Chapter 1

Managing Sports

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Sport Management A multidisciplinary field that integrates the sport industry and management.

Lussier/Kimball, Sport Management, First Edition Copyright 2004, by South-Western, a division of Thomson Learning

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Size of Sport Industry

One estimate states that the sport industry is a $350 to $400 billion a year industry.

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Effective Sport Managers

Effective sport managers use their skills to conceptualize solutions and business strategies all the timeafter all, this is what managers do.
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Possible Careers
Athletic directors (ADs) Stadiums and arena management Sport marketing agencies Players agent Sport broadcasting Recreation management Sporting goods manufacturers Managing in professional leagues

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Managers Resources
Human Financial Physical Informational

Lussier/Kimball, Sport Management, First Edition Copyright 2004, by South-Western, a division of Thomson Learning

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Performance
Performance is a measure of how well managers achieve organizational objectives.

Lussier/Kimball, Sport Management, First Edition Copyright 2004, by South-Western, a division of Thomson Learning

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Three Important Traits

Integrity Industriousness The ability to get along with people

Lussier/Kimball, Sport Management, First Edition Copyright 2004, by South-Western, a division of Thomson Learning

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Management Skills
Technical People Communication Conceptual Decision-making
Lussier/Kimball, Sport Management, First Edition Copyright 2004, by South-Western, a division of Thomson Learning

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Ghisellis Six Traits

(6) Initiative (5) Self-assurance (4) Decisiveness (3) Intelligence (2) Need for occupational achievement (1) Supervisory ability
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Management Functions
Planning Organizing Leading Controlling Management Functions Need to Work as a System
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Roles Managers Play

Interpersonal
Figureheads, Leaders, Liaisons

Informational
Monitors, Disseminators, Spokespersons

Decision
Entrepreneurs, Disturbance Handlers Resource Allocators, Negotiators
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Three Levels of Management

Top Middle First-line

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Types of Managers
General Functional Project

Lussier/Kimball, Sport Management, First Edition Copyright 2004, by South-Western, a division of Thomson Learning

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Management Skills
Technical People Communication Conceptual Decision-Making

Lussier/Kimball, Sport Management, First Edition Copyright 2004, by South-Western, a division of Thomson Learning

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