You are on page 1of 36

Country Analysis-BRAZIL

Presented By:
Name Roll No.
Anisha Shinde 1097
Prasad Vanarse 1129
Vinodkumar Shetty 1096
Navtej 1070
Vishal Rahate 1110
Avinash Sarang 1092
The Beginning of Brazil
Named after Brasilwood
Tree
Geography
ABOUT BRAZIL
Is the largest country in South America
It is the world's fifth largest country, both by
geographical area and by population with over
192 million people
It is the only Portuguese-speaking country in the
Americas
Brazil has a coastline of 7,491 km (4,655 mi)
Brazil is also home to a diversity of wildlife, natural
environments, and extensive natural resources in a
variety of protected habitats.
ABOUT BRAZIL
Country Name Brazil
Capital Brasilia
Location East South America
Area 8500 Sq. Km (in 000)
Population - 192,376,496
Language Spoken Portuguese
Currency Real (R$) (BRL)


Contd.
President- Dilma Rousseff
Government- Federal Republic
Major Cities- So Paulo, Rio den Janeiro,
Salvador,Belo Horizonte,
Recife,Porto Alegre
Global Com- - 58 (out of 133 countries)
petetiveness
Ranking


BRAZILS RATING
S&P : BB+


Moodys : B1
BRAZIL POPULATION
The total population in Brazil was last reported at 190.7 million
people in 2010 from 72.7 million in 1960, changing 162 percent
during the last 50 years.
Brazil has 2.76 percent of the worlds total population
which means that one person in every 36 people on
the planet is a resident of Brazil.
Brazilian Culture
Mixture of African, Portuguese,
American Indian, and many other
traditions
Music & Dance: Samba, Bossa
Nova, Capoeira
Soccer (known as futebol): Brazil
won the World Cup in 2004
Carnival
Largest country in Latin America
Only Portuguese-speaking country
in America
Largest African population outside
Africa
Much of Brazil is developed, but at
least 22% of population still lives
below poverty line
Many serious social problems

Religion:

Roman Catholic 70%
BRAZIL ON THE WORLD MAP
Brazils GDP has been rising at 7.5% year-on-year
basis and is the Worlds Eighth Largest Economy
Composition of average household
expenditure
CONSUMER BEHAVIOUR IN BRAZIL
Trends related to quality of life,
Convenience of purchase, price conscious and brand
loyalty are very present
Shopping is an integral part of urban Brazilian
lifestyle.
Brazilians love their "shopping" (malls).
Brazilian consumer distinguishes products by the
brand
A Brazilian customer associates branded products
with high quality, trust, loyalty and status
Private labels on the rise
Brazilians like a personal touch
Food habits
BRAZIL ECONOMY
Eighth largest by purchasing power parity.
Brazil is one of the world's fastest growing major
economies
Agriculture is a major sector, representing
6.1% of GDP
Brazil is the largest producer of sugar cane, coffee, tropical fruits,
and frozen concentrate orange juice
BRAZIL ECONOMY
The primary services are mail and telecommunications,
followed by banking, energy, commerce, and computing.
The inflation rate in Brazil was last reported at 7.23
percent in August of 2011
Brazil reported a current account deficit equivalent to 4860 Million
USD in August of 2011. Brazil has an export-oriented economy
Brazil GDP Per Capita stands at 4448 US dollars,
according to the World Bank
UNEMPLOYMENT IN
BRAZIL
The unemployment rate in Brazil was last reported at 6
percent in August of 2011
From 2001 until 2010, Brazil's Unemployment Rate averaged 9.95
percent reaching an historical high of 13.10 percent in August of
2003 and a record low of 6.80 percent in December of 2008
Well-known for agricultural
products
Largest Coffee
producer in the
world
World leader in
the production of livestock.
Mining are major industries too
Mine lots of minerals
Major producer of steel
INDUTRIAL
PRODUCTION

Brazil's industrial production averaged 2.92 percent reaching an
historical high of 20.12 percent in March of 2010 and a record low
of -17.47 percent in January of 2009.
Industrial Production in Brazil declined 0.3 percent in July of
2011.
BILATERAL TRADE
INDIA & BRAZIL
BRAZIL EXPORTS
Transport equipment
Iron ore
Soybeans
Footwear
Coffee
Autos

NET VALUE US$202
Billion
BRAZIL IMPORTS
Machinery
Electrical and transport
equipment
Chemical products
Oil & Petroleum Products
Others

NET VALUE US$182
Billion



MAJOR PARTNERS
EXPORT
US 16.1%
Argentina 9.2%
China 6.8%
Netherlands 5.6%
Germany 4.6%
IMPORT
US 15.7%
China 10.5%
Argentina 8.6%
Germany 7.2%
Nigeria 4.4%

Emerging markets/ Trade Blocs
BRIC (BRAZIL, RUSSIA, INDIA,
CHINA)

IBSA (INDIA, BRAZIL, SOUTH
AFRICA)

MERCOSUR
(SOUTHERN COMMON MARKET)
Amazon Jungle
Worlds Largest Jungle

Covers up 50% of Brazil
Amazon Jungle contains nearly
90% of the worlds animals
Brazil is very crazy for sports,
especially Soccer.

Each big cities of Brazil has a
football (soccer) stadium
The greatest and the most
famous celebration in Brazil is
Carnaval (Carnival)

Four days of
dancing,
music parties
and parades

The statue of Christ the Redeemer is
the symbol of Christianity in Brazil


The statue stands on the peak of
Mt.Corcovado, in Rio de Jeinare
BRAZIL INTEREST
RATE
The benchmark interest rate in Brazil was last reported at
12 percent
In Brazil, interest rate decisions are taken by The Central Bank
of Brazil's Monetary Policy Committee (COPOM).
From 1999 until 2010, Brazil's average interest rate was 17.22
percent reaching an historical high of 45.00 percent in March
of 1999 and a record low of 8.75 percent in July of 2009.
Major Companies in BRAZIL
Petrobras,Rio de Janeiro-Petroleum & Energy
BR Distribuidora,Rio de Janeiro-Wholesale(Fuel)
Telemar,Rio de Janeiro-Telecommunication
Ambev,So Paulo-Beer & Drinks
Volkswagen ,So Bernardo-Automobiles

You might also like