FUNDAMENTALS OF ENTREPRENEURSHIP

MGC 3012
PASTALICIOS

STUDENTS NAME MATRIC NO.
MOHAMMAD QUTAIBAH BIN MUHAMAD
1121173
AHMAD SIDQIE BIN ABDUL HAMID
1121161
TUAN KHAIRUL ASYRAF BIN TUAN MAT
1121178
NUR ANIS AYUNNI BINTI KHALID 1121168
MUNIRAH BINTI MOHAMAD SALLEH 1121167
NURHAZWANI BINTI ABDUL HALIM 1121166
ALIFAH ILYANA BINTI MOHD ZAIDI 1121174
NURUL FARHANA BINTI HASIM 1121160
MARIAM JAMILAH BINTI ABDULLAH 1121171
ATIAH BINTI MOHAMED YUSOFF 1121779
LECTURER: ASSOC. PROF MADYA DR.KALSOM BINTI ABD WAHAB
Management Team








GENERAL MANAGER

a) Name of the owner/ partners : Mohammad Qutaibah Bin Muhamad
b) Identity card number : 930928-10-5821
c) Permanent address : No.24, Lorong Melor 2/9, Bandar Baru Kuala Selangor, 45000 kuala Selangor.
d) Correspondence address : Kolej Kediaman Desa Jati, Putra Nilai, 71800 Nilai, Negeri Sembilan.
e) Telephone number : 019-3453364
f) Date of birth : 28 September 1993
g) Age : 21 years old
h) Marital status : Single
i) Academic qualifications : Degree
j) Courses attended : Bachelor of Science (Food Biotechnology)
k) Skills : Communication, computer, management and leadership
l) Present occupation : Student
m) Experience: Online T-shirts business and selling lolipop during secondary school


a) Name of the owner/ partners: Nur Anis Ayunni binti Khalid
b) Identity card number: 930724-03-5702
c) Permanent address: Pt. 472, Kg. Parit, Pasir Tumbuh, 16150 Kota Bharu, Kelantan.
d) Correspondence address: No 158, Jalan Jati 13, Desa Jati (Acacia Park), Putra nilai, 71800
Nilai.
e) Telephone number: 014-8116211
f) Date of birth: 24
th
July 1993
g) Age: 21 years
h) Marital status: Single
i) Academic qualifications: Degree
j) Courses attended: Bachelor of Science with Honours (Food Biotechnology)
k) Skills: Computer, communication, management and leadership
l) Present occupation: Student
m) Experience:


a) Name of the owner/ partners : Nurhazwani Bt Abdul Halim
b) Identity card number : 930304-11-5300
c) Permanent address : Lot 17520 p,Kampung Gong Gucher,Bukit Tok Beng,21300 Kuala
Terengganu
d) Correspondence address : Lorong Jati 13, No 158, Acacia Park,Nilai
e) Telephone number : 019-9222572
f) Date of birth : 4 march 1993
g) Age : 21 years
h) Marital status : Single
i) Academic qualifications : Degree
j) Courses attended : Bachelor of Food Biotechnology with honour
k) Skills : project management, Analytics Skills, Domain Expertise
l) Present occupation : Student
m) Experience: Kek Lapis online business , selling herbalife products and upah
mnjhit tdung


FINANCIAL MANAGER

a) Name of the owner/ partners : Alifah Ilyana Bt. Mohd Zaidi
b) Identity card number : 930421-08-5948
c) Permanent address : Lot 138, Lengkok Tambun Permai 3, Kg. Tersusun Bt. 4, 31400,
Ipoh Perak.
d) Correspondence address : No.158, Jalan Jati 13, Desa Jati (Acacia Park), Putra Nilai,
71800 Nilai, Negeri Sembilan.
e) Telephone number : 019-2102667
f) Date of birth : 21 April 1993
g) Age : 21 years
h) Marital status : Single
i) Academic qualifications : Degree
j) Courses attended : Bachelor of Science (FoodBiotechnology)
k) Skills : Computer, communication, management and leadership andfinance.
l) Present occupation : Student
m) Experience:

ASST. OF FINANCIAL MANAGER

a) Name of the owner/ partners : Atiah binti Mohamed Yusoff
b) Identity card number : 930712085702
c) Permanent address : Parit Satu Ustaz Saman, 36600 Chenderong Balai , Teluk Intan,
Perak
d) Correspondence address : No. 158, Jalan Jati 13, Taman Desa Jati (Acacia Park, Putra
Nilai.
e) Telephone number : 013-5930262
f) Date of birth : 12 Julai 1993
g) Age : 21 years
h) Marital status : Single
i) Academic qualifications : Degree
j) Courses attended : Bachelor of Food Biotechnology.
k) Skills : Computer, communication, management and leadership
l) Present occupation : Student
m) Experience:

MARKETING MANAGER

a) Name of the owner/ partners : Tuan Khairul Asyraf bin Tuan Mat
b) Identity card number : 931129-11-5649
c) Permanent address : No.43, Pekan Jabi, 22020 Jerteh, Besut, Terengganu Darul Iman.
d) Correspondence address : No.19, Blok B Apartment Jati, Desa Jati , Putra Nilai, 71800 Nilai.
e) Telephone number : 013-7553538
f) Date of birth : 29 November 1993
g) Age : 21 years old
h) Marital status : Single
i) Academic qualifications : Degree
j) Courses attended : Bachelor of Science (Food Biotechnology)
k) Skills : Communication, computer, management and leadership
l) Present occupation : Student
m) Experience:

ASST. OF MARKETING MANAGER

a) Name of the owner/ partners : Munirah binti Mohamad Salleh
b) Identity card number : 930628-08-5056
c) Permanent address : No.3, Jalan Ria 2, Taman Skudai Ria, 81300 Skudai, Johor.

d) Correspondence address : No.158, Jalan Jati 13, Desa Jati (Acacia Park), Putra Nilai,
71800 Nilai, Negeri Sembilan.
e) Telephone number : 019-7516164
f) Date of birth : 28 June 1993
g) Age : 20 years
h) Marital status : Single
i) Academic qualifications : Degree
j) Courses attended : Bachelor of Science ( Food Biotechnology)
k) Skills :Computer, communication, management and leadership
l) Present occupation : Student
m) Experience:




a) Name of the owner/ partners : Mariam Jamilah Binti Abdullah
b) Identity card number : 930528-11-5772
c) Permanent address : 1357f Jalan Sek. Keb. Bukit Payong, 21400 Marang,Terengganu.
d) Correspondence address : No 158, Jalan Jati 13, Desa Jati (Acacia Park),Putra Nilai.
e) Telephone number : 010-5712072
f) Date of birth : 28 May 1993
g) Age : 21 years
h) Marital status : Single
i) Academic qualifications : Degree
j) Courses attended : Bachelor of Food and Biotechnology.
k) Skills : Computer, communication, management and leadership
l) Present occupation : Student
m) Experience:
OPERATING MANAGER

a) Name of the owner/ partners : Ahmad Sidqie bin Abd Hamid
b) Identity card number : 920625-02-5091
c) Permanent address : No 36,Taman Seroja, Padang Sera, 06000 Jitra, Kedah
d) Correspondence address : No.16, Kolej Kediaman Desa Jati, Putra Nilai, 71800 Nilai.
e) Telephone number : 012-5025968
f) Date of birth : 25 Jun 1992
g) Age : 22 years old
h) Marital status : Single
i) Academic qualifications : Degree
j) Courses attended : Bachelor of Science (Food Biotechnology)
k) Skills : computer, management, leadership, communication ,marketing.
l) Present occupation : Student
m) Experience: sell nasi briyani at Bazaar Ramadhan, sell digital product:e-book,sell physical
product: sew machine and clothes.


ASST. OF OPERATING MANAGER

a) Name of the owner/ partners : Nurul Farhana Binti Hasim
b) Identity card number : 930806-06-5294
c) Permanent address : No.3, Lorong Bukit Setongkol 25, Taman Cenderawasih, 25200
Kuantan,
Pahang.
d) Correspondence address : No.158, Jalan Jati 13, Desa Jati (Acacia Park), Putra Nilai,
71800
Nilai.
e) Telephone number : 014-5199127
f) Date of birth : 6 August 1993
g) Age : 21 years old
h) Marital status : Single
i) Academic qualifications : Degree
j) Courses attended : Bachelor of Science (Food Biotechnology)
k) Skills : Communication, computer, management and leadership
l) Present occupation : Student
m) Experience:Part-time worker at brothers clothing shop


MOHAMMAD
QUTAIBAH
MUHAMAD
GENERAL MANAGER
ALIFAH ILYANA ZAIDI
FINANCIAL
MANAGER
ATIAH YUSOFF
ASST. OF FINANCIAL
MANAGER
NURUL FARHANA
HASIM
ASST. OF OPERATING
MANAGER
AHMAD SIDQIE ABD
HAMID
OPERATING
MANAGER
TUAN KHAIRUL
ASYRAF
MARKETING
MANAGER
MUNIRAH SALLEH
ASST. OF MARKETING
MANAGER
NURHAZWANI HALIM
ASST. OF G.M



ANIS AYUNNI KHALID
HUMAN RESOURCES
MANAGER



MARIAM JAMILAH
ABDULLAH
ASST. OF HUMAN
RESOURCES
MANAGER
COMPANY BACKGROUND


Pastalicious will begin the operation in 21 May 2014 and provides the
products of spaghetti, chicken rice and nasi kerabu in the form of
direct selling. The company will operate as offline business. Pasta
licious is a partnership company, owned by ten persons. The beginning
of capital for our business is RM300.00 with RM30.00 were contributed
by each partner.

a) Name of the Company : Pastalicious
b) Business Address : At PKP area and KK1
c) Correspondence Address : pastadishes@gmail.com
d) Mobile: 019-3453364
e) Form of Business : Partnership
f ) Main Business : Direct sale Spaghetti
g) Date of Operation : 21 May 2014


OBJECTIVES
To be a competitive company amongst
the other competitors.
To sell products those are guaranteed
permissible (halal).
To provide an efficient and customer-
friendly service for the customers.

VISIONS
To promote the benefits of nutritious food to
Malaysians.

MISSIONS
Meet the customers need or taste.
Provide full satisfaction to the customers (products
and services).
Continuously improve and maintain the quality of
customer service, good co-operation between the
partners involved.


Our company, Pastalicious served a food service to our
customers. We sold delicious spaghetti, chicken rice and
murtabak maggi and oren drink. Therefore, in order to
ensure our business can run smoothly, we had divided
the duties between us. The actual schedule of the duties
as shown
First Day, Saturday 17 May 2014



Time
Duties Worker
3.00 p.m to 4.00p.m Cooking spaghetti and
murtabak maggi.

Alifah,atiah,hazwani,
farhana
4.30 p.m to 5.30 p.m Preparing and packaging
the food.

Ayu,munirah,mariam

6.00 p.m to 7.00 p.m Selling spaghetti and
murtabak maggi and to
KK1

Atiah,hazwani,farhana
8.30 a.m. to 10.00 p.m. Selling murtabak maggi
to class
Alifah,ayu,munirah,
mariam

Second Day, Wednesday 21 May 2014

Time

Duties

worker
10.00 a.m to 11.30 p.m Cooking spaghetti and
murtabak maggi.

Alifah,atiah,hazwani,
farhana
11.30 a.m -12.30 p.m Preparing and
packaging food

Ayu,munirah,mariam

2.00 p.m to 4.00 p.m

Selling spagghetti and
murtabak maggi to PKP

Sidqie,qutaibah,asyraf
Third Day, Friday 23 May 2014

TIME DUTIES WORKER
10.00 a.m to 10.30 a.m

Preparing and packaging
oren drink.

Atiah,hazwani,farhana
11.30 a.m to 12.00 p.m

Taking chicken rice at
FSU.
Alifah,mariam,hazwani
12.00 p.m to 2.30 p.m

Selling chicken rice and
oren drink to selling
place at PKP

All the group member.
The wages for each of our workers is RM
3.00 per person.

Job Scope/Tasks In Every Position

General Manager
General Manager responsible in managing the
company and the employees by evaluating on a regular
basis.
Ensure the company vision and mission are on track,
always beware of the possible problems before it
happens.
Develops future leadership within the organization
Assistant General Manager
-Helps and gives support to the general manager as well as
contributes ideas and advices in making decision for the
success of companys business.
-Ensures that staff and employees have sufficient and up to
date information.
-Manages communication with the companys employees
and most important are clients and customers.


Sales & Marketing Manager
- Have a networking with a range of stakeholders including customers, colleagues,
suppliers and partner organizations.
- Communicating with target audiences and managing customers relationships.
- Sourcing advertising opportunities and arranging for the effective distribution of
marketing materials such as placing advertisement on the board, posting in social media
for example facebook, distributes pamphlets and posters.
- Monitor and improve pricing strategies, balancing firm objectives and customers
feedback.
- Achieves marketing and sales operational objectives by contributing marketing and
sales information and recommendations to strategic plans and reviews.
- Preparing and completing action plans, implementing production, productivity, quality
and resolving problems.
- Accomplishes marketing and sales objectives by planning, developing, implementing,
and evaluating advertising, merchandising, and trade promotion programs; developing
field sales action plans.

Production & Operation manager
-Improve the operational systems, processes and policies in support of
organizations mission specifically, support better management
reporting, information flow and management, business process and
organizational planning.
-Manage and increase the effectiveness and efficiency of Support
Services (HR and Finance), through improvements to each function as
well as coordination and communication between support and business
functions.
-Lay a significant role in long-term planning, including an initiative
geared toward operational excellence.
-Monitor the operational systems, processes and policies in support of
organizations mission.


Financial Manager
-Develops and monitors the strategies for ensuring the long-term
financial viability of the organization.
-Monitor the companys resources within budget guidelines according to
current rules and regulations.
-Collating, preparing and interpreting reports, budgets, accounts,
commentaries and financial statements.
-Controlling income, cash flow and expenditure.
-Manage and monitor the flow of cash and financial instruments.
-Conduct reviews and evaluations for cost-reduction opportunities and
managing a company's financial accounting, monitoring and reporting
systems.

Human Resources Manager
-Creates an orderly organizational chart for the company with
general manager as the head of the organization and other sub-
managers.
-Listing the job scope for each positions in the organization and
schedules the duties and tasks for each person among the
employees.
-Making a clear indication of the intended business activities by
reporting product or services offered, market need, degree of
innovation, feasibility and profitability.
-Collects and gathers the management team information involving
the share partners.

Product strategies.
As we decided, we provide heavy food and fast take away.
We sold only spaghetti and nasi ayam as our main menu.
We also sell some side dish such murtabak maggi for
those in diet who wont take heavy meal for lunch or for
their fast hi-tea menu after finishing the class.

Promotion strategies
We joined with the Entrepreneurship carnival, the big
event which has big publicity to attract the customers.
We couldnt spread the posters and fliers due to limited
time as we are also a student which needs to focus on our
studies and other assignments.
For the alternative promotion, we use the direct selling
which we asked the customers to come to our booth and
buy some for their lunch. Besides, we also provide
package sets which buy 1 Nasi Ayam got 1 Drink.
Price strategies
We provided the suitable price which available for
students to buy our products.
Place strategies
As planned, we sell the products at the PKP USIM which is
the center for the student to buy their meals after the
class.
But there is some problem which is because the place is
too crowded and small, causes the business dealing
becomes a little bit harder than usual.

Products
1. Murtabak maggi

Murtabak maggi contains sausage and eggs. Sausage is
a better choice for a healthy breakfast because it is
lighter in fat content. While eggs has a higher sources
of protein, vitamins and minerals.



RM 1.20
2. Kerepek




High quality of raw materials from selected farms are used
and processed immediately after the arrival from the farm.
The mixture are blended to maintain ancient traditions.

We get this kerepek from a shop in Nilai which named
kerepek warisan. We sell this kerepek in the lecture hall
and during tutorial class.
RM 1
3.Spaghetti


Spaghetti is a type of pasta made from flour and water and formed into
solid strings. Flour is a source of carbohydrates, the preferred fuel
supply our metabolism uses for energy. We need 45 to 65 percent of
your daily caloric intake from carbohydrates.

Mehmet Oz, MD, Cardiology,
Tomato juice and spaghetti sauce contain folate, lycopene, and other
nutrients to keep arteries young and reduce inflammation. Enjoy 8
ounces of juice a day or 2 tablespoons of spaghetti sauce, and your
body's calendar will be one year younger.

We sell spaghetti during dinner. Mostly, girl students buy this
spaghetti compared to boy.
RM 3
4. Nasi Ayam



Benefits from the chicken include protein, which is essential for
growth. Chicken is also a great source of B vitamins which help
with metabolizing energy in the body. Rice is a great source of
energy, high in carbohydrates and full of nutrients. Added
vegetables are a great way to include extra nutrients as well.

We get this nasi ayam from supplier with discount price. Then,
we sell during lunch with a normal price. From our observation,
student s prefer to take a meal like nasi ayam, nasi briyani and
nasi tomato during a lunch time.


RM 4
5. Air oren




Sweet and juicy to taste, orange is a group of citrus fruits.
Orange helps improve our immunity, keeping free from diseases and
infections.
Oranges are rich in nutrients like Vitamin A, Vitamin C and potassium
which are great for our eyes.
Oranges are a very good source of fibre which helps keep our stomach
and intestines healthy. A diet rich in fibre will ensure that we are not
affected with ailments like stomach ulcers and constipation.
We sell air oren with nasi ayam during lunch. But some students
only buy nasi ayam, so the balance of air oren we sell in the hostel.
RM 0.50
Financial Business
Performance
No Measured Planned Actual Remark
1 Capital RM300.00 RM300.00 -
2 Sales RM637.00 RM480.10 -
3 Fixed Costs RM90.00 RM90.00 -
4 Variable costs RM404.00 RM388.00 -
5 Cash Begin in cash
flow
RM400.60 RM439.00 -
6 Cash Ended in the
cash flow
RM302.10 RM443.00 -
7 Profit RM143.00 RM2.10 -
8 Assets RM443.00 RM320.10 -
9 Return On Investment
(ROI)
RM0.48 RM0.007 -
10 Risks - - -
11 etc - - -
Business Name: Pastalicious
Date of Event: 21 & 23 May2014

Table 1: The Overall Financial Business Performance
SALES AND STOCKS BY DAY


Stocks include;

Each member contributes RM30.

Sales ;
Spaghetti RM 3.00/ unit
Air oren RM0.50/ unit
Kerepek RM1.00/ unit
Nasi Ayam RM 4.00/ unit
Murtabak maggi RM1.20/ unit
Rents (equipments) RM20/day
Wages RM1/person/3days and all the
ten members are employed.

Mineral water RM1 x 5 large bottles x
day
Ice RM 4.50 x bags x day
Cordial ( oren ) RM 2.50
Sugar RM3/packet x 3 days
Polistrene RM12/bunch x 2 days
Spaghetti RM4.50 x 2 packets x 2 days
Minced meat RM8 x packets x 2 days
Sardine RM5 x 2 cans x 2 days
Kimpball sauce RM5 x 2 cans x 2 days
Onion RM2/ packet x 2 days
Sausage RM4 x 2 packets x 2 days
Nasi ayam RM3.20 x 50 packs x day







Break-even-unit = ( SP VC ) S FC



Return On Investment (ROI):

ROI = NET PROFIT = RM2.10 = 0.007
CAPITAL RM300.00