Presented By:

Nitin Sharma (M-09-22)

Saurabh Sharma (M-09-29)
Upasana Chourasia (M-09-35)
Vijay Thilak (M-09-27)

Organizational Culture
Special Focus on IT Industry
Definition
•The amalgam of shared values,
behavior patterns, symbols,
attitudes, and normative ways of
conducting business that, more than
its products or services,
differentiate it from all other
companies.


“The sum total of values, virtues,

accepted behaviors (both good and
not so good), ‘the way we do things
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Composition
Innovation and risk taking.
Attention to detail.
Outcome Orientation.
People Orientation.
Team Orientation.
Aggressiveness.
Stability.

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Characteristics of Healthy
Org.
• Acceptance and appreciation for diversity.
• Concern for each employee and fair treatment
in managing organizational change.
• Employee pride and enthusiasm for the
company.
• Equal opportunity for each employee to
achieve their full potential.
• Open communication with employees
regarding policies and corporate issues.
• Respect for employees and their contributions
to the company.

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Influencing Factors
External environment.
•Industry.
•Size and nature of the
organization’s workforce.
•Technologies the organization
uses.
•The organization’s history and
ownership.


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Purpose
 Experts agree that the purpose of corporate
culture is to develop an internal environment
that is conducive for individuals to perform
effectively. However, a organizational culture
will only be relevant and useful if it is aligned
with the organization’s vision, mission,
strategies, goals, and the external
environment.


A Harvard Business School study of 207 large

firms over eleven years revealed that
corporate culture has a significant impact on a
firm’s long-term economic performance.
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Case study on Google Inc.
A company’s culture attracts and
retains the best talent available
in the industry.


This case focuses on the work

culture and recruitment process
at Google. This case also
provides an insight into how
Google fostered innovation
among employees
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Issues

The role of Organizational Culture
in attracting the best talent in
the industry.
The role played by recruitment in
the success of an organization.
How organizational culture can be
source of competitive
advantage.

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'So Far So Good'

Technological Advantage.
Attract and retain Best talent.
Zero turnover when companies
were experiencing turnover of
20-25%.


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Background Note

Founders, Larry Page and Sergey

Brin.
Founded in 1996, called BackRub.
In 1998, Registered as Google Inc.

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Google's Organizational
Culture

Informal Work Culture.

No unnecessary managerial
hierarchies.
A fun place to work.
Googlers were allowed to bring
their pets.
Provided free snacks, lunch and
dinner.

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Recruitment

Recruit people with right frame of

mind.
Recruited people with diverse
skills and qualities.
Lot of focus on academic
excellence.

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Innovations at Google

Focus on innovation and

creativity.
To overcome the problem of
materializing ideas, Google set
up an internal web page for
tracking new ideas.
Engineers were given free hand
to work.

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A Critique of Google's
Culture


Outgrown its informal culture.

Lack of unity at command level.
Too narrow in its recruitment
process.
No importance to experience.

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Life @ IT Industry..
A Short Story
Disclaimer..

The content of this presentation are totally

hypothetical and bear no resemblance with
anyone or any company. The purpose of this
part of the presentation is just to give you
the insight of the life at an IT industry..
It all started from here..
The D – day..
The Induction..
ØInformation about company’s background.
ØPolicies and working standards
Øvalues and culture of the company.
ØSalary account.
The Training..
The Graduation..
Now is the time to face the real world.
Postings – The Journey begins..

ØTime to bid adieu to the foster and to the friends

as well .

ØPeople are posted to different locations based on

business requirements.

ØNow the time begins to put to use what knowledge

you have gained at training.
First Day at Work..

ØAir is electrifying

ØHR introduces the people to their respective

department heads.

ØFamiliarization with workplace.

ØFirst day at work gets over with a positive

spirit.
The Monday Syndrome..
It is one of the plaguing syndrome which affect all the
working class especially the people working in IT
industry.

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Weekend Syndrome ..

This happens to every person who had

hectic weekdays and it kicks right in by
the Friday noon .

End of day syndrome

Many people working in IT industry

suffer this most .. This is one of the
reason that attrition rate is so high
in IT indus

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References
www.corporateleadreshipcouncil.c
om
www.creativepeoplemgmt.com
www.suite101.com


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THANK YOU

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