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The Importance of Communication Skills as Expressed by Business Authorities

Top executives from Fortune 500 companies rate communications skills as the most important quality for business leaders. --Business Section New York Times There may be no single thing more important in our efforts to achieve meaningful work and fulfilling relationships than to learn and practice the art of communication. --Max De Pree, Author The Art of Leadership

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Evidence of Communication Weakness in Business


Im surprised

how so many people struggle with communication.


--Michael Rook, Production Manager Hewlett Packard, San Diego, CA

The first

thing the Human Resources Department did was give me a writing book.
--Sam Reeves, IT Consultant AMS, Denver, CO

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What is Communication?
Communication

is the art of transmitting information, ideas and attitudes from one person to another. Communication is the process of meaningful interaction among human beings. ITS ESSENCES : Personal Process Occurs Between People Involves Change In Behaviour Means To Influence Others Expression Of Thoughts And Emotions Through Words & Actions. Tools For Controlling And Motivating People. It Is A Social And Emotional Process.

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What are the most common ways we communicate?

Written Word

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Types of Communication
Downwards Communication : Highly Directive, from Senior to subordinates, to assign duties, give instructions, to inform to offer feed back, approval to highlight problems etc. It is non directive in nature from down below, to give feedback, to inform about progress/problems, seeking approvals. Among colleagues, peers at same level for information

Upwards Communications :

Lateral or Horizontal Communication :

level for information sharing for coordination, to save time.


In modern business environment communication extends beyond written or spoken words to listened word. Visual dimension added by T.V., computers has given to new meaning to communication. COMMUNICATION NETWORKS Formal Network Informal Network : : Virtually vertical as per chain go command within the hierarchy. Free to move in any direction may skip formal chain of command. Likely to satisfy social and emotional needs and also can facilitate task accomplishment.

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HIERARCHY LEVEL
Executive Director
Manager

Vice President A.G.M. Manager Supervisor

Supervisor 1

Supervisor 2

Supervisor 3

Horizontal Comm.
Forman

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Main Forms of Communication in Business


Operational
Internal External

Personal

Intranets (or portals) like this one from Deere & Company are used for internal communication.

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Communication Networks
Formal

Network
usually along operational lines

well-established,
planned

Informal

Network

complex dynamic

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The Formal and Informal Communication Networks in a Division of a Small Manufacturing Company
Department Manager

Supervisor

Supervisor

Black Solid Lines = Formal Network Coral Dashed Lines = Informal Network (at a moment in time, for they change often)

A Model of the Communication Process

Kelly

--medium--

Justin

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The Communication Process


Medium

Barrier SENDER (encodes) RECEIVER (decodes)

Barrier

Feedback/Response

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Communication Process

In a simple model, often referred to as the transmission model or standard view of communication, information or content (e.g. a message in natural language) is sent in some form (as spoken language) from an emisor/ sender/ encoder to a destination/ receiver/ decoder. This common conception of communication simply views communication as a means of sending and receiving information. The strengths of this model are simplicity, generality, and quantifiability. Social scientists Claude Shannon and Warren Weaver structured this model based on the following elements: An information source, which produces a message. A transmitter, which encodes the message into signals A channel, to which signals are adapted for transmission A receiver, which 'decodes' (reconstructs) the message from the signal. A destination, where the message arrives.

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Barriers to communication
Noise Inappropriate medium Assumptions/Misconceptions Emotions Language differences Poor listening skills Distractions

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How Oral and Written Communication Differ


Written communication is more likely to involve creative effort, has longer cycles, and usually has fewer cycles.

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Some Basic Truths about Communication


Meanings sent are

not always received. Meaning is in the mind. The symbols of communication are imperfect.

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Writing is thinking on paper. Anyone who thinks clearly should be able to write clearly about any subject at all.
--William Zinsser, Author

On Writing Well

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