ETHICS AND MORALITY

By
Dr. Ketki Bhatti
Ethics
It is about choosing actions-
Choose actions that are inherently good
rather than ones that are inherently bad.
How do people actually decide what is ethically
right or wrong?
It feels right- E.g. Loophole in security of
internet.
Listen to your conscience.
Avoid making a mistake by doing nothing.


Be sure you are right, then go ahead
-Davy Crockett (1786-1836).
We will not lie, steal or cheat nor tolerate among
us anyone who does
-Which do you think is the harder part?
Perception of countries as
least/ most corrupt
Least Corrupt Countries:
Finland
Denmark
New Zealand
Iceland
Singapore
Canada
UK


Most Corrupt Countries:
Pakistan
Bangladesh
India
Nigeria
Kenya
Indonesia
Swami Vivekanands Views on
Ethics
The basis of Indian subjectivity lies in the
belief of GOD.
Supreme Oneness is the rationale of All Ethics
and Morality.
He suggested fundamental law of ethics.
Do not injure others, love everyone as your
own self because the whole universe is one.

Ethical Learning from Srimad
Bhagavad-Gita
Fight of evil and unethical between Kauravs
and Pandavas.
The work or karmas is driving force of the life
and this work has to be ethical.
Managers who resort to unethical means to
grab the immediate results are successful
only for short time like Dhuryodhan.
Perform prescribed duties with the utmost
devotion, sincerity and humility.

The distinction is to be made between ethical
work which is useless and work which is
downright immoral.
Ethical decisions are:
Equitable (Justice for all)
Morally correct
Good and Fair
Appropriate to situation
British Airways Vs Virgin
Airlines
BAs framed a baseless story that in Night
Club of Richard Branson there were HIV
infected needles that were found.
They also hacked the Virgin Reservation
Software, called the customers and told them
that flights had been cancelled and switched
them to British Airways.

Other examples
Mumbai based TATA VSNL employee was
caught while leaking information to
competitor.
Gillette Engineer who led the Razor blade
was also supplying the important details to its
competitors.
Satyam Case.
Coca Cola and Pepsi.
Expert Opinion-Prof Arya
In India, you cannot just grow unless you
compromise.
There is rampant corruption here and all the
shortcuts and unfair means are correct.
Most of the Top Corporates have set of
designed values but hardly any of them walk
their talk.
It is not only in India but world too.

Moral-Normative Ethics
Examines standards for the rightness and
wrongness of actions.
Divided into the sub-disciplines of moral
theory and applied ethics.
Highest values by which moral judgments are
made are often referred to as norms,
principles, ideals or standards.
Absolutism, Authority, Relativism,
Subjectivism.

Perspective ethics and
Applied Ethics

Social evils:

Abortion
Euthanasia
Allocation of scarce health resources
Human embryos for research.
Morality
Latin term Moralis (custom) .
Actions are good if they are good or worthy
of praise.
Code of conduct.
Human behaviour.
Principles.


To educate a person in mind and not in
morals is to educate menace to society
- Teddy Roosevelt .
Its a fact of life, to win consistently, you need
to play by rules.
In life, play hard and play fair.
In life and business-Ethical standards must be
set and Ethical standards must be met.