Clothes and fashion

On matters of style, swim with the current, on matters of principle, stand like a rock. Thomas Jefferson

Clothes
Barrette belt bracelet blouse - buckle button fly glasses necklace pants trousers - purse shirt shoelace skirt shoe - tie

Clothes underwear
Barefoot bathrobe fold handkerchief nightgown pajamas pocket short sleeve slippers underwear

Clothes summer
Cap dress hat pin ring roller skates sandals shorts socks sunglasses swimsuit T-shirt watch

Clothes winter
Barrette boots earmuffs earring glove ice skates jacket jeans mittens raincoat scarf tights umbrella

Patterns
Match Striped

Solid
Flowered

Plaid
Checked Print Polka dot

Clothes
Cotton Polyester Striped Solid Flowered Plaid Checked Print Polka dot

Silk
Wool/woolen Velvet Denim Corduroy IT HAS: -short/ long sleeves -Buttons/ a zipper

Shes wearing a solid white dress above her knees with a beige belt tied on the right hand side

Clothes
Cotton Polyester Striped Solid Flowered Plaid Checked Print Polka dot

Silk
Wool/woolen Velvet Denim Corduroy

IT HAS:
-short/ long sleeves Shes wearing -Buttons/ a zipper

He/shes wearing

Look at the following sentences and the use of highlighted words:

1. My sister and I usually go shopping after school.

2. My brother always looks out of the window before he gets dressed in the morning. First he puts on his underwear, then he puts on his T-shirt and then the rest of his clothes.
3. I like wearing short skirts because I think that I have very nice legs. 4. I would like to wear a Louis Vuitton bag but I do not have enough money to buy such expensive accessories. 5. There is a new shop near our house. I would like to buy a new dress there because I need something to wear at the party on Saturday.

Fill the gaps with appropriate verbs in the correct form:

to put on to buy / buying to get dressed a shop / shopping to wear

1. I dont like ________ long dresses. I think they dont suit me. 2. Every time my brother goes to a party he ________ a silk tie. 3. In the morning I first ________ my underwear, then I ________ my T-shirt and then the rest of my clothes. 4. When I last saw Sarah, she ________ a beautiful cotton suit. 5. When Tim was a little boy, he often ________ shorts that had patches on.

Fill the gaps with appropriate verbs in the correct form:

to put on to buy / buying to get dressed a shop / shopping to wear

6. Quickly! Get up! You must ________ and catch a bus to work! 7. I need to ________ a new handbag. Will you come ________ with me this afternoon? 8. There is a new ________ with accessories in the center of town. Lets go and ________ something for the party on Saturday. 9. I love ________ clothes! 10. I dont like ________. It is so boring.

Fashion Marketing Fashion History

Objectives
1. 2. 3.

What are the needs satisfied by clothing? What is the history of clothing? What is the relationship of fashion history to todays fashion?

Why People Wear Clothes?

20,000 B.C.-- people developed and wore clothes primarily for protection from the weather and environment. NOW-- other needs such as psychological and social needs.

Physical Needs Protection

safety
Psychological Needs

Identity
Adornment

Why Social Clothing? Needs

Affiliation/ fitting in standards

Cultural identity

Where fashion began?

France considered the center of fashion for almost 400 years from 1600s into the 1900s. Especially in Paris. In the 1600s, French royalty and wealthy landowners employed their own dressmakers and tailors.

Where fashion began?

After the French Revolution (1789), haute couture design firms grew. Haute Couture high-fashion, individually designed, original, handmade garments.

Globalization
Industrialization, technology, globalization, and the spread of democracy help broaden the demand for fashion. Growth of a middle class with income to purchase fashions, not just basic clothing Other fashion citiesMilan and New York

The early 1900s

In 1909, the American fashion magazine Vogue, featured a woman in a loose-fitting style of dress. By 1915, styles continued to soften. The invention of the 1st manufactured fiber rayon, or artificial silk Clothing that was more functional for women who were entering the workforce.

The 1920s
Gabrielle Coco Chanel 1st designer to introduce sportswear garments for everyday wear. As well as trousers. Promoted styles associated with flappers the little black dress 1926, the Womens Fashion Institute designed the one hour dress.

The 1930s 1950s

Dupont invented nylon, less expensive than silk to make hosiery WWII fabric shortages 1947, Christian Dior; long hem lines, narrow shoulders and tightly fitted bodices with long, full, or narrow skirts. The New Look

The 1960s
Hippie style fashion consisting of clothing from the Middle and Far East Use of bright colors, peasant embroidery, cheesecloth, and safari jackets

The 1970s

Disco style gold lame, leopard print, stretch halter jumpsuits, and white clothing that glowed in ultraviolet light Punk intentionally torn clothing worn by young people with limited income Feminist Movement influenced womens styles, such as shorter skirts and pantsuits in the workplace.

The 1980s
the power look a uniform style of suits and blazers with shoulder pads. Men a more casual style of dress; business casual people no longer felt that high price determined high fashion fitness conscious synthetic fabrics with easy care.

The 1990s
Americans began dressing down, or less formally Comfort of sport clothes and athletic clothing became a wardrobe staple. Grunge a style started by youth culture. Messy, uncombed, not too much effort.

The 2000s
Hipster - Mixing the fringe movements of punk and grunge, hipsters have created a style based on defying style norms. Skinny Jeans Juicy Couture Tracksuits & UGG Boots - The comfortable tracksuit combined chic, expensive style with comfort. Bohemian Chic - The free-spirited, Hippie inspired style includes its well-known staples: large sunglasses, flowing skirts, boots and loose jumpers

Whats your style?

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