Controversy

Apple Incorporation
Founded on April 1, 1976
Headquarters at Cupertino, California
Founders: Steve Jobs, Steve Woznaik and Ronald
Wayne
Incorporated as Apple Computer Incorporation on
January 3,1979
Computer dropped from Apple Computer Inc. on
January 9,2007
Second largest Information technology company
Third largest mobile phone maker
Apple Inc. Products
Hardware Products Software Products
Mac (Computers/Laptops) OS X (Operating System)
iPod (Music Players)
iOS Operating System
(iPhone/iPod/iPad)
iPhone (Smartphones) iTunes (Media Browser)
iPad (Tablet Computer) Safari (Web Browser)
Apple TV iLife (Creativity Suite)
iWatch (in development) iWork (Production Suite)
Samsung Electronics
Subsidiary of the Samsung Group
Headquarters at Suwon, South Korea
Worlds largest information technology
company
Largest mobile phone & LCD panel maker
Manufactured lithium-ion batteries, chips,
flash memory, etc for Apple Inc., Sony, HTC,
Nokia
Products of Samsung Electronics
LCD & LED Panels
Mobile Phones
Semiconductors
Televisions
Printers
Laptops
Cameras
Hard Disk Drives
Camcorders
MP3 Music Players
Computer Tablets
What is the controversy about ?
Samsung - a key component supplier to Apple
Talks to avoid lawsuit in 2010 by Steve
Constant reminders by Apple to Samsung
about infringement of Apple Patents
Stop infringement of IP or pay loyalty,
Samsung refused
Failed negotiations

Apple Sues Samsung
April 15,2011: Lawsuit against Samsung
Electronics
16 patent infringement claims by Apple:
o System Icons
o Graphical User Interface
o iPhone 3G/3GS Design (shell)
o Instant Message Display
o Multi-Touch Surface
o Packaging Trade Dress
Samsung Counter Sues Apple
Samsung a major international patent holder
Lawsuits in US, Korea, Japan and Germany
Infringement of 10 Samsung Patents by Apple:
o World Time Display
o Symbol Mapping in HSDPA
o Data Transmission
o Transmit/Receive Data with Pre-defined
Length Indicator




Dont Fight. Switch!
Case Trials-2011
Germany:
Preliminary injunction in Apples favor
Banned Galaxy Tab 7.7 in Germany
Samsung redesigned Galaxy Tab 10.1 as Galaxy Tab
10.1N to avoid banning
4 additional complaints against Apple

Netherlands:
Banned Samsung Galaxy S, Galaxy Ace and Galaxy S
II
Infringement of iOS photo apps
Samsung patched the photo to avoid banning

Australia:
Preliminary injunction to Apple banning Samsung
Galaxy Tab 10.1
Samsung wins appeal to sell redesigned Galaxy
Tab 10.1
Galaxy Tab 10.1-The Tablet Apple tried to Stop!



Case Trials-2012
Germany:
New patent lawsuit by Apple
Rejected Samsungs 2 of 5 patent claims
Banned Galaxy Tab 7.7 in the entire EU

Netherlands:
Rejected ban of Apple iPhones & iPads
Apple violated Samsung baseband chip patent on
iPhone 3G,3GS, 4 and iPad 1,2


United States:
Preliminary injunction for Apple
Stopped Galaxy Tab 10.1 sales
Samsung sanctioned for destroying e-mail evidence
August 24, 2012: Mid-Victory for Apple Samsung to
pay Apple $1.049 billion in damages
No violation by Apple
Apple adds more devices to lawsuit
News Excerpt
Similarities of the icons of Apple and Samsung Devices
Small Battles for Samsung:
Won in South Korea, Japan

England:
No infringement of iPad 2 by Samsung
Apple ordered to pay legal fees of Samsung

Case Trials-2013
Denial to add Galaxy S4
US International Trade Commission:
Banned Apple products
Ban vetoed by US Trade Representative
Blocked Samsung devices imports (August
2013)
Next hearing due for November 2013
Conclusion
Infringement is a common case
To protect its intellectual property Apple does
not spare anyone
Litigation not beneficial for the two giants
Samsung had access to Apple patents
References
Apple Inc. Available on http://en.wikipedia.org/wiki/Apple_Inc.
Bishop, B. (2012) Jury: Samsung Copied Apple, Should pay at least $1.049
billion in damages. Available on
http://www.theverge.com/2012/8/24/3254422/apple-samsung-trial-
verdict/in/2297513
Laugh Joke-Fun Commercial Nokia making fun of Samsung and Apple War.
Available on http://www.youtube.com/watch?v=kArYpB2eLjA
Patel, N. (2011) Apple Sues Samsung: A Complete Lawsuit Analysis.
Available on http://www.theverge.com/2011/04/19/apple-sues-samsung-
analysis//in/2297513
Samsung Electronics Available on
http://en.wikipedia.org/wiki/Samsung_Electronics
Ten-Apple vs Samsung. Available on
http://www.youtube.com/watch?v=sQEDkHCjIXs