Web 2.

0 ”

JESSIL UMMER
C.A
S7 cse
No 23
Web 2.0
 “2nd generation Internet
services that let people
collaborate and share
information online in
previously unavailable
ways”
– Blogs, wikis, photo
/video sharing sites,
social networking sites
– Online web services
that share data
(“mashups”)
What is Web 2.0?
 O'Reilly Media and MediaLive
International popularized the term
 Google is now seen as the torch
bearer of the term by the media
 From a technology perspective
Web 2.0 uses AJAX, Mashups and
RSS predominantly
What is AJAX?
 Ajax is not a technology in itself
 Shorthand for Asynchronous JavaScript
and XML
 Removes the need to reload entire web page
each time the user makes a change. Increase
the web page's interactivity, speed, and
usability.
 XML is used as the format for transferring
data between the server and client. XML files
may be created dynamically by some form of
server-side scripting
 The Ajax technique uses a combination of:
XHTML and CSS, JavaScript
RSS
 Really Simple
Syndication or Rich
Site Summary
 RSS feeds or news
feeds
 News headlines with
links to full articles
 Formatted using an
XML standard
 Read with news feed
Two Sides of Web 2.0
 Two-Way  Web Services
Communication – Software online
– Creates  Gmail
conversations  Google Docs
between people
– Mashups
– Examples
 Photos overlaid on
 Blogs
Google Earth
 Wikis
 Photo and video – Embed services
sharing  Google custom
 Social networks search engine,
Google calendar,
etc.
Web 1.0
 Static pages instead of dynamically
generated content.
 The use of framesets.
 Proprietary HTML extensions such as
the <blink> and <marquee> tags
introduced during the first browser war.
 Online guestbooks.
 GIF buttons, typically 88x31 pixels
promoting web browsers and other
products.
 HTML forms sent via email.
Introducing Web 3.0

 •INFORMATION IS ORGANIZED
 •the machine surf for us?
 • Will the web look the same for
me as it does for everyone else?
 •ALSO CALLED SEMANTIC WEB
FEATURES
 Using the Web as an applications
platform
 Democratizing the Web
 Employing new methods to distribute
information
 rich user experience, user
participation, dynamic content,
metadata,
 web standards, scalability,
openness, freedom and collective
Features
 ● The ability for visitors to make
changes to Web pages.
 ● Using Web pages to link people to
other users.
 ● Fast and efficient ways to share
content.
 ● New ways to get information.
 ● Expanding access to the Internet
beyond the computer.
Additional features
 Email notification
 Page permissions
 HTML tag support
 Commenting
 Spreadsheets
. WEB 2.0 PHILOSOPHY
 ● It's a multi-platform service. You can
access Google on a PC or Mac (using a Web
browser) or on a mobile device like a cell
phone.
 ● It avoids the business model established
by the software industry. You don't need to
buy a particular software package to use the
service.
 ● It includes a specialized database of
information -- search results -- that
seamlessly works with its search engine
software. Without the database, the
search application is worthless. On the
other hand, without the search
application, the database is too large to
navigate
Advantage
 • Democratization of media.
 • Creativity and re-mix culture.
• Embrace your passion and
identity.
• Community, sharing, and
connecting.
• Increase transparency in
government and organizations
Disadvantage
 • Lots of great content still gets
overlooked. Current lack of good
filters creates problems finding
the best content.
• Information overload and social
networking overload.
• Work/Life balance is hard to
achieve.
Application
 Software Above The
Level of Single Device

 Design applications and services for

new platforms other than PC
– iPod/iTunes and Tivo  use PC as a local
cache and control station
– Google services for mobile devices 
Maps, Gmail, SMS, Search and News
– Dodgeball  social networking for mobile
users
Free Voice
Conferencing
 Skype – http://www.skype.com
– Use Skype to chat with up to 100 people (why?)
– Conference call (voice) with up to 24 people
– Video call with one person
– Must register for an account
– Fee services:
 SkypeOut – Call land lines
– From $ 0.021 per minute
 SkypeIn – Land lines call your SkypeIn #
– $ 36 / year (Skype Pro)
 Voicemail
Software To Access
Podcasts
 iTunes
– Free download, Mac or PC
– Listen on your computer or MP3 player
 Google Reader
– Subscribe to podcasts
– Listen on your computer
 Directly on a web page
 Demos
Conclusions
 New software and services
change rapidly
 Taking advantage of user-
generated content
 Tapping into new ways of
doing things
 Keep an open mind!
 THANK YOU…