GROUP COHESIVENESS

Prepared By:
RUCHI SACHDEVA
 GROUP COHESIVENESS

 Meaning

 Attributes

 Factors affecting

 Relationship b/w Cohesiveness &

Productivity
 Effects
 MEANING
 Group cohesiveness is the degree of
attachment of the members to their group.

 The greater the degree of attachment

greater they will strict to norms.

 Members act unitedly whenever they

face any threats from external
environment.
 ATTRIBUTES
 Member share the group goals & have common interest
.
 Number of the members are relatively small.

 Members have very effective interpersonal communication.

 Group loyalty among the members is high because of the

high status enjoyed by the group.

 People stand united when they face threats from external

environment.

 People keep themselves glued to the group as they feel their

social and economic needs will be satisfied.
 FACTORS AFFECTING
 Nature of the group
 Size of the group
 Location of group
 Communication
 Status of the group
 Outside pressures
 Inter-dependency
 Leadership of the group
 Success
 Management behavior
 Competition
Relationship b/w Cohesiveness &
Productivity
Cohesiveness
High Low

High Moderate
Performance Norms
High

productivity

Low Moderate to
Low

productivity low
productivity
 EFFECTS
POSITIVE NEGATIVE

 Increased productivity.  May lead to low

productivity.
 High motivation.
 Time consuming.
 More coordination.

 Build trust.
THANK YOU!!!