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2006 Cisco Systems, Inc. All rights reserved.

Cisco Confidential Presentation_ID 1


Cisco ASA 5500 Series
Content Security Edition
License Renewal Program
2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 2
The Cisco ASA 5500 Series Content Security Edition
(Content Security and Control Security Services Module (CSC SSM) Formerly Anti-X Edition)
High-Quality Malware Protection
Offers antivirus and antispyware based on
Trend Micros time-tested and market-
proven technology
Advanced Content Control
Offers URL filtering and blocking, antispam,
file blocking, and e-mail content filtering
Unified Security
Provides everything you need for small
office, remote branch office, and kiosks in a
single device
Enterprise-Grade Firewall
Built on industrys most trusted and
deployed Cisco PIX Firewall technology
for solid access and policy control
License renewal required to receive latest threat updates
and maintain full protection capabilities
Supported by a new channel-directed sales process
Renewal tools, templates, and reports to facilitate maximum
renewal and related sales success
2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 3
Why Renew?
Unwanted and dangerous Internet content as well as
viruses, spyware, and other malware can:
Expose the enterprise to information theft and legal liability
Make individuals vulnerable to identity theft
Reduce employee productivity
Compromise corporate resources
Result in costly isolation and clean-up efforts
Waste network bandwidth and storage
Systems with expired licenses stop receiving threat
updates
Rapidly become out of date
Unaware of latest threats
Ineffective at protecting against them
The more out-of-date, the greater the danger
2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 4
Renewal as a Sales Opportunity
Work with your customers to help them understand the need for license
renewal.
Use the opportunity to:
Up-sell the Cisco ASA 5500 Series Adaptive Security Appliance Content
Security Edition components
Plus licenses
User upgrades
Multi-year
Cross-sell other Cisco security products
Cisco ASA 5500 Series Adaptive Security Appliances
Cisco Intrusion Prevention Systems (Cisco IPS 4200 Series Sensors)
Cisco Integrated Services Routers
Cisco Security Manager
Cisco Security Monitoring, Analysis, and Response System (Cisco Security
MARS)
And much more refer to Ciscos Security Product Portfolio
Look for potential opportunities for Trend Micro product synergies
Support for Trend Micro Damage Cleanup Service (DCS)
Visit www.trendmicro.com
2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 5
Renewal Mechanics
Renewal process
Customer selects from orderable Cisco renewal part numbers
(various combinations of Base, Plus, user count and multi-year
licenses available)
Customer places order with Cisco partner
Partner fulfills order, sends Product Authorization Key (PAK) to
customer
Customer registers with Cisco Licensing using PAK number
CSC product license(s) is (are) automatically updated to new
expiration date
No need to enter activation keys or codes in product itself
2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 6
Renewal Product Number Secret Decoder Ring
ASA CSC XX XXX XX XX
Fixed: Designate product
10 for SSM-10 module
20 for SSM-20 module
50 Users
100 Users
250 Users
500 Users
750 Users
1000 Users
U User license only
P Plus license only
UP User and Plus licenses
1Y 1-year
2Y 2-year
Example:
ASA-CSC10-250UP-1Y is a renewal for: SSM-10, 250 users, and Plus licenses for one year
2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 7
SSM-10 Renewal Product Numbers
Cisco Part Number Description
ASA-CSC10-100P-1Y ASA 5500 CSC-SSM-10 100-User Plus Lic. Only Renewal (1-yr)
ASA-CSC10-100P-2Y ASA 5500 CSC-SSM-10 100-User Plus Lic. Only Renewal (2-yr)
ASA-CSC10-100U-1Y ASA 5500 CSC-SSM-10 100-User License Only Renewal (1-year)
ASA-CSC10-100U-2Y ASA 5500 CSC-SSM-10 100-User License Only Renewal (2-year)
ASA-CSC10-100UP-1Y ASA 5500 CSC-SSM-10 100-User w/ Plus Lic. Renewal (1-year)
ASA-CSC10-100UP-2Y ASA 5500 CSC-SSM-10 100-User w/ Plus Lic. Renewal (2-year)
ASA-CSC10-250P-1Y ASA 5500 CSC-SSM-10 250-User Plus Lic. Only Renewal (1-yr)
ASA-CSC10-250P-2Y ASA 5500 CSC-SSM-10 250-User Plus Lic. Only Renewal (2-yr)
ASA-CSC10-250U-1Y ASA 5500 CSC-SSM-10 250-User License Only Renewal (1-year)
ASA-CSC10-250U-2Y ASA 5500 CSC-SSM-10 250-User License Only Renewal (2-year)
ASA-CSC10-250UP-1Y ASA 5500 CSC-SSM-10 250-User w/ Plus Lic. Renewal (1-year)
ASA-CSC10-250UP-2Y ASA 5500 CSC-SSM-10 250-User w/ Plus Lic. Renewal (2-year)
ASA-CSC10-500P-1Y ASA 5500 CSC-SSM-10 500-User Plus Lic. Only Renewal (1-yr)
ASA-CSC10-500P-2Y ASA 5500 CSC-SSM-10 500-User Plus Lic. Only Renewal (2-yr)
ASA-CSC10-500U-1Y ASA 5500 CSC-SSM-10 500-User License Only Renewal (1-year)
ASA-CSC10-500U-2Y ASA 5500 CSC-SSM-10 500-User License Only Renewal (2-year)
ASA-CSC10-500UP-1Y ASA 5500 CSC-SSM-10 500-User w/ Plus Lic. Renewal (1-year)
ASA-CSC10-500UP-2Y ASA 5500 CSC-SSM-10 500-User w/ Plus Lic. Renewal (2-year)
ASA-CSC10-50P-1Y ASA 5500 CSC-SSM-10 50-User Plus Lic. Only Renewal (1-yr)
ASA-CSC10-50P-2Y ASA 5500 CSC-SSM-10 50-User Plus Lic. Only Renewal (2-yr)
ASA-CSC10-50U-1Y ASA 5500 CSC-SSM-10 50-User License Only Renewal (1-year)
ASA-CSC10-50U-2Y ASA 5500 CSC-SSM-10 50-User License Only Renewal (2-year)
ASA-CSC10-50UP-1Y ASA 5500 CSC-SSM-10 50-User w/ Plus Lic. Renewal (1-year)
ASA-CSC10-50UP-2Y ASA 5500 CSC-SSM-10 50-User w/ Plus Lic. Renewal (2-year)
2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 8
SSM-20 Renewal Product Numbers
Cisco Part Number Description
ASA-CSC20-1KP-1Y ASA 5500 CSC-SSM-20 1000-User Plus Lic. Only Renewal (1-yr)
ASA-CSC20-1KP-2Y ASA 5500 CSC-SSM-20 1000-User Plus Lic. Only Renewal (2-yr)
ASA-CSC20-1KU-1Y ASA 5500 CSC-SSM-20 1000-User License Only Renewal (1-year)
ASA-CSC20-1KU-2Y ASA 5500 CSC-SSM-20 1000-User License Only Renewal (2-year)
ASA-CSC20-1KUP-1Y ASA 5500 CSC-SSM-20 1000-User w/ Plus Lic. Renewal (1-year)
ASA-CSC20-1KUP-2Y ASA 5500 CSC-SSM-20 1000-User w/ Plus Lic. Renewal (2-year)
ASA-CSC20-500P-1Y ASA 5500 CSC-SSM-20 500-User Plus Lic. Only Renewal (1-yr)
ASA-CSC20-500P-2Y ASA 5500 CSC-SSM-20 500-User Plus Lic. Only Renewal (2-yr)
ASA-CSC20-500U-1Y ASA 5500 CSC-SSM-20 500-User License Only Renewal (1-year)
ASA-CSC20-500U-2Y ASA 5500 CSC-SSM-20 500-User License Only Renewal (2-year)
ASA-CSC20-500UP-1Y ASA 5500 CSC-SSM-20 500-User w/ Plus Lic. Renewal (1-year)
ASA-CSC20-500UP-2Y ASA 5500 CSC-SSM-20 500-User w/ Plus Lic. Renewal (2-year)
ASA-CSC20-750P-1Y ASA 5500 CSC-SSM-20 750-User Plus Lic. Only Renewal (1-yr)
ASA-CSC20-750P-2Y ASA 5500 CSC-SSM-20 750-User Plus Lic. Only Renewal (2-yr)
ASA-CSC20-750U-1Y ASA 5500 CSC-SSM-20 750-User License Only Renewal (1-year)
ASA-CSC20-750U-2Y ASA 5500 CSC-SSM-20 750-User License Only Renewal (2-year)
ASA-CSC20-750UP-1Y ASA 5500 CSC-SSM-20 750-User w/ Plus Lic. Renewal (1-year)
ASA-CSC20-750UP-2Y ASA 5500 CSC-SSM-20 750-User w/ Plus Lic. Renewal (2-year)

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