SOTC - In dia' s L ead ing

Outbo und Tou r o per ato r

 SOTC is a leading brand of Kuoni Travel
Group India, the country's largest Travel
and Tourism Company.
 SOTC has been voted "Best Outbound
Tour Operator" four times in a row by the
Galileo Express Travel & Tourism Awards
Committee.
 Kuon i H olid ays
 A part of the 100-year old, Switzerland based
travel group, Kuoni and winner of the esteemed
“W orl d’ s Lea di ng T our Op erat or” award for
nine years, Kuoni Holidays was launched
on Jan 24th 2006. It’s the first & only holiday
brand in the country that
exclusively caters to the
unique needs of the
premium traveller.
• SOTC World Famous Tours has escorted over 3,00,000 travelers
across the globe, for more than 50 years to various destinations
including Europe, Australia, New Zealand, USA, Africa, Mauritius,
South Asia, and the SouthEastAsia.
• Being a 100% subsidiary of Kuoni Travel Holding,
Switzerland – one of the world’s largest travel companies
- SOTC leverages the advantage of the buying power
and travel services to provide customers value-for-
money packages. SOTC endeavors to bring alive your
dream holiday. To begin with, SOTC ensures that you
and youlr family travels safe, sure and secure with the
finest Indian families.
• SOTC understands how much one longs for a
holiday abroad, but have held back because of
the high prices. Cost Sa ver tour s by SOTC
have been designed keeping in mind the budget
of the traveler without compromising on
sightseeing and basic holiday needs.
• Now, SOTC offers you the opportunity to
experience Europe & SouthEastAsia at prices
one could only dream of. It is the mid-range
option with the best balance of price and quality,
creating unmatched value.
• With SOTC’s Cost Saver Tours, one enjoys the same
inclusions that one would get on a Regular tour i.e,
services of a professional Tour Manager, transportation
in luxury coach fleet with no smoking on board. Exciting
itineraries are designed by our travel experts keeping
you in mind.
•
SOTC has a wide distribution network of 130 sales
outlets and 3500 travel agents across India to retail our
range of products and serve customers better. Ask
anyone who’s travelled with us and they will confirm that
SOTC lives its promise of expect more.
 Exciting Sightseeing.  Our Professional &
 Enjoy delicious Indian experienced
Meals Tour Managers
a choice of to take care
vegetarian, you on tour
non vegetarian
& jain menus
 Travel with the Finest
Indian families.
 Stay at the finest
hotels all over
the world.
 Expe ct More !

 To our Customers, we offer exceptional value and services to make them feel
wonderful about being with us.


To our employees, we provide a challenging, fun-filled and rewarding work
environment that keeps them motivated to perform to the peak of their potential.


To our stake holders and partners, we commit to strengthen our relationship, and
ensure that they make the most of their association with us.


To our countrymen, we offer to take them around the world, bringing nations and
people together.

To the citizens of the world, we work towards a greener planet, making people aware
of our precious natural resources and helping to conserve them.
 Awards for Excellence
 SOTC has been voted the Best Outbound Tour Operator 2004,
2005, 2006 & 2007 in India by the Galileo Express Travel & Tourism
Awards Committee.
The Galileo Express Travel & Tourism awards have been designed
to give recognition to the trade for outstanding achievements during
the year. This award was based on various parameters of judgment
and took into consideration factors including revenue generated,
operational efficiency, perceived service levels, and the ability to
retain and increase market share.
It is also significant to note that Kuoni India, the parent company of
SOTC has won all the 3 top awards in the travel operations category
at the prestigious Galileo Express Travel and Tourism awards for all
its three core activities.
 Other M ajo r Awa rd s :


• 2007 - Today’s Traveller Leadership Award for the Most Successful
Travel Company.
• 2007 - CNBC Awaaz Travel Award 2007 in the category Most
Preferred Tour Operator
in June 2007
• 2007 - GTA (Gulliver’s Travel Associates) Trophy of Achievement
in April 2007
• 2007 - Consumer Superbrand India Award for 2006-2007
• 2007 - GTA (Gulliver’s Travel Associates) Trophy of Achievement
in April 2007
• 2007 – SATTE Best Outbound Tour Operator Award
• 2006 / 2007 – Certificate of Appreciation to SOTC HOI in
recognition of being partners in
excellence 2006-2007
 TRADE FAIRS
 Trade Fair Tours specialize in organizing
Business Travel arrangements to Trade Fairs and
Exhibitions around the World.
 With access to specially negotiated room rates
in hotels coupled with the best available airfares
from all major and low cost airlines, SOTC Trade
Fair Tours are able to meet all your tailor made
business travel requirements. They also arrange
Trade Fair entrance tickets & book rail travel or
car hire if required.
Come jo in u s, beco me a SO TC
Fr an ch isee
 The holiday business is raking in huge
revenues for the industry as a whole.
What better way to cash-in on this
opportune time than with the leader in the
category: SOTC. We invite you to join us
as our partner to benefit from the SOTC
brand. And get ready to reap the rewards
of your investment in no time.
 The Conce pt of SOT C Hol ida y W orld
The core aim of the Franchisee Network of SOTC
Holiday World is to increase Customer Access
Points and enhance customer delight through a
contemporary IT-enabled ambience.
 This would effectively fulfil the needs and
requirements of the wide segment of discerning
Indian customers wanting to holiday abroad or
within India as a Group Traveller or as
Individuals (FIT).
 It will also provide a vast array of packages to
choose from at various price points backed with
the highest quality of service & brand feel.
 STRATEGIC BUSINESS UNITS
 Kuoni Hol id ays : India's first and only travel brand focused
exclusively on the premium segment.
 SOTC Worl d Famou s Tou rs : The Flagship brand of SOTC,
which pioneered the designing and marketing of escorted tours to
cosmopolitan travellers in India.

SOTC Spo rt Ab roa d : Sport Abroad provides global sports-based
holidays ranging from football, golf, tennis, cricket, F1 and many
more exciting sports across the world

SOTC Do-I t-Yourse lf Holi days : This holiday brand caters
exclusively to the needs and requirements of the discerning Free
Individual Traveler (FIT). It offers a wide range of customized, fully
flexible holidays that cater to seasoned travelers, who wish to see
the world at their own pace.
 SOTC Holi days of Indi a : Is the domestic holiday brand which
offers a wide range of organized domestic travel options across
India, namely, Classic Holidays, Fun-filled Beaches, Hill Stations,
wildlife Holidays and Spiritual Retreats


SOTC Cor porate Tou r : This division caters exclusively to the
needs of the corporate world by offering travel products for
meetings, incentives, conferences and exhibitions.

SOTC Intern ation al Mark ets Div ision : The International
Markets Division caters to the NRIs and other global travellers. In
addition to escorted tours, SOTC IMD offers Independent Global
Vacations and Independent India
Specia l O ff er s
 Pr es s R oom - FEB 2008
 GRAB SOTC’s
Aussie Boom-A-Rang Offer and GET six EXCLUSIVE
Rs. 56000 FREE
 Holiday with SOTC in South east Asia AND GET 4
NIGHTS IN MALAYSIA FREE
 SOTC The first travel operator in India to offer the
Worldcard
Membership exclusively for its Customers
 ·
SOTC LAUNCHES A world of exotic holiday experienc
Rs 52,000 FREE