Pakistan Railway

PRESENTED BY :
PRIANKA BAJAJ
TASLEEM ABBASI
FAHAD ALI KHOKHAR
SM SAQIB
MEHMOOD KHOSO

Introduction:
o It forms the life line of the country by creating to its
needs for large scale movement of freight as well as
passengers traffics.
o It not only contributes its economic growth but also
promotes national integration.
o It provides an important mode of transportation in
farthest corners of the country.
o Its headquarters lies in Lahore
o Administered by federal government under the ministry
of railways.

VISION STATEMENT:
To achieve excellence in Engineering Services with
special emphasis on Railway Sector and to
become an international commercial company
operating beyond Pakistans borders

MISSION STATEMENT:
To lead the public and private sector in the
engineering disciplines including Railways by
providing highest quality and safety standards
in an economical and efficient manner

History:
o It provides important mode of transportation
throughout Pakistan.
o First time idea was given in 1847 with the possibility of
Karachi becoming a major seaport.
o On 13 may1861 the first railway line was opened to the
public between Karachi and kotri with total length of
169kms
o On 24 april1865 railway line was opened in Lahoremultan about 336kms long.

Cont :
o By 1885 there were 4 railway companies operating
which were:
o Sindh railways
o Indian flotilla company
o Punjab railways

o Slowly and gradually it spreads through out the world.

Current
state
o Dysfunctional railway system
o Negligence by last govt has led the pakistan
railways down rapidly
o In 2011 PR networks cancelled many trains and
AC service were stopped due to shortage of fuel

What is product ?

List of trains by Pakistan

railway
o Allama Iqbal Express
o Bahaudin Zakariya Express
o Bahawalpur Express
o Baluchistan Express
o Bolan Mail
o Buraq Expres

Cont
o

Express

KarakoChiltan Express

Farid Express

Jaffer Express

Karachi ram Express

Khush Hal Khan Khatak Express

Khyber mail

Cont :
o Pakistan Express
o Rawalpindi Express
o Samjhauta Express
o Shalimar Express
o Sialkot Expre
o Subak Kharam
o Subak Raftar
o Tezgam

Main issues with the

products
oThe trains are in a worst condition
olack of facilities of lights and fans
olocomotive problems
oFuel problems

Insecurity problems
o 1990 Sukkur disaster , 307 people killed
o 2005 three passenger trains collided on, derailing 13
carriages and leaving at least 120 dead

Locomotive
problems
o Five hundred more locomotives are needed to make
railway full operational ( sad rafiqe)
o Out of the total number of 450 trains, only 70 are in
working condition
o The remaining 380 trains have developed major faults
o Pakistan Railways had purchased 150 new locomotives
from China for Rs8 billion about six years back, but they
proved to be substandard.

Pakistan locomotive
factory risalpur
o put into service in 1993 with the collaboration of
Government of Japanat a total cost of Rs.2284.00
million
o twenty three PHA-20 type 2,000hp(1,491kW)
diesel-electric locomotives have rolled out of the
factory

railway
Cheapest mean
Corruption by employees
Huge indirect costs
Price contrasts costs .

Have you ever travelled through

train???

People
Demoralization: Demoralization is not only adversely
affecting the efficiency and effectiveness of service
delivery but is also forcing the most efficient and
essential to leave the service.
Disrespectful Attitude: disrespectful attitudes of the
employees towards the passengers threatens the
profitable and strong relationship with passengers.
Outright Fleecing: Corrupt employees of Railway
along with policemen deal with customers without

People
Unnecessary secrecy: when the trains are late,
employees create the suspense and they do not inform
the passengers correctly about the timing of train.
Irresponsible Behavior: Most of the employees prove
themselves not responsible for any issue regarding
train. They dont even say sorry for the inconvenience.
Lazy Ticket Checkers: They do not perform their duty
very well and just fulfill the formality.

Process
Lack of computerized system: Passengers have to
purchase the ticket manually and sometimes they wait in
the rows to purchase the ticket.
lack of punctuality: Trains are too late most of the times.
Passengers have to wait for 5 to 10 hours sometimes.
Security issues: Anyone apart from his identification can
easily enter in the train due to lack of effective security.
Passengers might be threatened by terrorists.

Process
Lack of facilities:
-Lack of Lights in the train,
-perished food items are being sold at the platform,
-less waiting rooms, no cleanliness at platform as well
as in the train.
No Accountability: No check and balance of:
-Seats allotment
-Smoking,
- Having pan and ghutka etc.

How many Railway

stations are in
Pakistan?

Physical
evidence
Facilities:

waiting rooms

Shops , etc

Inter-face: Attractive
Infrastructure : understandable, easily
reachable
Services: The People who are providing services
to you at the station ! Policemen, T.T,

Faciliti
es

Place
Trade channels
Sales support
Railway stations (stops)
Ticket offices

Trade channels

Railway stations

Ticket house

Marketing of
Pakistan Railway

Pakistan Railway established the Directorate

of Marketing which works directly under the
guidance of the Ministry of Railways
The objectives of this Directorate are, through publicprivate participation, to conceive, plan, finance and
manage commercial projects which shall generate
additional revenue.

The Directorate compromises of a team

headed by the Director Marketing with:
Four Deputy Directors
Four Assistant Directors.
The Directorate is based at Lahore with branch operations
in Karachi, Multan and Islamabad.

The Directorate is divided into following

functional areas,

1. Advertising Department
2. New Business Development

Advertisement
for promotion of different rail services
Advertisement through print media
Advertisement through electronic media

Print Media
News of any important event is prepared and released
to media offices through email and fax formats .

New Business Development

This department is responsible for conceiving, planning,
financing and managing high value real estate projects
through public-private participation through out
Pakistan.
Some of the institutions which have been
commercialized by this department include Railways
hospitals, schools, clubs and sports stadiums etc.

Videography in railway Premises

The Directorate facilitates and grants permission of
shooting of scenes in Railway premises as desired by
interested parties for official, commercial or charity
purposes .

Issues
Pakistan railway is facing losses due to
mismanagement, poor maintaince .
Political intervention in decision making .
Corruption
Neglence by Ministry of pakistan. Railway

Thank you