECR, NH * Bangalore * Petrol Bunk Campaign at Chennai & Bangalore * Contacting the value customer Hoteliers, travel & tour operators. * Local campaign
Enhanced investment subsidy : 25% of the total investment subject to maximum of Rs.100 lakhs per project.
Pondicherry, one of the most popular tourist destinations in India, offers a slew of incentives for investors in tourism infrastructure. Investment opportunities exist to develop star & heritage hotels, amusement parks, multiplexes, food courts, beach resorts, eco-tourism, health spas, art & craft village and other tourism relates products. Incentive include investment subsidies and exemption from luxury tax. Special incentives are also offered for renovation and restoration of heritage buildings. All investments will enjoy unstinting support from the Government.
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