Professional Documents
Culture Documents
Cost-VolumeProfit Analysis
McGraw-Hill/Irwin
Learning
Objective
1
McGraw-Hill/Irwin
Cost-volume-profit (CVP)
analysis
Assumptions Underlying
CVP Analysis
Selling price is constant throughout
the entire relevant range.
Costs are linear over the relevant
range.
In multi-product companies, the sales
mix is constant.
In manufacturing firms, inventories do
not change (units produced = units
sold).
Foundational Assumptions in
CVP
Changes in production/sales volume are the sole
cause for cost and revenue changes
Total costs consist of fixed costs and variable
costs
Revenue and costs behave and can be graphed as
a linear function (a straight line)
Selling price, variable cost per unit and fixed costs
are all known and constant
In many cases only a single product will be
analyzed. If multiple products are studied, their
relative sales proportions are known and constant
The time value of money (interest) is ignored
2009 Pearson Prentice Hall. All rights reserved.
Basic Formulae
Contribution Margin,
continued
again in a moment
Breakeven Point
Recall the last equation in an earlier slide:
Q (CMu) FC = OI
A simple manipulation of this formula, and setting
Total
Sales (50,000 units) $1,000,000
Variable costs
600,000
Contribution margin
$400,000
Fixed costs
300,000
Income from operations$100,000
Variable
Variablecosts
costs
Sales
Sales
Fixed
Fixedcosts
costs
Income
Incomefrom
fromoperations
operations
2009 Pearson Prentice Hall. All rights reserved.
The
The
contribution
contribution
margin
marginis
is
available
availableto
to
cover
coverthe
thefixed
fixed
costs
costsand
and
income
incomefrom
from
operations.
operations.
Percent
100%
60%
40%
The
Thestatement
statementcan
canbe
beextended
extended
to
toinclude
includeper
perunit
unitdollars
dollarsand
and
percentage
percentagenumbers.
numbers.
Sales
Sales
Variable
costs
Variable
costs
Percent
100%
60%
40%
Income
from
operations
Fixed
+
costs
Contribution
margin
Percent
100%
60%
40%
Unit
UnitContribution
ContributionMargin
Margin
Contribution
ContributionMargin
MarginRatio
Ratio
The
Thecontribution
contributionmargin
margincan
canbe
beexpressed
expressedthree
threeways:
ways:
1.
1.Total
Totalcontribution
contributionmargin
marginin
indollars.
dollars.
2.
2.Unit
Unitcontribution
contributionmargin
margin(dollars
(dollarsper
perunit).
unit).
3.
3.Contribution
Contributionmargin
marginratio
ratio(percentage).
(percentage).
2009 Pearson Prentice Hall. All rights reserved.
Percent
100%
60%
40%
At
Atthe
thebreak-even
break-even
point,
point,fixed
fixedcosts
costs
and
andthe
thecontribution
contribution
margin
marginare
areequal.
equal.
Total
?
Fixed
costs
Contribution
margin
Fixed
costs
Contribution
margin
What
Whatis
isthe
thebreak-even
break-evensales
salesin
inunits?
units?
Fixed
costs
Contribution
margin
Break-even
Break-evensales
sales==$300,000
$300,000//$8
$8==37,500
37,500units
units
What
Whatis
isthe
thebreak-even
break-evensales
salesin
indollars?
dollars?
2009 Pearson Prentice Hall. All rights reserved.
Fixed
costs
Contribution
margin
Break-even
Break-evensales
sales==$300,000
$300,000//$8
$8==37,500
37,500units
units
Break-even
Break-evensales
sales==$300,000
$300,000//40%
40%==$750,000
$750,000
2009 Pearson Prentice Hall. All rights reserved.
$$250,000
250,000
150,000
150,000
100,000
100,000
100,000
100,000
$$
--
Equation Approach
Sales revenue Variable expenses Fixed expenses = Profit
Unit
Sales
sales volume
price in units
Unit
Sales
variable volume
expense in units
($500 X)
($300 X)
$80,000 = $0
($200X) $80,000 = $0
X = 400 surf boards
Contribution-Margin Approach
Consider the following information
developed by the accountant at Curl, Inc.:
Sales
Sales(500
(500surf
surfboards)
boards)
Less:
Less: variable
variableexpenses
expenses
Contribution
Contributionmargin
margin
Less:
Less: fixed
fixedexpenses
expenses
Net
Net income
income
Total
Total
$$250,000
250,000
150,000
150,000
$$100,000
100,000
80,000
80,000
$$ 20,000
20,000
Per
Per Unit
Unit
$$ 500
500
300
300
$$ 200
200
Percent
Percent
100%
100%
60%
60%
40%
40%
Contribution-Margin Approach
For each additional surf board sold, Curl
generates $200 in contribution margin.
Sales
Sales(500
(500surf
surfboards)
boards)
Less:
Less: variable
variableexpenses
expenses
Contribution
Contributionmargin
margin
Less:
Less: fixed
fixedexpenses
expenses
Net
Net income
income
Total
Total
$$250,000
250,000
150,000
150,000
$$100,000
100,000
80,000
80,000
$$ 20,000
20,000
Per
Per Unit
Unit
$$ 500
500
300
300
$$ 200
200
Percent
Percent
100%
100%
60%
60%
40%
40%
Contribution-Margin Approach
Fixed expenses
Break-even point
=
Unit contribution margin
(in units)
Sales
Sales(500
(500surf
surfboards)
boards)
Less:
variable
expenses
Less: variable expenses
Contribution
Contributionmargin
margin
Less:
Less:fixed
fixedexpenses
expenses
Net
Netincome
income
$80,000
$200
Total
Total
$$250,000
250,000
150,000
150,000
$$100,000
100,000
80,000
80,000
$$ 20,000
20,000
Per
PerUnit
Unit
$$ 500
500
300
300
$$ 200
200
Percent
Percent
100%
100%
60%
60%
40%
40%
Contribution margin
Sales
Fixed expense
CM Ratio
= CM
Ratio
Break-even point
=
(in sales dollars)
Sales
Sales(400
(400surf
surfboards)
boards)
Less:
Less: variable
variableexpenses
expenses
Contribution
Contributionmargin
margin
Less:
Less: fixed
fixedexpenses
expenses
Net
Net income
income
$80,000
40%
Total
Total
$$200,000
200,000
120,000
120,000
$$ 80,000
80,000
80,000
80,000
$$
--
Per
Per Unit
Unit
$$ 500
500
300
300
$$ 200
200
= $200,000 sales
Percent
Percent
100%
100%
60%
60%
40%
40%
Learning
Objective
2
McGraw-Hill/Irwin
Learning
Objective
3
McGraw-Hill/Irwin
Cost-Volume-Profit Chart
$500
$450
$400
$350
$300
$250
$200
$150
$100
$ 50
0
Total Sales
3 4 5 6 7
Units of Sales (000)
Unit
$$50
Unitselling
sellingprice
price
50
Unit
30
Unitvariable
variablecost
cost
30
Unit
Unitcontribution
contributionmargin
margin $$20
20
Total
$100,000
Totalfixed
fixedcosts
costs
$100,000
9 10
Cost-Volume-Profit Chart
$500
$450
$400
$350
$300
$250
$200
$150
$100
$ 50
0
Total Sales
Variable Costs
60%
3 4 5 6 7
Units of Sales (000)
Unit
$$50
Unitselling
sellingprice
price
50
Unit
30
Unitvariable
variablecost
cost
30
Unit
$$
Unitcontribution
contributionmargin
margin
20
20
Total
$100,000
Totalfixed
fixedcosts
costs
$100,000
9 10
Cost-Volume-Profit Chart
$500
$450
$400
$350
$300
$250
$200
$150
$100
$ 50
0
Total Sales
3 4 5 6 7
Units of Sales (000)
Unit
$$50
Unitselling
sellingprice
price
50
Unit
30
Unitvariable
variablecost
cost
30
Unit
Unitcontribution
contributionmargin
margin $$20
20
Total
$100,000
Totalfixed
fixedcosts
costs
$100,000
40%
Contribution
Margin
60%
Variable Costs
9 10
100%
100%
60%
60%
40%
40%
Cost-Volume-Profit Chart
$500
$450
$400
$350
$300
$250
$200
$150
$100
$ 50
0
Total Sales
Total Costs
Fixed Costs
Variable Costs
3 4 5 6 7
Units of Sales (000)
Unit
$$50
Unitselling
sellingprice
price
50
Unit
30
Unitvariable
variablecost
cost
30
Unit
Unitcontribution
contributionmargin
margin $$20
20
Total
$100,000
Totalfixed
fixedcosts
costs
$100,000
9 10
Cost-Volume-Profit Chart
$500
$450
$400
$350
$300
$250
$200
$150
$100
$ 50
0
Total Sales
Total Costs
3 4 5 6 7
Units of Sales (000)
Unit
$$50
Unitselling
sellingprice
price
50
Unit
30
Unitvariable
variablecost
cost
30
Unit
Unitcontribution
contributionmargin
margin $$20
20
Total
$100,000
Totalfixed
fixedcosts
costs
$100,000
9 10
Cost-Volume-Profit Chart
$500
$450
$400
$350
$300
$250
$200
$150
$100
$ 50
0
Total Sales
Operating Profit Area
Total Costs
3 4 5 6 7
Units of Sales (000)
Unit
$$50
Unitselling
sellingprice
price
50
Unit
30
Unitvariable
variablecost
cost
30
Unit
Unitcontribution
contributionmargin
margin $$20
20
Total
$100,000
Totalfixed
fixedcosts
costs
$100,000
9 10
Cost-Volume-Profit Chart
$500
$450
$400
$350
$300
$250
$200
$150
$100
$ 50
0
Total Sales
Total Costs
Break-Even Point
3 4 5 6 7
Units of Sales (000)
Unit
$$50
Unitselling
sellingprice
price
50
Unit
30
Unitvariable
variablecost
cost
30
Unit
Unitcontribution
contributionmargin
margin $$20
20
Total
$100,000
Totalfixed
fixedcosts
costs
$100,000
9 10
Cost-Volume-Profit Chart
$500
$450
$400
$350
$300
$250
$200
$150
$100
$ 50
0
Total Sales
Total Costs
Break-Even Point
3 4 5 6 7
Units of Sales (000)
Unit
$$50
Unitselling
sellingprice
price
50
Unit
30
Unitvariable
variablecost
cost
30
Unit
Unitcontribution
contributionmargin
margin $20
$20
Total
$100,000
Totalfixed
fixedcosts
costs
$100,000
9 10
$100,000
= 5,000 units
$20
Total Sales
Operating Profit Area
Total Costs
Break-Even Point
Operating Loss Area
1
3 4 5 6 7
Units of Sales (000)
Unit
$$50
Unitselling
sellingprice
price
50
Unit
30
Unitvariable
variablecost
cost
30
Unit
Unitcontribution
contributionmargin
margin $$20
20
Total
$100,000
Totalfixed
fixedcosts
costs
$100,000
9 10
$100,000
= 5,000 units
$20
CVP: Graphically
Total Sales
Operating Profit Area
Total Costs
3 4 5 6 7
Units of Sales (000)
Unit
$$50
Unitselling
sellingprice
price
50
Unit
30
Unitvariable
variablecost
cost
30
Unit
Unitcontribution
contributionmargin
margin $$20
20
Total
$80,000
Totalfixed
fixedcosts
costs
$80,000
9 10
$80,000
$20
= 4,000 units
Operating Profit
(Loss) $000s
Profit-Volume Chart
$100
$75
$50
$25
$ 0
$(25)
$(50)
$(75)
$(100)
Relevant
Relevantrange
range
is
is10,000
10,000units.
units.
1
9 10
Sales
$500,000
Sales(10,000
(10,000units
unitsxx$50)
$50)
$500,000
Variable
300,000
Variablecosts
costs(10,000
(10,000units
unitsxx$30)
$30)
300,000
Contribution
Contributionmargin
margin(10,000
(10,000units
unitsxx$20)
$20) $200,000
$200,000
Fixed
100,000
Fixedcosts
costs
100,000
Operating
$100,000
Operatingprofit
profit
$100,000
Operating Profit
(Loss) $000s
Profit-Volume Chart
$100
$75
$50
$25
$ 0
$(25)
$(50)
$(75)
$(100)
Maximum
Maximumprofit
profit
within
withinthe
the
relevant
relevantrange.
range.
1
9 10
Operating Profit
(Loss) $000s
Profit-Volume Chart
$100
$75
$50
$25
$ 0
$(25)
$(50)
$(75)
$(100)
Profit Line
Operating
Profit
Operating
Loss
9 10
Sales
$500,000
Sales(10,000
(10,000units
unitsxx$50)
$50)
$500,000
Variable
300,000
Variablecosts
costs(10,000
(10,000units
unitsxx$30)
$30)
300,000
Contribution
Contributionmargin
margin(10,000
(10,000units
unitsxx$20)
$20) $200,000
$200,000
Fixed
100,000
Fixedcosts
costs
100,000
Operating
$100,000
Operatingprofit
profit
$100,000
Graphing Cost-Volume-Profit
Relationships
Viewing CVP relationships in a graph gives
managers a perspective that can be obtained in no
other way.
Consider the following information for Curl, Inc.:
Cost-Volume-Profit Graph
Cost-Volume-Profit Graph
Fixed expenses
Cost-Volume-Profit Graph
Fixed expenses
Cost-Volume-Profit Graph
es
s
n
xp e
e
l
Tota
Fixed expenses
Cost-Volume-Profit Graph
es
s
n
xp e
e
l
Tota
Fixed expenses
Cost-Volume-Profit Graph
a
Tot
es
s
n
xp e
e
l
Tota
le
a
s
l
Fixed expenses
Cost-Volume-Profit Graph
Break-even
point
es
s
n
xp e
e
l
Tota
s
Lo
a
e
r
a
a
Tot
le
a
s
l
rea
a
fit
o
r
P
Fixed expenses
Profit-Volume Graph
Some
Some managers
managers like
like the
the profit-volume
profit-volume
graph
graph because
because itit focuses
focuses on
on profits
profits and
and volume.
volume.
Break-even
point
s
o
L
a
e
r
sa
fit
o
r
P
a
e
r
a
Learning
Objective
4
McGraw-Hill/Irwin
Total
Per Unit
Percent
Fixed
costs
Target
profit
Contribution
margin
Fixed
Fixedcosts
costsplus
plusthe
thetarget
target
profit
profitequals
equalsthe
therequired
required
total
totalcontribution
contributionmargin.
margin.
2009 Pearson Prentice Hall. All rights reserved.
Total
Planned
sales
Fixed
costs
Target
+ profit
Contribution
margin
$8
$8per
perunit
unitor
or40%
40%
Total
Planned
sales
Fixed
costs
Target
+ profit
Contribution
margin
What
Whatis
isthe
theplanned
plannedsales
saleslevel
levelin
inunits?
units?
Total
Planned
sales
Fixed
costs
Target
+ profit
Contribution
margin
Planned
Plannedsales
sales==($300,000
($300,000++$100,000)
$100,000)//$8
$8==50,000
50,000units
units
What
Whatis
isthe
theplanned
plannedsales
saleslevel
levelin
indollars?
dollars?
2009 Pearson Prentice Hall. All rights reserved.
Planned
sales
Fixed
costs
Target
profit
Contribution
margin
Planned
Plannedsales
sales==($300,000
($300,000++$100,000)
$100,000)//$8
$8==50,000
50,000units
units
Planned
$1,000,000
Plannedsales
sales==($300,000
($300,000++$100,000)
$100,000)//40%
40%==$1,000,000
$1,000,000
2009 Pearson Prentice Hall. All rights reserved.
Sales
Sales(400
(400surf
surfboards)
boards)
Less:
Less: variable
variableexpenses
expenses
Contribution
Contributionmargin
margin
Less:
Less: fixed
fixedexpenses
expenses
Net
Net income
income
$80,000
40%
Total
Total
$$200,000
200,000
120,000
120,000
$$ 80,000
80,000
80,000
80,000
$$
--
Per
Per Unit
Unit
$$ 500
500
300
300
$$ 200
200
= $200,000 sales
Percent
Percent
100%
100%
60%
60%
40%
40%
$80,000 + $100,000
$200
$80,000 + $100,000
40 %
= $450,000
Equation Approach
Sales revenue Variable expenses Fixed expenses = Profit
($500 X)
Sensitivity Analysis
CVP Provides structure to answer a variety
of what-if scenarios
What happens to profit if:
Cost structure changes
Variable cost per unit changes
Fixed cost changes
Curl Data
Curl Data
Curl Data
Curl Data
540
540 units
units $500
$500 per
per unit
unit == $270,000
$270,000
$80,000
$80,000 ++ $10,000
$10,000 advertising
advertising == $90,000
$90,000
Changes in Unit
Contribution Margin
Because of increases in cost of raw materials,
Curls variable cost per unit has increased
from $300 to $310 per surfboard. With no
change in selling price per unit, what will be
the new break-even point?
($500 X)
($310 X) $80,000 = $0
X = 422 units (rounded)
Changes in Unit
Contribution Margin
Suppose Curl, Inc. increases the price of
each surfboard to $550. With no change
in variable cost per unit, what will be the
new break-even point?
($550 X)
($300 X) $80,000 = $0
X = 320 units
Safety Margin
Curl, Inc. has a break-even point of $200,000.
If actual sales are $250,000, the safety margin is
$50,000 or 100 surf boards.
Margin of Safety
Sales
SalesSales
Salesat
atbreak-even
break-evenpoint
point
Sales
Sales
Sales
Break-even sales
Excess
Dollars
$250,000
200,000
$ 50,000
Units
500
400
100
Margin of Safety
Sales
SalesSales
Salesat
atbreak-even
break-evenpoint
point
Sales
Sales
A Sales
Break-even sales
Excess
Actual
Actualsales
saleslevel.
level.
Dollars
Units
$250,000
500
200,000 400
$ 50,000 100
Margin of Safety
Sales
SalesSales
Salesat
atbreak-even
break-evenpoint
point
Sales
Sales
Dollars
Units
$250,000
500
A Sales
Break-even sales
200,000 400
$ 50,000
100
B Excess
Margin of safety (B/A) 20%
Excess
Excessof
ofactual
actual
sales
salesover
overthe
the
break-even
break-evensales.
sales.
What
Whatisisthe
themargin
marginof
of
safety
safetyas
asaapercentage?
percentage?
Margin of Safety
Sales
SalesSales
Salesat
atbreak-even
break-evenpoint
point
Sales
Sales
Sales
Break-even sales
Excess
Dollars
Units
$250,000 10,000
200,000 8,000
$ 50,000 2,000
Margin of Safety
Sales
SalesSales
Salesat
atbreak-even
break-evenpoint
point
Sales
Sales
A Sales
Break-even sales
Excess
Actual
Actualsales
saleslevel.
level.
Dollars
Units
$250,000 10,000
200,000 8,000
$ 50,000 2,000
Margin of Safety
Sales
SalesSales
Salesat
atbreak-even
break-evenpoint
point
Sales
Sales
Dollars
Units
$250,000 10,000
A Sales
Break-even sales
200,000 8,000
$ 50,000 2,000
B Excess
Margin of safety (B/A) = 20%
Excess
Excessof
ofactual
actual
sales
salesover
overthe
the
break-even
break-evensales.
sales.
What
Whatisisthe
themargin
marginof
of
safety
safetyas
asaapercentage?
percentage?
Given:
Fixed expenses
Unit contribution margin
Target net profit
Fixed expenses
Unit contribution margin
Expected sales volume
Learning
Objective
5
McGraw-Hill/Irwin
Contribution margin
Products
A
B
Sales
$ 90
$140
Variable costs
70
95
Contribution margin $ 20
$ 45
Sales mix
80%
20%
What
Whatis
isthe
theaverage
average
contribution
contributionfor
for
each
eachproduct?
product?
Contribution margin
Products
A
B
Sales
$ 90
$140
Variable costs
70
95
Contribution margin $ 20
$ 45
Sales mix
80%
20%
What
Whatis
isthe
theaverage
average
contribution
contributionfor
for
each
eachproduct?
product?
Contribution margin
Products
A
B
Sales
$ 90
$140
Variable costs
70
95
Contribution margin
$ 20
$ 45
Sales mix
x 80% x 20%
Product contribution $ 16
$ 9
Total product contribution
$ 25
$200,000
Product contribution
$25
What
Whatis
isthe
thebreak-even
break-evensales
salesunits?
units?
Contribution margin
Products
A
B
Sales
$ 90
$140
Variable costs
70
95
Contribution margin
$ 20
$ 45
Sales mix
x 80% x 20%
Product contribution $ 16
$ 9
Total product contribution
$ 25
$200,000
Product contribution
$25
What
Whatis
isthe
thebreak-even
break-evensales
salesunits?
units?
Contribution margin
Products
A
B
Sales
$ 90
$140
Variable costs
70
95
Contribution margin $ 20
$ 45
Sales mix
x 80% x 20%
Product contribution $ 16 $ 9
Total product contribution
$ 25
$200,000
$25
8,000
6,400
1,600
= 8,000 units
Contribution margin
Products
A
B
Sales
$ 90
$ 140
Variable costs
70
95
Contribution margin $ 20
$ 45
Sales mix
60%
40%
IfIfthe
thesales
salesmix
mixis
is60%
60%for
forproduct
product
AAand
and40%
40%for
forproduct
productB,
B,what
whatis
is
the
thebreak-even
break-evensales
salesunits?
units?
Contribution margin
Products
A
B
Sales
$ 90
$140
Variable costs
70
95
Contribution margin $ 20
$ 45
Sales mix
x 60% x 40%
Product contribution
$ 12 $ 18
Total product contribution
$ 30
$200,000
$30
6,667
4,000
2,667
= 6,667 units
$200 62.5%
$550 37.5%
$170,000
$331.25
Break-even
= 514 combined unit sales
point
Learning
Objective
6
McGraw-Hill/Irwin
Learning
Objective
7
McGraw-Hill/Irwin
Learning
Objective
8
McGraw-Hill/Irwin
Operating Leverage
Operating Leverage (OL) is the effect that
fixed costs have on changes in operating
income as changes occur in units sold,
expressed as changes in contribution margin
OL = Contribution Margin
Operating Income
Operating Leverage
Contribution
Contributionmargin
margin
Operating
Operatingincome
income
Operating leverage is a
measure of the relative mix of
variable costs and fixed costs.
Jones Inc.
Sales
$400,000
Variable costs
300,000
A Contribution margin $100,000
Fixed costs
80,000
B Income from operations $20,000
Wilson Inc.
$400,000
300,000
$100,000
50,000
$ 50,000
Operating Leverage
Contribution
Contributionmargin
margin
Operating
Operatingincome
income
Operating leverage is a
measure of the relative mix of
variable costs and fixed costs.
Jones Inc.
Sales
$400,000
Variable costs
300,000
A Contribution margin $100,000
Fixed costs
80,000
B Income from operations $20,000
5
Operating leverage (A/B)
Wilson Inc.
$400,000
300,000
$100,000
50,000
$ 50,000
2
What
Whatdo
dothese
thesenumbers
numbersmean?
mean?
Operating Leverage
Contribution
Contributionmargin
margin
Operating
Operatingincome
income
Operating leverage is a
measure of the relative mix of
variable costs and fixed costs.
Jones Inc.
Sales
$400,000
Variable costs
300,000
A Contribution margin $100,000
Fixed costs
80,000
B Income from operations $20,000
5
Operating leverage (A/B)
Wilson Inc.
$400,000
300,000
$100,000
50,000
$ 50,000
2
Capital
Labor
intensive? intensive?
Contribution margin
Net income
$100,000
= 5
$20,000
10%
5
50%
Learning
Objective
9
McGraw-Hill/Irwin
Learning
Objective
10
McGraw-Hill/Irwin
Learning
Objective
11
McGraw-Hill/Irwin
Before-tax
=
net income
End of Chapter 8
We made
it!