Professional Documents
Culture Documents
MOD 4
WHAT IS OB ?
OB is the study and application of
knowledge about how people as individuals and as groups act within the organization. It tries to identify ways in which people can work more effectively.
OB Definitions
OB is the study and application of
knowledge of how people act or behave within an organization .
stephen Robbins.
FOUNDATIONS OF OB
The Nature of People The Nature of Organizations
Individual Differences PERCEPTION A Whole Person Motivated behavior Desire for involvement Ethics Value of the person
Social Systems
OB
Mutual interest
Improving Customer Service Increased expectation of service quality Improving People Skills