Professional Documents
Culture Documents
Interpret Results
Interpret Results
The feasibility study answers the question
is the business viable?
It provides all the information for the
business plan.
The plan outlines how the business will be
set up and how it will operate
Objectives
Selling document to potential investors
Establish the viability of project
To gain assistance from government agencies
Act as an aid to management by helping to
formulate the companys business strategy
and detailed business plans
Monitoring and assessing CO's future
performance
Executive Summary
First to read last to be written
Less than one page
Summarise the key points of your business
Explains how xyz company came to be
The products/services we intend to make
describes the market
Shows how we will reach that market
costs the product/service
includes operating budgets and cash flow
requests grant aid of xxk based on equity already
committed of xxk and loans agreed of xxk
Products/Services
descriptions
Readiness for market of new products/services
Development cost estimates
Barriers to entry/proprietary position
Comparison with competition(key competitive
advantage)
Guarantees and warranties
Future potential
Sources of supply if not manufacturing
Marketing Strategy
Pricing policy
Promotional plans
Choice of location and premises
Distribution channels
Anticipated mark-up
PEST that affect strategy
Sales forecasts
Production
Financial
Funding Proposal
Funding proposal
I need xxxk made up as follows, I have
xxxk of my own, I have secured xxk
more from shareholders/ grant agencies
etc.,, I need xxk from you please
Appendices
Editing
Spelling
Grammar
Page numbering
Chapter section numbering
Logical structure
Jargon
Length
Type size and style