NAME AND ID

PLACE OF VISIT

Deepali singh Amrit venkatesh Aditi jain Anirban Chakraborty Rachit upadhyay Jinit shah Bhadresh

Kharghar Ghatkopar Dehli Kolkata Jabalpur Badlapur Jaipur

High volume-low margin business model. Turnover 15 cr or above(Goregaon Hub Branch)

Location :- (Delhi, Navi Mumbai)

Branch manager pass the order to the head office Order according to the availability of the products

Bring products directly from warehouse

Twice in a week Bring products through company representative.

Company

Ware house

Branches- Vijay sales

Location: Shivnari Bhandup Bhiwandi Reason for choosing these location: Due to low octroi rates Low cost of land

Target is twice or sometimes even thrice. There is a lot of pressure from the company representatives and the distribution rate in the market is competitive which the company dealer offers. More competition. Taxation, which favors small retail businesses.

complexity rapid price changes, constant threat of product obsolescence and low

margins.

Usually a company representative visits once or twice a month.

During Diwali they visit once in every 10 days.

He puts pressure on the outlets for attaining the target. He sounds monotonous with the product and forces the outlets to buy the product which is not demanded by the customer. Dealers have a perception that the company representative are irritating at times.

Discount Lucky draw coupons Free gifts Incentives

Arrange the products segment wise. Same category products on the same self. Arrange according to the size also. Keeps new products in the front.

oChallenges/ Pressure o Target

o Company representative visit their place

o Things which they don't like about company representative. o Marketing strategy.

challenges/ pressure they faced any increase in target for Diwali company representative visit things which they don't like about company representative marketing strategy this Diwali

challenges/ pressure increase in target company representative visit things which they don't like about company representative marketing strategy this Diwali

Best products- thrill customers with technology Best price- Price drives customers and sales Best service- service is what makes the customer come again

& again.

From Salesman to king of sales

THANK YOU !
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