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MOTIVATING STAFF &

VOLUNTEERS WORKING
IN NGO

GROUP 9, SEC- D
Bhaskar Jyoti Saha (1311221)
Lakshmi Reghunath (1311233)
Mahesh Sarode (1311235)
Shantanu Sinha (1311260)
Shreya Shivani (1311262)

NON-GOVERNMENTAL
ORGANIZATION
Non Profit Organization, independent of
government control
Established and driven by volunteers with
common interests and goals
Purpose:

Humanitarian service for society


Play pivotal role in implementation of
government policies

Work for specific causes- human rights,


health, environment

TYPES OF NGO
Charitable NGO: Caters to needs of unprivileged
Service NGO: Focuses on health, education,
sanitation
Participatory NGO: Group of people contribute
money, material, manpower for development /
implementation of project
Empowering NGO: Helps create awareness
among beneficiaries for alleviation of socio
economic issues

CHALLENGES FACED BY NGO


Paucity / misuse of funds
Attitude of people towards NGO
Social acceptance of volunteers
High staff turnover

Lack of dedicated workers


Poor inter-NGO cooperation

POOR MOTIVATION- MASLOWS


HIERARCHY OF NEEDS
Low
respect

failing to fulfill
Esteem Needs
Poor social acceptance
affecting
Belongingness Needs
Personal safety and security issues
which threaten

Security Needs
Low Salary which hurts
Physiological Needs

OTHER CAUSES FOR LOW


MOTIVATION
Principal Agent
Incongruence

NGOs value doesnt


match with individuals
values

Job Insecurity

Frequent restructuring
in NGO leads to poor
job security

Lack of Promotion
and Career
Growth

Career growth
opportunities of other
sectors eclipse NGOsleads to attrition

GENERAL RECOMMENDATIONS
Alignment of employee objective
and organization goal
Employee focused HR policies
Exposure to media for motivation
and recognition
Promotion, employee
performance recognition
Flexible working hours and
gender friendly environment

SURVEY- PARTICIPANTS
Age

Gender

Education

NGO
Worked in
Number
of months
in NGO

Sector of
NGO
NGOPrimary /
Secondary
Employment

STATISTICS OF PARTICIPANTS
Age Group
4%
13%

25%

8%

23 Years
24 Years
25 Years

50%

26 Years
29 Years

PROCEDURE
Search
Individuals with
NGO work
Experience

Formulate
Survey

Question
Understand behavior
nuances, daily activities

Based on understanding,
survey questionnaire
formulated

Insight into mindset of an NGO employee


Psychological behavior of an NGO employee

HYPOTHESIS TESTING
Societys
Perception
Motivation

Financial
Incentives

RESULTS

Societys
Perception

Financial
Incentives

R-square value of 0.261

DISCUSSIONS
Need for
affiliationcollective culture
of India

External stimulus
undermines our
perception of selfdetermination

RECOMMENDATIONS
Encourage family & friends to
visit & experience the NGO
Improve visibility of the NGO in
media

Give Best Employee awards


National/International
certification so as to garner
maximum credibility

Motivation determines
what you do

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