RURAL ITS

Rural Areas
Characteristics of rural areas
Congestion less
More accidents
Resources and infrastructure elements available are
different from metropolitan areas
Include farm land, national parks, isolated small
communities, suburbs overlaying urban centers that
dont have access to same of Urban based services
Urban based services include regular transit,
dedicated emergency services, full coverage
communication networks abundant power supplies
etc.

Need for Rural ITS

Rural accidents rates are much higher than
in Urban areas
Fatal crashes are more prevalent in rural
areas and mile for mile travellers are
roughly 2.5 times more likely to be in a
fatal crash
Lack of mobility is also a major problem
Limited telecommunication systems in rural
areas making incident management &
traveller information dissemination difficult

ITS Applications in Rural

areas
Emergency services
Include services provided by the law
enforcement, fire department, emergency
medical services & related organisations

Law enforcement vehicles are equipped

with laptop & in car portable printers
help to automate accident related
reports and traffic situations
GPS integrated into system to decode
each incident into a central database

 Tourism & Travel information

Provides traveller information such as weather
information, route advisories and information
on road closures
Technologies include in vehicle route guidance,
smart card payment systems & VMS

Traffic Management
Uses traffic control, traveller information and
road
maintenance
To improve operations on roadways
Technologies include VMS, route guidance &
weather

 Rural transit & mobility

provides to improve transportation access
services (Para transit) to customers

Crash prevention and Security

helps drivers to avoid crashes
Reduce crash severity- road weather information
systems, highway advisory radio, emergency
vehicle , & animal detection

Operations and maintenance

Monitoring of roadway conditions, Public fleet
management ,etc.
Projects include computer aided dispatch,
collision warning devices, automated detecting
systems , lane positioning device, etc.

 Surface Transportation and weather

Provides en route advisory information
(Road weather conditions)

Benefits of Rural ITS

Safety
Road weather maintenance prevent weather related
accidents
Fewer crashes drivers to aware of delays or incidents
in upstream
Emergency services-easily locate and manage
accidents

Mobility
Improved public transit services-Residents of rural
districts can travel more easily
Tourists can more easily locate & access point of
interest