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Chapter Four

Cost-VolumeProfit Analysis

McGraw-Hill/Irwin

Copyright 2008 by The McGraw-Hill Companies, Inc. All

Learning
Objective
1

McGraw-Hill/Irwin

Copyright 2008 by The McGraw-Hill Companies, Inc. All

Cost-volume-profit (CVP)
analysis

Cost-volume-profit (CVP) analysis


examines the behavior of total revenues,
total costs, and operating income as
changes occur in the units sold, the selling
price, the variable cost per unit, or the fixed
costs of a product

A Five-Step Decision Making


Process in Planning & Control
Revisited
1.
2.
3.
4.

Identify the problem and uncertainties


Obtain information
Make predictions about the future
Make decisions by choosing between
alternatives, using Cost-Volume-Profit
(CVP) analysis
5. Implement the decision, evaluate
performance, and learn

Assumptions of Cost-Volume-Profit Analysis


The reliability of cost-volume-profit analysis
depends upon several assumptions.
1. Total sales and total costs can be represented by
straight lines.
2. Within the relevant range of operating activity, the
efficiency of operations does not change.
3. Costs can be accurately divided into fixed and
variable components.
4. The sales mix is constant.
5. There is no change in the inventory quantities
during the period.

Assumptions Underlying
CVP Analysis
Selling price is constant throughout
the entire relevant range.
Costs are linear over the relevant
range.
In multi-product companies, the sales
mix is constant.
In manufacturing firms, inventories do
not change (units produced = units
sold).

Foundational Assumptions in
CVP
Changes in production/sales volume are the sole
cause for cost and revenue changes
Total costs consist of fixed costs and variable
costs
Revenue and costs behave and can be graphed as
a linear function (a straight line)
Selling price, variable cost per unit and fixed costs
are all known and constant
In many cases only a single product will be
analyzed. If multiple products are studied, their
relative sales proportions are known and constant
The time value of money (interest) is ignored
2009 Pearson Prentice Hall. All rights reserved.

Basic Formulae

2009 Pearson Prentice Hall. All rights reserved.

CVP: Contribution Margin


Manipulation of the basic equations yields an

extremely important and powerful tool


extensively used in Cost Accounting: the
Contribution Margin
Contribution Margin equals sales less variable
costs
CM = S VC

Contribution Margin per Unit equals unit

selling price less variable cost per unit


CMu = SP VCu
2009 Pearson Prentice Hall. All rights reserved.

Contribution Margin,
continued

Contribution Margin also equals contribution

margin per unit multiplied by the number of


units sold (Q)
CM = CMu x Q

Contribution Margin Ratio (percentage) equals

contribution margin per unit divided by Selling


Price
CMR = CMu SP
Interpretation: how many cents out of every sales

dollar are represented by Contribution Margin


2009 Pearson Prentice Hall. All rights reserved.

Basic Formula Derivations


The Basic Formula may be further rearranged

and decomposed as follows:


Sales VC FC = Operating Income
(OI)
(SP x Q) (VCu x Q) FC = OI
Q (SP VCu) FC = OI
Q (CMu) FC = OI

Remember this last equation, it will be used

again in a moment

2009 Pearson Prentice Hall. All rights reserved.

Breakeven Point
Recall the last equation in an earlier slide:
Q (CMu) FC = OI
A simple manipulation of this formula, and setting

OI to zero will result in the Breakeven Point


(quantity):
BEQ = FC CMu

At this point, a firm has no profit or loss at the

given sales level


If per-unit values are not available, the Breakeven
Point may be restated in its alternate format:
BE Sales = FC CMR
2009 Pearson Prentice Hall. All rights reserved.

Breakeven Point, extended:


Profit Planning
With a simple adjustment, the Breakeven

Point formula can be modified to become a


Profit Planning tool.
Profit is now reinstated to the BE formula,

changing it to a simple sales volume equation


Q = (FC + OI)
CM

2009 Pearson Prentice Hall. All rights reserved.

Contribution Margin Income Statement

Total
Sales (50,000 units) $1,000,000
Variable costs
600,000
Contribution margin
$400,000
Fixed costs
300,000
Income from operations$100,000

Variable
Variablecosts
costs
Sales
Sales

Fixed
Fixedcosts
costs
Income
Incomefrom
fromoperations
operations
2009 Pearson Prentice Hall. All rights reserved.

The
The
contribution
contribution
margin
marginis
is
available
availableto
to
cover
coverthe
thefixed
fixed
costs
costsand
and
income
incomefrom
from
operations.
operations.

Contribution Margin Income Statement

Total Per Unit


Sales (50,000 units)
$1,000,000 $20
Variable costs
600,000
12
Contribution margin
$400,000 $ 8
Fixed costs
300,000
Income from operations $100,000

Percent
100%
60%
40%

The
Thestatement
statementcan
canbe
beextended
extended
to
toinclude
includeper
perunit
unitdollars
dollarsand
and
percentage
percentagenumbers.
numbers.

2009 Pearson Prentice Hall. All rights reserved.

Contribution Margin Income Statement

Total Per Unit


Sales (50,000 units)
$1,000,000 $20
Variable costs
600,000
12
Contribution margin
$400,000 $ 8
Fixed costs
300,000
Income from operations $100,000

Sales

Sales

Variable
costs

Variable
costs

Percent
100%
60%
40%

Income
from
operations

Fixed
+
costs

Contribution
margin

2009 Pearson Prentice Hall. All rights reserved.

Contribution Margin Income Statement

Total Per Unit


Sales (50,000 units)
$1,000,000 $20
Variable costs
600,000
12
Contribution margin
$400,000 $ 8
Fixed costs
300,000
Income from operations $100,000

Percent
100%
60%
40%

Unit
UnitContribution
ContributionMargin
Margin
Contribution
ContributionMargin
MarginRatio
Ratio
The
Thecontribution
contributionmargin
margincan
canbe
beexpressed
expressedthree
threeways:
ways:
1.
1.Total
Totalcontribution
contributionmargin
marginin
indollars.
dollars.
2.
2.Unit
Unitcontribution
contributionmargin
margin(dollars
(dollarsper
perunit).
unit).
3.
3.Contribution
Contributionmargin
marginratio
ratio(percentage).
(percentage).
2009 Pearson Prentice Hall. All rights reserved.

Calculating the Break-Even Point

Total Per Unit


Sales (50,000 units)
?
$20
Variable costs
?
12
Contribution margin
$300,000 $ 8
Fixed costs
300,000
Income from operations $
0

Percent
100%
60%
40%

At
Atthe
thebreak-even
break-even
point,
point,fixed
fixedcosts
costs
and
andthe
thecontribution
contribution
margin
marginare
areequal.
equal.

2009 Pearson Prentice Hall. All rights reserved.

Calculating the Break-Even Point

Total
?

Per Unit Percent


Sales (50,000 units)
$20
100%
Variable costs
?
12
60%
Contribution margin
$ 300,000 / $ 8 or 40%
Fixed costs
300,000
Divide by either:
Income from operations $
0
$8 per unit or 40%
Break-even
sales

Fixed
costs

Contribution
margin

2009 Pearson Prentice Hall. All rights reserved.

Calculating the Break-Even Point

Total Per Unit Percent


Sales (50,000 units)
?
$20
100%
Variable costs
?
12
60%
Contribution margin
$ 300,000 $ 8 or 40%
Fixed costs
300,000
Income from operations $
0
Break-even
sales

Fixed
costs

Contribution
margin

What
Whatis
isthe
thebreak-even
break-evensales
salesin
inunits?
units?

2009 Pearson Prentice Hall. All rights reserved.

Calculating the Break-Even Point

Total Per Unit Percent


Sales (50,000 units)
?
$20
100%
Variable costs
?
12
60%
Contribution margin
$ 300,000 / $ 8 or 40%
Fixed costs
300,000
Income from operations $
0
Break-even
sales

Fixed
costs

Contribution
margin

Break-even
Break-evensales
sales==$300,000
$300,000//$8
$8==37,500
37,500units
units
What
Whatis
isthe
thebreak-even
break-evensales
salesin
indollars?
dollars?
2009 Pearson Prentice Hall. All rights reserved.

Calculating the Break-Even Point

Total Per Unit Percent


Sales (50,000 units)
?
$20
100%
Variable costs
?
12
60%
Contribution margin
$ 300,000 / $ 8 or 40%
Fixed costs
300,000
Income from operations $
0
Break-even
sales

Fixed
costs

Contribution
margin

Break-even
Break-evensales
sales==$300,000
$300,000//$8
$8==37,500
37,500units
units
Break-even
Break-evensales
sales==$300,000
$300,000//40%
40%==$750,000
$750,000
2009 Pearson Prentice Hall. All rights reserved.

The Break-Even Point


The break-even point is the point in the
volume of activity where the organizations
revenues and expenses are equal.
Sales
Sales
Less:
Less: variable
variable expenses
expenses
Contribution
Contribution margin
margin
Less:
Less: fixed
fixed expenses
expenses
Net
Net income
income

$$250,000
250,000
150,000
150,000
100,000
100,000
100,000
100,000
$$
--

Equation Approach
Sales revenue Variable expenses Fixed expenses = Profit

Unit
Sales
sales volume
price in units

Unit
Sales
variable volume
expense in units

($500 X)

($300 X)

$80,000 = $0

($200X) $80,000 = $0
X = 400 surf boards

Contribution-Margin Approach
Consider the following information
developed by the accountant at Curl, Inc.:

Sales
Sales(500
(500surf
surfboards)
boards)
Less:
Less: variable
variableexpenses
expenses
Contribution
Contributionmargin
margin
Less:
Less: fixed
fixedexpenses
expenses
Net
Net income
income

Total
Total
$$250,000
250,000
150,000
150,000
$$100,000
100,000
80,000
80,000
$$ 20,000
20,000

Per
Per Unit
Unit
$$ 500
500
300
300
$$ 200
200

Percent
Percent
100%
100%
60%
60%
40%
40%

Contribution-Margin Approach
For each additional surf board sold, Curl
generates $200 in contribution margin.

Sales
Sales(500
(500surf
surfboards)
boards)
Less:
Less: variable
variableexpenses
expenses
Contribution
Contributionmargin
margin
Less:
Less: fixed
fixedexpenses
expenses
Net
Net income
income

Total
Total
$$250,000
250,000
150,000
150,000
$$100,000
100,000
80,000
80,000
$$ 20,000
20,000

Per
Per Unit
Unit
$$ 500
500
300
300
$$ 200
200

Percent
Percent
100%
100%
60%
60%
40%
40%

Contribution-Margin Approach
Fixed expenses
Break-even point
=
Unit contribution margin
(in units)
Sales
Sales(500
(500surf
surfboards)
boards)
Less:
variable
expenses
Less: variable expenses
Contribution
Contributionmargin
margin
Less:
Less:fixed
fixedexpenses
expenses
Net
Netincome
income

$80,000
$200

Total
Total
$$250,000
250,000
150,000
150,000
$$100,000
100,000
80,000
80,000
$$ 20,000
20,000

Per
PerUnit
Unit
$$ 500
500
300
300
$$ 200
200

= 400 surf boards

Percent
Percent
100%
100%
60%
60%
40%
40%

Contribution Margin Ratio


Calculate the break-even point in sales dollars rather
than units by using the contribution margin ratio.

Contribution margin
Sales
Fixed expense
CM Ratio

= CM
Ratio

Break-even point
=
(in sales dollars)

Contribution Margin Ratio

Sales
Sales(400
(400surf
surfboards)
boards)
Less:
Less: variable
variableexpenses
expenses
Contribution
Contributionmargin
margin
Less:
Less: fixed
fixedexpenses
expenses
Net
Net income
income

$80,000
40%

Total
Total
$$200,000
200,000
120,000
120,000
$$ 80,000
80,000
80,000
80,000
$$
--

Per
Per Unit
Unit
$$ 500
500
300
300
$$ 200
200

= $200,000 sales

Percent
Percent
100%
100%
60%
60%
40%
40%

Learning
Objective
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Learning
Objective
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Copyright 2008 by The McGraw-Hill Companies, Inc. All

Sales and Costs ($000)

Cost-Volume-Profit Chart
$500
$450
$400
$350
$300
$250
$200
$150
$100
$ 50
0

Total Sales

3 4 5 6 7
Units of Sales (000)

Unit
$$50
Unitselling
sellingprice
price
50
Unit
30
Unitvariable
variablecost
cost
30
Unit
Unitcontribution
contributionmargin
margin $$20
20
Total
$100,000
Totalfixed
fixedcosts
costs
$100,000

9 10

Sales and Costs ($000)

Cost-Volume-Profit Chart
$500
$450
$400
$350
$300
$250
$200
$150
$100
$ 50
0

Total Sales

Variable Costs

60%

3 4 5 6 7
Units of Sales (000)

Unit
$$50
Unitselling
sellingprice
price
50
Unit
30
Unitvariable
variablecost
cost
30
Unit
$$
Unitcontribution
contributionmargin
margin
20
20
Total
$100,000
Totalfixed
fixedcosts
costs
$100,000

9 10

Sales and Costs ($000)

Cost-Volume-Profit Chart
$500
$450
$400
$350
$300
$250
$200
$150
$100
$ 50
0

Total Sales

3 4 5 6 7
Units of Sales (000)

Unit
$$50
Unitselling
sellingprice
price
50
Unit
30
Unitvariable
variablecost
cost
30
Unit
Unitcontribution
contributionmargin
margin $$20
20
Total
$100,000
Totalfixed
fixedcosts
costs
$100,000

40%

Contribution
Margin

60%

Variable Costs

9 10

100%
100%
60%
60%
40%
40%

Sales and Costs ($000)

Cost-Volume-Profit Chart
$500
$450
$400
$350
$300
$250
$200
$150
$100
$ 50
0

Total Sales
Total Costs
Fixed Costs
Variable Costs

3 4 5 6 7
Units of Sales (000)

Unit
$$50
Unitselling
sellingprice
price
50
Unit
30
Unitvariable
variablecost
cost
30
Unit
Unitcontribution
contributionmargin
margin $$20
20
Total
$100,000
Totalfixed
fixedcosts
costs
$100,000

9 10

Sales and Costs ($000)

Cost-Volume-Profit Chart
$500
$450
$400
$350
$300
$250
$200
$150
$100
$ 50
0

Total Sales
Total Costs

3 4 5 6 7
Units of Sales (000)

Unit
$$50
Unitselling
sellingprice
price
50
Unit
30
Unitvariable
variablecost
cost
30
Unit
Unitcontribution
contributionmargin
margin $$20
20
Total
$100,000
Totalfixed
fixedcosts
costs
$100,000

9 10

Sales and Costs ($000)

Cost-Volume-Profit Chart
$500
$450
$400
$350
$300
$250
$200
$150
$100
$ 50
0

Total Sales
Operating Profit Area
Total Costs

Operating Loss Area


1

3 4 5 6 7
Units of Sales (000)

Unit
$$50
Unitselling
sellingprice
price
50
Unit
30
Unitvariable
variablecost
cost
30
Unit
Unitcontribution
contributionmargin
margin $$20
20
Total
$100,000
Totalfixed
fixedcosts
costs
$100,000

9 10

Sales and Costs ($000)

Cost-Volume-Profit Chart
$500
$450
$400
$350
$300
$250
$200
$150
$100
$ 50
0

Total Sales
Total Costs

Break-Even Point

3 4 5 6 7
Units of Sales (000)

Unit
$$50
Unitselling
sellingprice
price
50
Unit
30
Unitvariable
variablecost
cost
30
Unit
Unitcontribution
contributionmargin
margin $$20
20
Total
$100,000
Totalfixed
fixedcosts
costs
$100,000

9 10

Sales and Costs ($000)

Cost-Volume-Profit Chart
$500
$450
$400
$350
$300
$250
$200
$150
$100
$ 50
0

Total Sales
Total Costs

Break-Even Point

3 4 5 6 7
Units of Sales (000)

Unit
$$50
Unitselling
sellingprice
price
50
Unit
30
Unitvariable
variablecost
cost
30
Unit
Unitcontribution
contributionmargin
margin $20
$20
Total
$100,000
Totalfixed
fixedcosts
costs
$100,000

9 10

$100,000
= 5,000 units
$20

Sales and Costs ($000)

Cost-Volume-Profit Chart (Break-Even)


$500
$450
$400
$350
$300
$250
$200
$150
$100
$ 50
0

Total Sales
Operating Profit Area
Total Costs

Break-Even Point
Operating Loss Area
1

3 4 5 6 7
Units of Sales (000)

Unit
$$50
Unitselling
sellingprice
price
50
Unit
30
Unitvariable
variablecost
cost
30
Unit
Unitcontribution
contributionmargin
margin $$20
20
Total
$100,000
Totalfixed
fixedcosts
costs
$100,000

9 10

$100,000
= 5,000 units
$20

CVP: Graphically

2009 Pearson Prentice Hall. All rights reserved.

Sales and Costs ($000)

Revised Cost-Volume-Profit Chart


$500
$450
$400
$350
$300
$250
$200
$150
$100
$ 50
0

Total Sales
Operating Profit Area
Total Costs

Operating Loss Area


1

Revised BreakEven Point

3 4 5 6 7
Units of Sales (000)

Unit
$$50
Unitselling
sellingprice
price
50
Unit
30
Unitvariable
variablecost
cost
30
Unit
Unitcontribution
contributionmargin
margin $$20
20
Total
$80,000
Totalfixed
fixedcosts
costs
$80,000

9 10

$80,000
$20

= 4,000 units

Operating Profit
(Loss) $000s

Profit-Volume Chart
$100
$75
$50
$25
$ 0
$(25)
$(50)
$(75)
$(100)

Relevant
Relevantrange
range
is
is10,000
10,000units.
units.
1

9 10

Units of Sales (000s)

Sales
$500,000
Sales(10,000
(10,000units
unitsxx$50)
$50)
$500,000
Variable
300,000
Variablecosts
costs(10,000
(10,000units
unitsxx$30)
$30)
300,000
Contribution
Contributionmargin
margin(10,000
(10,000units
unitsxx$20)
$20) $200,000
$200,000
Fixed
100,000
Fixedcosts
costs
100,000
Operating
$100,000
Operatingprofit
profit
$100,000

Operating Profit
(Loss) $000s

Profit-Volume Chart
$100
$75
$50
$25
$ 0
$(25)
$(50)
$(75)
$(100)

Maximum
Maximumprofit
profit
within
withinthe
the
relevant
relevantrange.
range.
1

9 10

Units of Sales (000s)


Maximum
Maximumloss
lossis
is
equal
the
equalto
to
thetotal
total
Sales
(10,000
$500,000
Sales
(10,000units
unitsxx$50)
$50)
$500,000
fixed
costs.
fixed costs.
Variable
300,000
Variablecosts
costs(10,000
(10,000units
unitsxx$30)
$30)
300,000
Contribution
Contributionmargin
margin(10,000
(10,000units
unitsxx$20)
$20) $200,000
$200,000
Fixed
100,000
Fixedcosts
costs
100,000
Operating
$100,000
Operatingprofit
profit
$100,000

Operating Profit
(Loss) $000s

Profit-Volume Chart
$100
$75
$50
$25
$ 0
$(25)
$(50)
$(75)
$(100)

Profit Line
Operating
Profit
Operating
Loss

9 10

Units of Sales (000s)

Sales
$500,000
Sales(10,000
(10,000units
unitsxx$50)
$50)
$500,000
Variable
300,000
Variablecosts
costs(10,000
(10,000units
unitsxx$30)
$30)
300,000
Contribution
Contributionmargin
margin(10,000
(10,000units
unitsxx$20)
$20) $200,000
$200,000
Fixed
100,000
Fixedcosts
costs
100,000
Operating
$100,000
Operatingprofit
profit
$100,000

Graphing Cost-Volume-Profit
Relationships
Viewing CVP relationships in a graph gives
managers a perspective that can be obtained in no
other way.
Consider the following information for Curl, Inc.:

Cost-Volume-Profit Graph

Cost-Volume-Profit Graph

Fixed expenses

Cost-Volume-Profit Graph

Fixed expenses

Cost-Volume-Profit Graph

es
s
n
xp e
e
l
Tota

Fixed expenses

Cost-Volume-Profit Graph

es
s
n
xp e
e
l
Tota

Fixed expenses

Cost-Volume-Profit Graph
a
Tot

es
s
n
xp e
e
l
Tota

le
a
s
l

Fixed expenses

Cost-Volume-Profit Graph

Break-even
point
es
s
n
xp e
e
l
Tota

s
Lo

a
e
r
a

a
Tot

le
a
s
l

rea
a
fit
o
r
P

Fixed expenses

Profit-Volume Graph
Some
Some managers
managers like
like the
the profit-volume
profit-volume
graph
graph because
because itit focuses
focuses on
on profits
profits and
and volume.
volume.

Break-even
point

s
o
L

a
e
r
sa

fit
o
r
P

a
e
r
a

Profit Planning, Illustrated

2009 Pearson Prentice Hall. All rights reserved.

Learning
Objective
4

McGraw-Hill/Irwin

Copyright 2008 by The McGraw-Hill Companies, Inc. All

Calculating a Planned Sales Level

Total

Per Unit

Percent

Sales (50,000 units)


?
$20
100%
Variable costs
?
12
60%
Contribution margin
$ 400,000 / $ 8 or 40%
Fixed costs
300,000
Income from operations $ 100,000
Planned
sales

Fixed
costs

Target
profit

Contribution
margin

Fixed
Fixedcosts
costsplus
plusthe
thetarget
target
profit
profitequals
equalsthe
therequired
required
total
totalcontribution
contributionmargin.
margin.
2009 Pearson Prentice Hall. All rights reserved.

Calculating a Planned Sales Level

Total

Per Unit Percent


Sales (50,000 units)
?
$20
100%
Variable costs
?
12
60%
Contribution margin
$ 400,000 / $ 8 or 40%
Fixed costs
300,000
Income from operations $ 100,000

Planned
sales

Fixed
costs

Target
+ profit

Contribution
margin

$8
$8per
perunit
unitor
or40%
40%

2009 Pearson Prentice Hall. All rights reserved.

Calculating a Planned Sales Level

Total

Per Unit Percent


Sales (50,000 units)
?
$20 100%
Variable costs
?
12
60%
Contribution margin
$ 400,000 / $ 8 or 40%
Fixed costs
300,000
Income from operations $ 100,000

Planned
sales

Fixed
costs

Target
+ profit

Contribution
margin

What
Whatis
isthe
theplanned
plannedsales
saleslevel
levelin
inunits?
units?

2009 Pearson Prentice Hall. All rights reserved.

Calculating a Planned Sales Level

Total

Per Unit Percent


Sales (50,000 units)
?
$20 100%
Variable costs
?
12
60%
Contribution margin
$ 400,000 / $ 8 or 40%
Fixed costs
300,000
Income from operations $ 100,000

Planned
sales

Fixed
costs

Target
+ profit

Contribution
margin

Planned
Plannedsales
sales==($300,000
($300,000++$100,000)
$100,000)//$8
$8==50,000
50,000units
units
What
Whatis
isthe
theplanned
plannedsales
saleslevel
levelin
indollars?
dollars?
2009 Pearson Prentice Hall. All rights reserved.

Calculating a Planned Sales Level

Total Per Unit Percent


Sales (50,000 units)
$1,000,000 $20 100%
Variable costs
600,000
12
60%
Contribution margin
$ 400,000 / $ 8 or 40%
Fixed costs
300,000
Income from operations $ 100,000

Planned
sales

Fixed
costs

Target
profit

Contribution
margin

Planned
Plannedsales
sales==($300,000
($300,000++$100,000)
$100,000)//$8
$8==50,000
50,000units
units
Planned
$1,000,000
Plannedsales
sales==($300,000
($300,000++$100,000)
$100,000)//40%
40%==$1,000,000
$1,000,000
2009 Pearson Prentice Hall. All rights reserved.

Contribution Margin Ratio

Sales
Sales(400
(400surf
surfboards)
boards)
Less:
Less: variable
variableexpenses
expenses
Contribution
Contributionmargin
margin
Less:
Less: fixed
fixedexpenses
expenses
Net
Net income
income

$80,000
40%

Total
Total
$$200,000
200,000
120,000
120,000
$$ 80,000
80,000
80,000
80,000
$$
--

Per
Per Unit
Unit
$$ 500
500
300
300
$$ 200
200

= $200,000 sales

Percent
Percent
100%
100%
60%
60%
40%
40%

Target Net Profit


We can determine the number of surfboards
that Curl must sell to earn a profit of $100,000
using the contribution margin approach.
Fixed expenses + Target profit
Unit contribution margin

$80,000 + $100,000
$200

Units sold to earn


the target profit

= 900 surf boards

Target Net Profit


We can determine the total revenue that Curl
must make to earn a profit of $100,000 using
the contribution margin approach.
Fixed expenses + Target profit
contribution margin percentage

$80,000 + $100,000
40 %

Total revenue to earn


the target profit

= $450,000

Equation Approach
Sales revenue Variable expenses Fixed expenses = Profit
($500 X)

($300 X) $80,000 = $100,000


($200X) = $180,000
X = 900 surf boards or $450,000

Sensitivity Analysis
CVP Provides structure to answer a variety
of what-if scenarios
What happens to profit if:
Cost structure changes
Variable cost per unit changes
Fixed cost changes

Selling price changes


Volume changes

Curl Data

Changes in Variable Costs


Curl
Curl is
is currently
currently selling
selling 500
500 surfboards
surfboards per
per
year.
year.
The
The owner
owner believes
believes that
that the
the Variable
Variable Cost
Cost
would
would Increase
Increase by
by 15
15 %
% during
during the
the current
current
year.
year.
The
The owner
owner believes
believes that
that the
the Variable
Variable Cost
Cost
would
would decrease
decrease by
by 10
10 %
% during
during the
the current
current
year.
year.

Curl Data

Curl Data

Changes in Fixed Costs


Curl
Curl is
is currently
currently selling
selling 500
500 surfboards
surfboards per
per
year.
year.
The
The owner
owner believes
believes that
that an
an increase
increase of
of
$10,000
$10,000 in
in the
the annual
annual advertising
advertising budget,
budget,
would
would increase
increase sales
sales to
to 540
540 units.
units.
Should
Should the
the company
company increase
increase the
the advertising
advertising
budget?
budget?

Curl Data

Changes in Fixed Costs


Sales
Sales will
will increase
increase by
by
$20,000,
$20,000, but
but net
net income
income
decreased
decreased by
by $2,000
$2,000..

Changes in Fixed Costs

540
540 units
units $500
$500 per
per unit
unit == $270,000
$270,000
$80,000
$80,000 ++ $10,000
$10,000 advertising
advertising == $90,000
$90,000

Changes in Unit
Contribution Margin
Because of increases in cost of raw materials,
Curls variable cost per unit has increased
from $300 to $310 per surfboard. With no
change in selling price per unit, what will be
the new break-even point?
($500 X)

($310 X) $80,000 = $0
X = 422 units (rounded)

Changes in Unit
Contribution Margin
Suppose Curl, Inc. increases the price of
each surfboard to $550. With no change
in variable cost per unit, what will be the
new break-even point?
($550 X)

($300 X) $80,000 = $0
X = 320 units

Applying CVP Analysis


Safety Margin
The difference between budgeted sales
revenue and break-even sales revenue.
The amount by which sales can drop before
losses begin to be incurred.

Safety Margin
Curl, Inc. has a break-even point of $200,000.
If actual sales are $250,000, the safety margin is
$50,000 or 100 surf boards.

Margin of Safety

Sales
SalesSales
Salesat
atbreak-even
break-evenpoint
point
Sales
Sales

Sales
Break-even sales
Excess

Dollars
$250,000
200,000
$ 50,000

Units
500
400
100

Margin of Safety

Sales
SalesSales
Salesat
atbreak-even
break-evenpoint
point
Sales
Sales

A Sales
Break-even sales
Excess
Actual
Actualsales
saleslevel.
level.

Dollars
Units
$250,000
500
200,000 400
$ 50,000 100

Margin of Safety

Sales
SalesSales
Salesat
atbreak-even
break-evenpoint
point
Sales
Sales
Dollars
Units
$250,000
500
A Sales
Break-even sales
200,000 400
$ 50,000
100
B Excess
Margin of safety (B/A) 20%
Excess
Excessof
ofactual
actual
sales
salesover
overthe
the
break-even
break-evensales.
sales.

What
Whatisisthe
themargin
marginof
of
safety
safetyas
asaapercentage?
percentage?

Margin of Safety

Sales
SalesSales
Salesat
atbreak-even
break-evenpoint
point
Sales
Sales

Sales
Break-even sales
Excess

Dollars
Units
$250,000 10,000
200,000 8,000
$ 50,000 2,000

Margin of Safety

Sales
SalesSales
Salesat
atbreak-even
break-evenpoint
point
Sales
Sales

A Sales
Break-even sales
Excess
Actual
Actualsales
saleslevel.
level.

Dollars
Units
$250,000 10,000
200,000 8,000
$ 50,000 2,000

Margin of Safety

Sales
SalesSales
Salesat
atbreak-even
break-evenpoint
point
Sales
Sales
Dollars
Units
$250,000 10,000
A Sales
Break-even sales
200,000 8,000
$ 50,000 2,000
B Excess
Margin of safety (B/A) = 20%
Excess
Excessof
ofactual
actual
sales
salesover
overthe
the
break-even
break-evensales.
sales.

What
Whatisisthe
themargin
marginof
of
safety
safetyas
asaapercentage?
percentage?

Predicting Profit Given Expected


Volume
Given:

Given:

Fixed expenses
Unit contribution margin
Target net profit

Fixed expenses
Unit contribution margin
Expected sales volume

Find: {reqd sales volume}

Find: {expected profit}

Predicting Profit Given


Expected Volume
In the coming year, Curls owner expects to sell
525 surfboards. The unit contribution margin is
expected to be $190, and fixed costs are
expected to increase to $90,000.
Total contribution

Fixed cost = Profit

($190 525) $90,000 = X


X = $99,750 $90,000
X = $9,750 profit

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Objective
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Effects of Sales-Mix on CVP


The formulae presented to this point have assumed
a single product is produced and sold
A more realistic scenario involves multiple products
sold, in different volumes, with different costs
The same formulae are used, but instead use
average contribution margins for bundles of
products.

Sales Mix Considerations

Contribution margin

Products
A
B
Sales
$ 90
$140
Variable costs
70
95
Contribution margin $ 20
$ 45
Sales mix
80%
20%
What
Whatis
isthe
theaverage
average
contribution
contributionfor
for
each
eachproduct?
product?

Sales Mix Considerations

Contribution margin

Products
A
B
Sales
$ 90
$140
Variable costs
70
95
Contribution margin $ 20
$ 45
Sales mix
80%
20%
What
Whatis
isthe
theaverage
average
contribution
contributionfor
for
each
eachproduct?
product?

Sales Mix Considerations

Contribution margin

Products
A
B
Sales
$ 90
$140
Variable costs
70
95
Contribution margin
$ 20
$ 45
Sales mix
x 80% x 20%
Product contribution $ 16
$ 9
Total product contribution

$ 25

Break-even sales units


Total fixed costs

$200,000

Product contribution
$25
What
Whatis
isthe
thebreak-even
break-evensales
salesunits?
units?

Sales Mix Considerations

Contribution margin

Products
A
B
Sales
$ 90
$140
Variable costs
70
95
Contribution margin
$ 20
$ 45
Sales mix
x 80% x 20%
Product contribution $ 16
$ 9
Total product contribution

$ 25

Break-even sales units


Total fixed costs

$200,000

Product contribution
$25
What
Whatis
isthe
thebreak-even
break-evensales
salesunits?
units?

Sales Mix Considerations

Contribution margin

Products
A
B
Sales
$ 90
$140
Variable costs
70
95
Contribution margin $ 20
$ 45
Sales mix
x 80% x 20%
Product contribution $ 16 $ 9
Total product contribution

$ 25

Break-even sales units


Total fixed costs
Product contribution
Break-even sales units
Product A units (80%)
Product B units (20%)

$200,000
$25
8,000
6,400
1,600

= 8,000 units

Sales Mix Considerations

Contribution margin

Products
A
B
Sales
$ 90
$ 140
Variable costs
70
95
Contribution margin $ 20
$ 45
Sales mix
60%
40%
IfIfthe
thesales
salesmix
mixis
is60%
60%for
forproduct
product
AAand
and40%
40%for
forproduct
productB,
B,what
whatis
is
the
thebreak-even
break-evensales
salesunits?
units?

Sales Mix Considerations

Contribution margin

Products
A
B
Sales
$ 90
$140
Variable costs
70
95
Contribution margin $ 20
$ 45
Sales mix
x 60% x 40%
Product contribution
$ 12 $ 18
Total product contribution

$ 30

Break-even sales units


Total fixed costs
Product contribution
Break-even sales units
Product A units (60%)
Product B units (40%)

$200,000
$30
6,667
4,000
2,667

= 6,667 units

CVP Analysis with Multiple


Products
For a company with more than one product,
sales mix is the relative combination in which a
companys products are sold.
Different products have different selling prices,
cost structures, and contribution margins.

Lets assume Curl sells surfboards and sail


boards and see how we deal with breakeven analysis.

CVP Analysis with Multiple


Products
Curl provides us with the following
information:

CVP Analysis with Multiple


Products
Weighted-average unit contribution margin

$200 62.5%
$550 37.5%

CVP Analysis with Multiple


Products
Break-even point
Break-even
Fixed expenses
=
point
Weighted-average unit contribution margin
Break-even
=
point

$170,000
$331.25

Break-even
= 514 combined unit sales
point

CVP Analysis with Multiple


Products
Break-even point
Break-even
= 514 combined unit sales
point

Learning
Objective
6

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Learning
Objective
7

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CVP Relationships and


the Income Statement

CVP Relationships and


the Income Statement

Alternative Income Statement


Formats

Learning
Objective
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Cost Structure and Operating


Leverage
The cost structure of an organization is the
relative proportion of its fixed and variable
costs.
Operating leverage is . . .
the
the extent
extent to
to which
which an
an organization
organization uses
uses fixed
fixed
costs
costs in
in its
its cost
cost structure.
structure.

greatest in companies that have a high


proportion of fixed costs in relation to
variable costs.

Operating Leverage
Operating Leverage (OL) is the effect that
fixed costs have on changes in operating
income as changes occur in units sold,
expressed as changes in contribution margin
OL = Contribution Margin
Operating Income

Notice these two items are identical, except


for fixed costs

Operating Leverage

Contribution
Contributionmargin
margin
Operating
Operatingincome
income

Operating leverage is a
measure of the relative mix of
variable costs and fixed costs.
Jones Inc.

Sales
$400,000
Variable costs
300,000
A Contribution margin $100,000
Fixed costs
80,000
B Income from operations $20,000

Wilson Inc.
$400,000
300,000
$100,000
50,000
$ 50,000

Operating leverage (A/B)


What
Whatisisthe
theoperating
operatingleverage?
leverage?

Operating Leverage

Contribution
Contributionmargin
margin
Operating
Operatingincome
income

Operating leverage is a
measure of the relative mix of
variable costs and fixed costs.
Jones Inc.

Sales
$400,000
Variable costs
300,000
A Contribution margin $100,000
Fixed costs
80,000
B Income from operations $20,000
5
Operating leverage (A/B)

Wilson Inc.
$400,000
300,000
$100,000
50,000
$ 50,000
2

What
Whatdo
dothese
thesenumbers
numbersmean?
mean?

Operating Leverage

Contribution
Contributionmargin
margin
Operating
Operatingincome
income

Operating leverage is a
measure of the relative mix of
variable costs and fixed costs.
Jones Inc.

Sales
$400,000
Variable costs
300,000
A Contribution margin $100,000
Fixed costs
80,000
B Income from operations $20,000
5
Operating leverage (A/B)

Wilson Inc.
$400,000
300,000
$100,000
50,000
$ 50,000
2

Capital
Labor
intensive? intensive?

Measuring Operating Leverage


Operating leverage
factor

Contribution margin
Net income

$100,000
= 5
$20,000

Measuring Operating Leverage


A measure of how a percentage change in
sales will affect profits. If Curl increases its
sales by 10%, what will be the percentage
increase in net income?
Percent increase in sales
Operating leverage factor
Percent increase in profits

10%
5
50%

Measuring Operating Leverage

A firm with proportionately high fixed costs has


relatively high operating leverage On the other
hand, a firm with high operating leverage has a
relatively high break-even point.

Learning
Objective
9

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CVP Analysis, Activity-Based Costing,


and Advanced Manufacturing Systems
An activity-based costing system can provide
a much more complete picture of costvolume-profit relationships and thus provide
better information to managers.
Break-even =
Fixed costs
point
Unit contribution margin

Learning
Objective
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A Move Toward JIT and


Flexible Manufacturing
Overhead costs like setup, inspection, and
material handling are fixed with respect to
sales volume, but they are not fixed with
respect to other cost drivers.
This is the fundamental distinction between a
traditional CVP analysis and an activity-based
costing CVP analysis.

Learning
Objective
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Copyright 2008 by The McGraw-Hill Companies, Inc. All

Effect of Income Taxes


Income taxes affect a companys
CVP relationships. To earn a
particular after-tax net income, a
greater before-tax income will be
required.

Target after-tax net income


1 - t

Before-tax
=
net income

CVP and Income Taxes


From time to time it is necessary to move back
and forth between pre-tax profit (OI) and after-tax
profit (NI), depending on the facts presented
After-tax profit can be calculated by:
OI x (1-Tax Rate) = NI

NI can substitute into the profit planning equation


through this form:
OI = I I
NI
I
(1-Tax Rate)

Multiple Cost Drivers


Variable costs may arise from multiple cost
drivers or activities. A separate variable
cost needs to be calculated for each driver.
Examples include:
Customer or patient count
Passenger miles
Patient days
Student credit-hours

End of Chapter 8
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