Professional Documents
Culture Documents
Competitive Strategy
Ardavan Asef-Vaziri
Jan-1011
Competitor activities
Complementor activities
Changes in consumer needs and preferences
Technological changes
Economic trends (GNP, unemployment, inflation,
interests, taxes, tariffs)
Legal, political, and environmental issues
Ardavan Asef-Vaziri
Jan-1011
Ardavan Asef-Vaziri
Jan-1011
Marketing
and sales
strategy:
how the
market will be
segmented and
how the
product will be
positioned and
promoted
Ardavan Asef-Vaziri
Operations
Strategy:
Enabling the
execution of
the competitive
strategy- how
to best deliver
the CVP. What
Resources,
what
Processes,
and what
Competencies
.
Jan-1011
Organizational Resources
Ardavan Asef-Vaziri
Jan-1011
Ardavan Asef-Vaziri
Jan-1011
Ardavan Asef-Vaziri
Jan-1011
Ardavan Asef-Vaziri
Jan-1011
Ardavan Asef-Vaziri
Jan-1011
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Values
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Jan-1011
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Jan-1011
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Jan-1011
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Jan-1011
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Jan-1011
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Competitive
Strategy
Competencies
Resources
Operations Strategy
Processes
(Asset Portfolio)
(Activity Network)
Sizing
Timing
Type
Location
How much
capacity to
invest in?
When increase
or reduce
resources?
What kinds of
resources are
best?
Where should
resources be
located?
Supply
Technology
Demand
Ardavan Asef-Vaziri
Jan-1011
Innovation
How and when
to improve and
innovate?
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Jan-1011
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Strategy Gap?
Value
Proposition
Market
view
Resource
view
Competency Gap?
Competencies
Resources
&
Processes
Needed
Competencies
Needed
Resources &
Processes
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Jan-1011
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Jan-1011
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