Supply Chain Management

Harsh Yadav
Subah Suri
Manvi ji Jain
Kashish Mehrotra
And others..
FAST FOOD INDUSTRY
Worlds largest growing food type.
Industrial growth is 40% a year.
The organized pizza market in India is
worth about Rs.675 crore.
Foreign investments are worth Rs.3600
million (1/4
th
total investment in this
sector)
Dominos India is the market leader
in this industry.
Dominos
1. Domestic Stores
uses its company-owned stores as a testing ground for
new products and technologies which may then be
passed onto franchisees.
generates income from company-owned stores in the
form of store profits.

2. Domestic Supply Chain
Vertically integrated supply system
automatic delivery of raw materials cuts out a lot of the
"back of-store" activities.
Helps in keeping down food costs.

PROCUREMENT

ITEM
PLACE
Wheat Jalandhar (Punjab)
Cheese Karnal, Haryana
Tomatoes Bhubaneshwar, Orissa
Spice South India
Baby Corn Nepal
Exotic Vegetables Sri Lanka
Pepperoni Australia
Jalapeno Spain

DOMINOS
DOMINOS
Step process
Purchase
Point of sale system
captures data in real
time
COLD CHAIN THE BACKBONE OF DOMINOS
Major Sectors : Food and Beverages

The Cold chain logistics infrastructure

Supply
Procurement
Precooling System
Farms (Rural
Markets)
Manufacturers
Transport
Refrigerated
Trucks
Refrigerated
Railway Wagons
Refrigerated Cargo
Containers

Storage
Cold Storage
Warehouses
Transport
Refrigerated
Trucks
Refrigerated
Railway Wagons
Refrigerated Cargo
Containers

End Customer
Retail, Terminal,
Markets, Factory,
Ports, Airport
LOGISTICS
TEMPERATURE
CONTROL
(REFRIGERATION)
COLD CHAIN
LOGISTICS
Cold chain in Food Sector
Industry Temperature Standards
Banana
13C
Chill
2C
Frozen
-18C
Deep Frozen
-29C

Temperature
and
Shelf Life for
ingredients used
by Dominos
Product
Refrigerated Shelf Life
(Days)
Optimum
Temperature (Celcius)
Apple 90-240 0
Bananas 7-28 13.5
Bell Peppers 21-35 7
Cabbage 14-20 1
Eggs 180 1.1
Onions 30-180 1
Lettuce 12-14 0.6
Fresh Meat (beef,
lamb, pork, poultry)
14-65 -2
Oranges 21-90 7
Pears 120-180 -0.6
Potatoes 30-50 10
Seafood (shrimp,
lobster, crab)
120-360 -17.8
Strawberries 5-10 0.6
Tomatoes 7-14 12
Transportation
First Mile & Last Mile
Delivery

Reefer trucks
Sample Cold Room