Professional Documents
Culture Documents
Who is Customer?
Customer is an end user of our business product. Hence, customer delight should be an essential part of any business strategy. In the era of LPG (liberalization, privatization, globalization), to remain in business and be profitable, customer delighting is required over customer satisfaction.
Success of CRM
Success depends on the right product, the right information, the right price, and at the right place CRM should be applied where it affects the profitability and competitive advantage of the company
Corruption
More stringent rules and their effective implementation to curb corruption.
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