MANAGEMENT

ETHOS
Dr Aarushi Jain

ETHOS AND BUSINESS ETHICS

Oxford defines ethos as The characteristic Spirit

and
Beliefs
of
community/people
which
distinguishes one culture from the other.
An ethic, by definition, is a set of moral principles.
Business ethics is the branch of ethics that
examines ethical rules and principles within a
commercial context; the various moral or ethical
problems that can arise in a business setting; and
any special duties or obligations that apply to
persons who are engaged in commerce.

SOURCES OF BUSINESS ETHICS

Religion
Cultural experience
The legal system

Ethics management

Ethics management is a new science in the field of management.

With the rapid evolution in the field of management, the role of
ethics has been recognized, by and large, by the management
experts. By ethics, it refers to the principles of conduct governing
an individual or group in a society is known as ethics
management.
Morality as it pertains to the business management world is
commonly known as managementethics. The main goal
of management ethics is to treat all employees and customers
justly and fairly. When a management team adheres
to management ethics, employees become motivated and a
workplace environment becomes motivational.

WORK ETHICS
Work

Ethic is a set of values based on the

moral qualities of hard work and
attentiveness. It is also a belief in moral
benefit of work and its ability to enhance
character. A work ethic may include being
reliable, having initiative or maintaining social
skills.

GENERAL ETHICAL ISSUES

Employee

responsibility
Cash and incentive plans
Performance appraisal
Race and disability
Job discrimination
Privacy issues
Safety and health
Restructuring and layoffs

Business ethos principles

practiced by Indian Companies

Indian companies are guided by certain rules of conduct in the form of ethical and moral
standards. Some of the business ethos principles, practiced by Indian companies are
listed below:
1. Principle of `sacrifice
An individual is trained by the principle of `sacrifice through the process of `give and take
policy.
2. Principle of `harmony
An individual is trained in such a way that to avoid conflicts and friction one should be
guided by certain set of moral conducts and principles.
3. Principle of `non-violence
This principle protects an organization from strikes and lockouts and unnecessary
avoidable conflicts.
4. Principle of `reward
The activities of individuals need to be monitored and encouragement in the form of
rewards may cultivate the spirit of higher productivity among groups.
5. Principle of `justice
The one who works hard is rewarded and the one who fails to do so is punished. This is
essence the principle of justice.
6. Principle of `taxation
The one who is taxed more is encouraged to stay fit for a longer period by proper
appreciation and encouragement.
7. Principle of `Integrity
An integrated mind is more productive. Groups are encouraged to stay united in order to
reap the benefits of division of labour.

The general principles of effective management can be applied in every

field, the differences being more in application than in principle. The
Manager's functions can be summed up as:
Forming a vision
Planning the strategy to realize the vision.
Cultivating the art of leadership.
Establishing institutional excellence.
Building an innovative organization.
Developing human resources.
Building teams and teamwork.
Delegation, motivation, and communication.
Reviewing performance and taking corrective steps when
called for.
Thus, management is a process of aligning people and getting them
committed to work for a common goal to the maximum social benefit
in search of excellence.

INDIAN MANAGEMENT

Indian management concept based on Bhagwad

Gita, Vedas, Upanishads, Ramayana, which deals
with universal truth of life. E.g teamwork is an important principle in
management, and Rama applied the same in search of Sita and was successful in the

.
Management principles such as encouraging lower
employees, rewards for good work, self-motivation,
decision-making, recognition, market survey, market
exploitation, time management and the art of
communication are aligned with instances in the
epic.
mission

INDIAN ETHOS

The Vedantic View Of Karma

All work/Karma to manifest divinity, hence these must be pure,
good, honest and sincere. Indian philosophy also teaches to
perform every work without having any attachment to result,
because results do not fall under the jurisdiction of a doer.
The Self (Atman) As The Source Of All Power:
Considering motivations as internal every human being has the
same divine atman with immense potentialities within Vedanta
brings infinite expansion of mind, breaks down all the barriers
and brings out the God in man. Motivation is to be internal and
not external.

INDIAN ETHOS
Welfare

Of All
Unique Work Culture: Work is considered
as duty or SADHANA
Means Are Equally Important As The
Ends. Integrated human personality of selfdeveloped manager can assure best and
competent management of any enterprise,
involving collective works and efforts.

PRINCIPLES OF INDIAN ETHOS

Know Yourself
Humility & Respect For Others
Individual development
Self Management & Self Development
Holistic Approach To Life
Service Attitude
Team Spirit: T- Together E- Everyone, A- Achieves, M- More.
Perfection In Work
Happiness of Soul
Dignity of Work
Co-operation
Fine Blending Between Spiritualism & Materialism-Business should
be managed ethically fulfilling the responsibilities to all the stakeholders
who are directly or indirectly associated with business & who are part of
the society.

LESSONS FROM RAMAYAN

Hanuman going to Lanka, we learn the following management

principles:

Ascertaining the goals, or job to be done.

Getting mentally prepared for it.
Having a right plan.
Analyzing the strengths and weaknesses of the competitor and what
threats and opportunities are there in the business.

A good example of getting into strategic alliance with others to

achieve your desired goal.- sugriv etc
Moreover during a crisis, a company needs its best of the
managers to bail it out of the same. A good manager listens to
what his subordinates has to say and tries to keep them together
especially when the organization needs them the most.

Lessons from Bhagwat Gita

The Bhagavad Gita, written thousands of years ago, enlightens

us on all managerial techniques leading us towards a
harmonious and blissful state of affairs in place of the conflict,
tensions, poor productivity, and absence of motivation and so on,
common in most of Indian enterprises today and probably in
enterprises in many other countries.
The modern (Western) management concepts of vision,
leadership, motivation, excellence in work, achieving goals,
giving work meaning, decision making and planning, are all
discussed in the Bhagavad Gita.

Management guidelines from the Bhagavad Gita

There is an important distinction between effectiveness and

efficiency in managing.
Effectiveness is doing the right things.
Efficiency is doing things right.
Forming a vision
Planning the strategy to realize the vision.
Cultivating the art of leadership.
Establishing institutional excellence.
Building an innovative organization.
Developing human resources.
Building teams and teamwork.
Delegation, motivation, and communication.
Reviewing performance and taking corrective steps when called
for.
Thus, management is a process of aligning people and getting them
committed to work for a common goal to the maximum social benefit in
search of excellence.

BENEFITS OF MANAGING ETHICS

IN THE WORKPLACE

1. Attention to business ethics has substantially improved society.

2. Ethics programs help maintain a moral course in turbulent times.
3. Ethics programs cultivate strong teamwork and productivity.
4. Ethics programs support employee growth and meaning.
5. Ethics programs are like an insurance policy -- they help ensure that
policies are legal.
6. Ethics programs help avoid criminal acts of omission and can lower
fines.
7. Ethics programs help manage values associated with quality
management, strategic
planning and diversity management -- this benefit needs far more
attention.
8. Ethics programs promote a strong public image.

THANKS