image. This is because it is a recognisable magazine to its niche market and does not need to be fully shown. The title itself is an indication that is belongs to the classical music genre and also people may be familiar with the classic fm radio station and know that their output is classical music. It is bold but simplistic with the f being in red and not capitalised like all the other letters. It is elegant and sophisticated much like the genre itself.
Slogan This slogan is used because it makes this magazine stand out above other classical magazines. The word favourite is coloured red to emphasise that its the most popular. Its used in the header position because it stands out and is next to the puff and the masthead so is very likely to be seen. It is a unique selling point of the magazine and convincing.
Puff The items on offer here are 2 free CDs. The images of the discs are featured at the bottom of the page and it eases readers fears if the CDs are not enclosed. The CDs are Christmas classics and very relevant for this December issue. A puff entices the audience to purchase this magazine because it offers them something extra along with the contents inside. This gives it an advantage over other magazines. Main image The main image shows four girls all looking happy and angelic. The denotations of this image are that they are all smiling and dressed in white to appear like angels. The connotations are that they are in a group called All Angels and they are the focal point of the magazine. They are being advertised as the new voices of Christmas. They may not be instantly recognisable to the majority of people but that is because this magazine is targeted at the classical music genre which is a niche market. Those familiar with the genre are likely to know them. They will appeal to both genders as they appear cheerful and content. Barcode The position of this barcode is normal as it is not taking up vital room by not being placed in a hotspot. It is slightly over one image so your attention is drawn to the image rather than the barcode.
Issue date The issue date suggests that this magazine is issued monthly. The Christmas edition is always popular and this magazine front cover has Christmas themes. The placement of the issue date is slightly against the codes and conventions of music magazines as usually it is placed by the barcode however by looking at other classic fm front covers it appears that placing it just beneath the masthead is a feature of this magazine. Price The price of this magazine is 4.25 which is perhaps slightly over the average price of music magazines. On the other hand it is only a monthly magazine so readers will be inclined to pay a little extra. Also, the target audience is typically white middle/upper class, 60-70 year olds who may be able to afford it more. Colour scheme The colour scheme is gold, white and red. The gold could be symbolic of angels halos and links with the Christmas edition. The layout of the gold text is below the main image of the girl group as it relates to them. Both names of the groups are in gold. White is seen as a colour of purity which also links in with Christmas and angels. Red is not used that much but this makes the features that use red stand out and appear highly significant. Anchorage text The anchorage text advertises the girl group and gives an insight into what the article inside is going to be like. It also gives those who may not be familiar with them a brief description of who they are. Rule of thirds This has been used for a clear and concise layout of the contents page. The three columns separate the information well and provide both a visual and written image. Masthead The masthead is used again at the top of the contents page as it is one of the codes and conventions of magazines. It also helps with branding as Classic fm becomes more recognisable the more you see it. Offer The offer is used as an incentive to readers to purchase all the following magazines. They want to build a loyal fan base and keep the readers engaged in their magazine. They will save money by doing so rather than purchasing every issue individually. This is one of the pages later in the magazine so intrigued readers will turn to this. Images The images relate to the articles in the magazine and also show readers important people or venues that will be talked about later on. This can provide familiarity to those unsure. The images have a Christian theme for example stained glass windows and church choirs. This is to engage the predominately Christian target audience. Date The date is clearer than it was on the front cover however it is in the same position which gives the magazine consistency.
Colour scheme No gold is used this time so the colour scheme is slightly different. White and red are still prominent . For the contents black is used as a description for each feature. Features Many of the features are linked to the classic fm radio station as that is what they are most famous for and also because it is a good marketing tool for branding. A lot of features are shown in this contents page to show the depth of the magazine. Using images is a good way to further highlight the articles. Headline The headline is a play on words because it is about a documentary. This is something that becomes clear once you have read the article so it acts as a good reason to read the text so you can understand the title. The title creates the intrigue. It is also a piece that focuses on a documentary film about Ralph Vaughan Williams, one of Britain's most famous composers. Readers may have seen this and enjoyed it or this article could encourage them to see it as well as the new documentary being released. Traditional This double page spread may appear a little bland and muddled. However for the target audience of mainly older people they are not fussed about bright colours and lots of creativity. Classical music dates back centuries and the history of it is vast. It is also in this day and age one of the only genres that has a depth and diversity about it. Article text You can tell this article and magazine is for an older target audience because there is a lot of text and typically older people enjoy reading and like articles that are in depth and rich in detail. It is accompanied with a montage of pictures but the quantity of text is not compromised. The text is separated into lots of columns and looks familiar to a newspaper which the elderly like to read. Sub-heading This offers a foretaste into what the article is all about. Ralph Vaughan Williams is a name that will be fondly remembered by fans of the classical music genre. Grab quote This quote highlights the effect of the documentary on how you listen to Vaughan Williams music. Fans of his will enjoy this article and be desperate to watch this film. This quote advertises the film very well and readers will be eager to see if they feel the same way.