Desain Produk Industri

Dr. Bahruddin, MT
Rendy Satria, ST, MT

Agenda Kuliah Perdana

Pemilihan Komting
Kontrak Perkuliahan
Pengantar Kuliah

KOMTING TERPILIH (KLS B):

KETUA: ARFI
WAKIL: JESICA (HP. 085376362892)

KONTRAK PERKULIAHAN

Kehadiran dalam Perkuliahan.

Toleransi keterlambatan 15 menit.
Bagi yang berhalangan hadir,
Dengan berita:
Agar melapor sebelum perkuliahan dan melampirkan
surat/salinan surat tugas, dan dianggap hadir.
Kekurangan jumlah hadir bisa diganti dengan tugas
khusus.
Tanpa berita.

tidak dianggap hadir.

Kekurangan jumlah hadir bisa diganti dengan tugas
khusus.

Silabi Perkuliahan
Materi Kuliah:
Pendahuluan
Identifikasi kebutuhan
produk
Pengembangan ide
Seleksi ide
Pembuatan produk
Ekonomi produk
Metode Pengajaran:
Kelas/tutorial
Kunjungan pabrik/lapangan
(optional)
Tugas Mandiri dan kelompok

Metode Evaluasi:
Tugas mandiri/kelompok,
termasuk Kunjungan
pabrik dan laporan (30%)
Quis (10%) berupa
keaktifan diskusi kelas
UTS berupa penguasaan
materi saat presentasi
dan diskusi (20%)
UAS (40%)

Buku Ajar:
E.L. Cussler and G.D. Moggridge, Chemical Product Design,
Cambridge University Press, 2001
Literatur Tambahan:
Ulrich Brockel dkk (editors), Product Design and Engineering, Vol
1 dan 2, Wiley-VCH, 2007

PENGANTAR KULIAH

Why CPD Is Important

Changes in the Chemical

Industry
Changes in Employment
Changes in Corporate
Culture

Trend affecting ChE employment

Cussler & Wei, AIChE J, 49 1073

Chronological diagram of chemical

product engineering as a discipline
within chemical engineering

What is CPD?
New specialty chemicals that provide a
specific benefit, i.e. Pharmaceuticals
Microstructures of product, rather than
molecular structures, creates value:
processed foods, household products,
personal care products i.e. Paint and Ice
Cream, margarine, shampoo, toothpaste,
Devices that effect chemical changes, i.e.
Blood Oxygenator in Open Heart Surgery

The Product Design

Procedure
What needs should the product
fulfill ?
Ideas
What different products could
satisfy these needs ?
Selection
Which idea are the most
promising ?
Manufacture
How can we make the
product in
commercial quantities ?
Needs

The Product Developmet Procedure

Cheng, 2009

The Industrial Design

Process

Customer Needs Process

Product Specification

Product Specification

Idea/Concept
Generation

Concept Selection

The goal of concept selection is not to

select the best concept
The goal of concept selection is to
develop the best concept.

Manufacturing

Engineering
Economics

Time value of money

Quantitative measures of
profitability
Estimation of costs
Systematic comparison of
alternatives

Links between Products & Capabilities:

Capability-Based Strategy at 3M
Road signs Videotape
Sandpaper
Sandpaper Road signs Videotape
Carborundum
&&markings
Carborundum
markings
Floppy
Floppydisks
disks&&
mining
mining
Scotchtape
data storage
Scotchtape
Audio
Audiotape
tape data storage
products
products
Acetate
Acetate
Post-it
Post-itnotes
notes
film
film Housewares/kitHousewares/kitPRODUCTS
PRODUCTS
chen
Surgical
chenproducts
products
Surgicaltapes
tapes
&&dressings
dressings
Pharmaceuticals
Pharmaceuticals

CAPABILITIES
CAPABILITIES
Abrasives
Abrasives

Materials
Materialssciences
sciencesFlexible
Flexible
Health
Healthsciences
sciencescircuitry
circuitry
Microreplication
Microreplication

Adhesives
Adhesives

Thin-film
Thin-film
technologies
technologies

New-product
New-product
development
development&&
introduction
introduction

Place of the Designers