Communications

Functions
AIESEC in IUB

The international platform for young people to explore and develop their leadership potential
The international platform for young people to explore and develop their leadership potential
 Brand Implementation &
Management
 Training the members on branding to ensure a positive
internal branding
 Increase the brand visibility of AIESEC IUB by ensuring that
our target audiences (members, supporters and enablers)
experience (or interacts with) the AIESEC brand in a right
way
 Getting AIESEC involved in seminars organized by IUB and
its clubs
 Promoting AIESEC with brand-aligned promotional
materials such as posters, banners, brochures, flyers etc
 Ensuring brand positioning of AIESEC in the right way

The international platform for young people to explore and develop their leadership potential
External Communications &
Public Relations
 Inviting our stakeholders (university authorities, TNs, EPs
and university students) in our seminars, events and
conferences and involving them to take sessions in such
events and conferences
 Keeping them up-to date with our activities by e-mails and
newsletters
 Using media and websites of the stakeholders to get into
the eyes of the externals
 Promoting AIESEC with attractive posters, banners,
brochures, flyers and other materials

The international platform for young people to explore and develop their leadership potential
 Alumni Relations
 Creation of Alumni Database by tracking all former
AIESECers and keeping in touch with them
 Inviting alumni to take coach and mentor the existing
members by facilitating sessions and delivering their
AIESEC experience
 Recognizing their contribution in AIESEC and inducting the
alumni in the AIESEC in IUB HALL OF FAME. They will be
presented a memento in an Award Presenting Ceremony

The international platform for young people to explore and develop their leadership potential
 Publications
 Ensuring brand visibility by publishing regular offline
newsletters
 Creating online newsletters and uploading them into the
web and sending them to all of our stakeholders
 Publishing an Annual Report for the year to maintain
transparency and communicate AIESEC activities to the
stakeholders
 Promoting AIESEC activities in the right way to the
stakeholders
 Publications of articles in other external materials such as
national newspapers, magazines, university newspapers,
websites, etc

The international platform for young people to explore and develop their leadership potential
 Internal Communications &
Information Management
 Ensuring the web presence of AIESEC in IUB through the
websites of AIESEC IUB, IUB and AIESEC Bangladesh
 MyAIESEC.net management and education
 Effectively using virtual online communication platforms
and channels such as myAIESEC.net (Blogs, Files, Wikis,
Forums, etc), Facebook, Google, Twitter, You Tube, Linked
In, Flicr, etc.
 Making Visually attractive presentations to promote AIESEC
in IUB amongst AIESEC members and other stakeholders
 Maintaining effective communication and smooth flow of
information among the AIESEC members

The international platform for young people to explore and develop their leadership potential