Resume Writing Workshop: Tips and Secrets To Land That Interview

Resume Writing Workshop
Tips and Secrets to Land that Interview
Introduction
Stan Washington President of
University of Illinois Graduate Positions held
Programmer for GTE (Humble Beginnings)
Programmed portions of the 911 system that dispatched police, fire and ambulance. This product sold for $500k per county installation. I stayed up nights teaching myself C++
Introduction
Executive Experience
Various Industries:
Kraft, Blue Cross, Allstate, Johnson Controls, Mazda, ComED, Detroit Edison, McDonalds Global Leadership and World-class Operations Taught Strategic Planning, Business Analysis, Business Design, Technology Construction, and Technology Deployment
This document is confidential to Honor Services and its employees and consultants. It is only to be distributed with permission from Honor Services Inc.
Introduction
Retired executive who led Operations and Technology for McDonalds Corporation.
Developed and Implemented Credit / Debit, POS, Elearning and Enterprise Resource Planning ERP systems. Highlights include:
Promoted 5 times Received highest awards including the Presidents Award, honoring the top 1% performers in the company.
Career Journey
What is the purpose of a resume? Who is the Interview for? Why? What is the purpose of a Cover Letter? What is the purpose of a ThankYou Note?
Workshop Content
What are the parts of a resume? What are the types of resume? What should be on the resume? What are some No-Nos to resume writing? Cover Letters Thank-you Notes Networking
Expectations
What are your expectations of this course? What have you learned about resumes, cover letters, thank-you notes? What have you learned about networking? What are your fears in the job search? What assumptions do you have?
Resume
Resume (noun) - rsum - reh zoo mey a brief written account of personal, educational, and professional qualifications and experience, as that prepared by an applicant for a job.
Resume
Reality of what a resume is!
The resume is You. The resume is your pride listed on a document! The resume is your first interview. The resume is used as bait to get you in the door. It must be a perfect 10! It must be without falw (Flaw)!
Resume
Reality of what a resume isnt!
The resume is NOT a list of stuff you did. The resume is NOT a piece of paper used to pick the lucky person. The resume is NOT your final word so dont put all the words on it. (Summarize) The resume is NOT a thing that helps you beg for a job rather it showcases your skills, experience and accomplishments!
Resume
What we will cover
Types of resumes Top 10 Dos / Donts Preparing for the resume Parts of a resume Important little things Cover Letters Thank You Notes LinkedIn for Networking
Types of Resumes
Types of Resumes
There are four types of resumes that we use:
Chronological This is the most popular and shows each job in date order. Unfortunately if a person had multiple jobs it can look like they hop around. Functional This resume focuses on skills rather than chronology. It shows that the person is a master of their craft and deemphasizes work history. While effective, some employers think the person has something to hide by not listing chronology. Combination This is a highly effective resume that lists both skills and chronology. I recommend this for those who had multiple jobs. Targeted - This is how an effective resume should be written. This lists only skills and experiences relevant to the job description.
Types of Resumes
Functional
Jane Funkchenno
630-555-1212 Jane@email.com Address City, State Zip Code
Types of Resumes
Chronological
Brad Cronkite
630-555-1212 Brad.cronkite@email.com Address City, State Zip code
Types of Resumes
Combination
Brad Cronkite
630-555-1212 Brad.cronkite@email.com
Address City, State Zip Code
Types of Resumes
Other Resume Types:
Entry Level Less than 2 years of professional experience Mid Career Over two years of professional experience. Executive Directors, VP, and C-Level Leaders Skilled - Highlights talents and services
10 9 8 7 6 5 4 3 2 1
10 RESUME DOS
10 Resume Dos
1. Make your resume Scan-able 2. List Quantifiable Achievements 3. Use Standard Headings
Max Adder
773-555-1212 1234 Address Lane City, State Zip Code max@email.com
10 Resume Dos
4. Speak in Problem Action Result (PAR) terms. 5. Use Strong Verbs. 6. Use Industry Keywords.
Responsible for Marketing Keywords
B2B B2C Brand Management Brand Marketing Budgets Business Writing Case Studies Copyediting Copywriting Communication Community Relations Consensus Building Consumer Products Corporate Communications Crisis Management Customer Sensitivity Demographics Direct Mail Direct Marketing E-Marketing Event Management Global Marketing Plans Guerilla Marketing Innovation Integrated Marketing Internet Publishing Market Research
10 Resume Dos
7.Try To Make A One - Two Page Resume. 8.Use Page Numbers. 9.Be Unique. 10.Show Personality.
10 9 8 7 6 5 4 3 2 1
10 RESUME DONTS
10 Resume Donts
1. Use dead words. 2.Develop a strange Resume. 3.Ramble on your Resume.
Responsible for Experienced in Excellent written communication skills Team Player Detail Oriented Successful Goal driven Flexible Motivated Strong work ethic Reliable Multi-tasker Independent Self motivated
10 Resume Donts
Brad Cronkite
630-555-1212 Brad.cronkite@email .com Address City, State Zip Code
10 Resume Donts
Responsible for making and taking and raking and baking while snaking and breaking to fit some of the work and Or
Bullet 1 Bullet 2 Bullet 3 . . . Bullet 19
10 Resume Donts
4.Leave out accomplishments. 5.List selfish objective. 6.Develop a generic Resume.
I would like a job where I can work and be employed and get some money and use my skills and be able to watch my kids and is close to home.
10 Resume Donts
7.List wrong dates and titles. 8.Spill your guts. 9.List too much personal information. 10.Rely on Spell Check.
I was fired!
I like long walks on the beach
Mange five people
Eye can knot seam two spell very whale!
Preparing for the Resume

Know where you are headed Do you have a plan for your resume / career? Why do you want to do what you do? Do you like what you are doing? Know how you relate to others What is the best team you have ever worked on? List the characteristics What is the worst team? List the characteristics Know yourself What motivates you? What demotivates you?

Create a pre-resume list Career plan for the next 6 months Career plan for the next year Career plan for the next five years List the type of team you would like to work on List your top 3 goals to reach what motivates you List your plan to achieve these goals

Now we have our pre-resume list Are you ready for your resume yet? NO!

Ask yourself: What did I accomplish this year? (Last year?) How did I accomplish it? What was the result? What problem did I fix? Can I measure what I did? How does what I do fit into the big picture? What are my plans? How does what I currently do fit into my plans?

Keep it simple: Problem List a problem that you and your team faced. Action List the action you and your team took to resolve this issue. Result List the result (hopefully quantifiable) that you and the team achieved. Think of two or three PAR stories for each position

Keep it simple: Problem Our company had a 10% increase last year in restock fees due to poor quality in manufacturing processes. Action I researched our current manufacturing processes and identified 5 issues that could be handled better through robotics. I analyzed the cost of the robotic implementation with the team. Result After implementing our modified version of the robotics solution from the chosen supplier we reduced our restock fees by $14 million in one year.
Our example translates to: Engineered and implemented robotic manufacturing processes to reduce costly mistakes, increase quality and contribute $14 Million to the bottom line in restock savings
Parts of a Resume
Personality Skills Accomplishments What
Results
You
Licenses
Employment History
Makes
Awards
YOU
Associations
Books
Patents
Stand Out!
Technology
Parts of a Resume
Header (Name / Address / Phone / E-mail) Employment Experience or Work History Military Experience Zula Mayer, M.D. Education Computer Skills Publications Awards and Honors Certificates and Licenses Courses and Seminars Affiliations Hobbies and Interests
Address City, State Zip Code
630-555-1212 Zula@email.com
These are NOT pieces parts, rather its a story!
Parts of a Resume
I laced my shoe I got an A in gym I ran a lot when I was a kid I was responsible for running I ate cake sometimes I studied map making I attend toastmasters
I attended sports camp as a child which drove my interest in running. I developed an unorthodox running style of running that was corrected by my coach on the track team I wound up being the anchor on the relay team I switched my interest to marathons after being challenged to participate over a number of years I trained to run a marathon with the help of close relatives and friends I ran my first marathon last month. I plan on running a marathon in 3 cities over the next 6 years.
Show me the better marathon runner
These are NOT pieces parts, rather its a story!
Parts of a Resume
Header (Name / Address / Phone / E-mail)
John Doe
123 Anywhere Place City, State 11111 Wk. 630-555-1212 Hm. 630-555-1313 John.doe@email.com
sexypants@email.com
Vanity Voicemail
Parts of a Resume
Target Title
John Doe
Vice President of Operations

This is NOT your current title unless you are going for a lateral move
Parts of a Resume
Employment Experience or Work History
John Doe
Company Name
Your Title Employment History
Dates Employed
Ace Building Company (ABC) Project Manager (2008 Present) Manages 70 employees for this $5 Billion global company that develops property for relocating employees.
Description of Role / Company
Parts of a Resume
Employment Experience or Work History
John Doe
Use Present Tense on current job and past tense on the rest.
123 Anywhere Place City, State 11111 Wk. 630-555-1212 Hm. 630-555-1313 John.doe@email.com Employment History
Ace Building Company (ABC) Project Manager (2008 Present) Manages 70 employees for this $5 Billion global company that develops property for relocating employees. Implementing the Supply Chain Logistics ERP system, which expects to Accomplishments reduce costs by 15% Analyzing critical risk factors of existing Leases identifying the highest costs to cut from cut from the bottom line.
Parts of a Resume
Military Experience
John Doe
123 Anywhere Place City, State 11111 Wk. 630-555-1212 Hm. 630-555-1313 John.doe@email.com Military Experience U.S. Air Force, - Officer Candidate School, <Base>, 2005 Lieutenant Colonel, <Special Service>
Parts of a Resume
Education
John Doe
123 Anywhere Place City, State 11111 Wk. 630-555-1212 Hm. 630-555-1313 John.doe@email.com Degree Major Education College Graduation Date
Notable
Bachelor of Science University of Illinois May 2010 Major: Computer Technology Minor: Communications GPA: 3.5 / 4.0, Deans List, Research Apprentice Program Assistant, Rush Moore Award Recipient Related Courses Project Management 101 Course on Project Management Risk Factors
Parts of a Resume
Computer Skills
John Doe
123 Anywhere Place City, State 11111 Wk. 630-555-1212 Hm. 630-555-1313 John.doe@email.com Computer Skills Expert in: Excel Macro Programming, C++, SAP, Javascript, PERL and PHP Other Languages: Oracle SQL, SQL Add languages you have strong Office Products: Word, Excel, PowerPoint knowledge of but may not have ERP Systems: SAP, Teradata Business Analytics used in a while
List Enterprise systems you are familiar with
Show your expertise

Show other computer skills
Parts of a Resume
Publications
John Doe
123 Anywhere Place City, State 11111 Wk. 630-555-1212 Hm. 630-555-1313 John.doe@email.com Publications Author: Project Management Handbook for Rising Stars - 2003 Co Author: Object Oriented Programming Methodology - 2007
Parts of a Resume
Awards and Honors
John Doe
123 Anywhere Place City, State 11111 Wk. 630-555-1212 Hm. 630-555-1313 John.doe@email.com Awards and Honors 2010 ABC Top Ace Recipient Awarded to top 1% performers globally
Parts of a Resume
Certificates and Licenses
John Doe
123 Anywhere Place City, State 11111 Wk. 630-555-1212 Hm. 630-555-1313 John.doe@email.com Certifications and Licenses Project Management Professional PMP 2006 License Number: 1234
Parts of a Resume
Courses and Seminars Affiliations Hobbies and Interests
John Doe
123 Anywhere Place City, State 11111 Wk. 630-555-1212 Hm. 630-555-1313 John.doe@email.com Courses and Seminars Risk Management Seminar 2010 Sat on a panel to discuss new risk metrics Affiliations Member: Project Management Institute 2007 Hobbies and Interests Marathons, Hiking
Important Little Things

Little things that become BIG things
Spelling Grammar Wrong dates / numbers / locations Too many bullets Misuse of space Paper choice (No crazy colors / Textures) No Pictures (unless asked this is a very rare resume) No Birthdates (unless asked See Federal resume) No sensitive information (unless asked See Federal resume) Dont waste your time adding splashes of color No stains / Rips / Wrinkles Add a page number / your name to each page
Parts of a Resume
Questions?
Parts of a Resume
Exercise:
Pair up. Trade resumes with each other. Circle inconsistencies based on what you just learned. Five minute discussion. Two minute debrief to the group.
Cover Letter
Also know as the Hook!
Cover Letter
Cover Letter Purpose
Tell the hiring manager the rest of the story Never restate resume items Brief Specific to the position ALWAYS Included!
Cover Letter
Cover Letter Purpose
Tell the hiring manager the rest of the story Never restate resume items Brief Specific to the position ALWAYS Included!
Cover Letter
Cover Letter
Use a template to start but tailor it to the position Your chance to show personality but Dont get too relaxed Do not use Text Talk
Cover Letter
Cover Letter
Do not use Text Talk
February 02, 2010 Jane Q. Public Acme Bottle Washers 123 Hip Hop Street Anywhere, State 11111
Thx TTYL
Dear Jane, I wld lk 2 wk 4 ur cmpny. I thk I hv a lt 2 ofr. I hv wkd on mny prjcts ovr th yrs & I cn b t rt 1 4 u! I m nvr L8 & my wrk is gr8. Thx, TTYL Joe Textyguy
Cover Letter
<Date> <Name of Hiring Manager, Title> <Name of Company> <Address> <City, State Zip> Dear <Salutation>: I am a well-qualified operations and management professional with extensive leadership experience and consistent success in the achievement of objectives. I am confident I will contribute the same level of performance as a member of your team. I would be an excellent choice for a senior executive or operation management position with an innovative company offering aggressive growth objectives. Please review my enclosed resume for further details regarding my qualifications. My experience extends for more than 15 years as I achieved increasing responsibilities and successes in my roles from warehouse supervision to regional management and operations. Additionally I have offered my expertise as a business consultant to various national and local companies. Some of my areas of expertise and interest include: Profit Building and Sustained Growth Technology/Data Solutions Logistics and Supply Chain Management Revitalization and Modification Project Management My achievements have been in diverse functions and organizations, thus demonstrating the ability to meet and exceed expectations in a variety of environments. I am certain that I will contribute the same level of performance with your organization as a leader and strategist. Again, please review my enclosed resume. I would welcome a meeting to discuss our mutual interests and the results you can expect from me. Thank you for your time and consideration. Sincerely, Gia Washington
Cover Letter
Cover Letter
Your Name title Home Address Anywhere, State 12345 February 02, 2010 Jane Q. Public Acme Bottle Washers 123 Hip Hop Street Anywhere, State 11111
Dear <Salutations>, Thanks, List how you heard about the position, Express Interest, Demonstrate Unique Background, List Fit items. Best Regards, Your Name
Cover Letter
Exercise:
Pair up. Trade cover letters with each other. Circle inconsistencies based on what you just learned. Five minute discussion. Two minute debrief to the group.
Cover Letter
Questions
Thank You Letter

If the only prayer you ever say in your entire life is thank you, it will be enough. -Meister Eckhardt
Thank You Letter

Thank You Letter Purpose
This may be the most important document that is often overlooked. Used as a reminder to the hiring manager to contact you. Lets the hiring manager know you are interested Should be done after every interview. Common courtesy
Thank You Letter

Thank You Letter
Use a Template Be brief Try to use a small Thank You card Use e-mail as last resort Should be sent within 24 hours Do not use Text Talk
Thank You Letter

Thank You Letter
Your Name title Home Address Anywhere, State 12345 February 02, 2010 Jane Q. Public Acme Bottle Washers 123 Hip Hop Street Anywhere, State 11111
Dear <Salutations>, Thank you for taking time out of your busy schedule, I look forward to Best Regards, Your Name
Thank You Letter

Exercise:
Pair up. Trade Thank-You Notes with each other. Circle inconsistencies based on what you just learned. Five minute discussion. Two minute debrief to the group.
Thank You Letter
Questions
So What?
Unemployment Rate 9.1% in August 2011 Resume submissions 70:1 for every job submitted there are 70 applicants Success Rate 4% of jobs found on web (Job Sites) 4% of jobs found with recruiters 4% of jobs found by other publications / cold calling 88% of jobs found through networking
Source: LinkedIn Poll conducted by Honor Services Inc.
LinkedIn
Are you
LinkedIn for Networking

Purpose of LinkedIn.com Parts of a profile Job search on LinkedIn Groups on LinkedIn Recommendations from colleagues Connecting (Shhh! Its really networking) Tools No! Nos! of LinkedIn
Purpose of LinkedIn
Is a professional tool for networking Not a social place to put every minute of your life Is a free website Not always free Is a great place to document accomplishments Not your resume rather a summary Is effective when you have over 100 connections Not as effective with fewer connections
LinkedIn Parts of a Profile

Profile
Optional
Connections
Great for showing expertise / connections
Connections / Background
New (They are still working on this)
Job Search
Careful! Keep current

Recommendations
Connections Your websites that mention you Be Careful!

Profile
Summarize
Organizations / Honors / Great GPA etc.
Ineffective Job Search

Applying on the Web
=
Your Web Application Gets placed in piles of resumes
=
More work for the HR screener. Low energy.
1 in 200 chance of a low percentage phone screen
Ineffective Job Search

Applying on the Web
=
Your Web Application Gets placed in piles of resumes
=
More work for the HR screener. Low energy.
1 in 70 chance of a low percentage phone screen
70:1 for every job submitted there are 70 applicants
LinkedIn Job Search

Applying on the Web
Ask
DO NOT Ask
How did you Can you help get started at me get a job? this company?
Your Web Application
Go on LinkedIn to connect with people you know.
Meet friends who work at the company. Get names and information
Do you have any advice for my search? How do you like working here? Do you know the hiring manager in this department?
Why is the company in peril?
LinkedIn Job Search
Title Keyword or Company Name Search
I like searching by Title, but Company Name is sometimes the most effective
LinkedIn Job Search
Refine
LinkedIn Job Search

You mean I have to pay to get noticed by companies!
LinkedIn Groups
Join Groups pertaining to your profession!
Participate in discussions Show your expertise Watch your spelling and grammar Be brief Everyone will see what you wrote
LinkedIn Groups
Showing the right expertise shows potential employers your skills.
Participate in discussions Show your expertise Watch your spelling and grammar Be brief Everyone will see what you wrote
LinkedIn Groups
The payoff
Access to connections
LinkedIn Recommendations
Here is where it starts
Real recommendations from real people excite hiring managers!
LinkedIn Recommendations
You can decline a recommendation if you dont like what it says. You can delete it as well.
If you dont ask you wont get! If you are not connected, you cant ask. Some employers require a minimum of 3 recommendations. Be choosey about who recommends you! Send it back if poor grammar is used or if misspelled as it reflects on you!
Write a polite note to any of your connections
Networking on LinkedIn
Search for people through companies
Search for people through people

Search for people through your connections connections
Search for people through groups
Networking on LinkedIn
Network / Interview Worksheet
Remain Organized
Research your interviewer on LinkedIn
Following up without pestering is key. Be prompt!

Follow Up Date
Name: Company Phone Number:
Document your research about the company
Comments:
LinkedIn Tools
LinkedIn Tools
LinkedIn Tools
This document is confidential This document to Honor is confidential Services and toits Honor employees Services and and consultants. its employees It isand only consultants. to be distributed It is only with topermission be distributed from with Honor permission from Honor Services Inc. Services Inc.
LinkedIn Tools
LinkedIn Tools
LinkedIn Tools
Other On-Line Tools

Research
Aggregators
Search Sites
25 New sites for jobs specific to your field added each day
LinkedIn No-Nos
Treating LinkedIn like Facebook Putting your entire resume on your profile Poor Grammar / Misspellings Half done profile Not looking professional (picture / words on blogs) Pestering people Being shy Trying to connect to people not affiliated in a group without being introduced

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Resume Writing Workshop

Tips and Secrets to Land that Interview

Address City, State Zip Code

1. Use dead words. 2.Develop a strange Resume. 3.Ramble on your Resume.

1. Use dead words. 2.Develop a strange Resume. 3.Ramble on your Resume.

630-555-1212 Brad.cronkite@email .com Address City, State Zip Code

1. Use dead words. 2.Develop a strange Resume. 3.Ramble on your Resume.

Bullet 1 Bullet 2 Bullet 3 . . . Bullet 19

4.Leave out accomplishments. 5.List selfish objective. 6.Develop a generic Resume.

Mange five people

Eye can knot seam two spell very whale!

Preparing for the Resume

Preparing for the Resume

Preparing for the Resume

Preparing for the Resume

Preparing for the Resume

Preparing for the Resume

These are NOT pieces parts, rather its a story!

Show me the better marathon runner

These are NOT pieces parts, rather its a story!

Vice President of Operations

Your Title Employment History

Show your expertise

Important Little Things

Thank You Letter

Thank You Letter

Thank You Letter

Thank You Letter

Thank You Letter

Thank You Letter

Source: LinkedIn Poll conducted by Honor Services Inc.

LinkedIn for Networking

LinkedIn Parts of a Profile

New (They are still working on this)

Careful! Keep current

Connections Your websites that mention you Be Careful!

LinkedIn Parts of a Profile

LinkedIn Parts of a Profile

Organizations / Honors / Great GPA etc.

Ineffective Job Search

1 in 200 chance of a low percentage phone screen

Ineffective Job Search

1 in 70 chance of a low percentage phone screen

70:1 for every job submitted there are 70 applicants

LinkedIn Job Search

Your Web Application

Go on LinkedIn to connect with people you know.

Why is the company in peril?

LinkedIn Job Search

Title Keyword or Company Name Search

LinkedIn Job Search

LinkedIn Job Search

Join Groups pertaining to your profession!

Showing the right expertise shows potential employers your skills.

Real recommendations from real people excite hiring managers!

Write a polite note to any of your connections

Search for people through companies

Search for people through people

Search for people through groups

Research your interviewer on LinkedIn

Following up without pestering is key. Be prompt!

Name: Company Phone Number:

Document your research about the company