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17-1

FINANCIAL STATMENT
ANALYSIS

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Financial Statement Analysis


What is financial statement analysis?
Tearing apart the financial statements

at the relationships

and looking

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Financial Statement Analysis


Who analyzes financial statements?
Internal users (i.e., management)
External users (emphasis of chapter)

Examples?
Investors, creditors, regulatory agencies &
stock market analysts and
auditors

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Financial Statement Analysis

What do internal users use it for?


Planning, evaluating and controlling
company operations

What do external users use it for?


Assessing past performance and current
financial position and making predictions
about the future profitability and solvency
of the company as well as evaluating the
effectiveness of management

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Financial Statement Analysis


Information is available from

Published annual reports


(1)
Financial statements
(2)
Notes to financial statements
(3)
Letters to stockholders
(4)
Auditors report (Independent
accountants)
(5)
Managements discussion and
analysis

Reports filed with the government

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Financial Statement Analysis


Information is available from

Other sources
(1)
(2)
(3)

Newspapers
Periodicals
Other business publications

Methods of
Financial Statement Analysis
Horizontal
Vertical

Analysis

Analysis

Common-Size
Trend
Ratio

Statements

Percentages
Analysis

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Horizontal Analysis
Using
Using comparative
comparative financial
financial
statements
statements to
to calculate
calculate
dollar/rupee
dollar/rupee
or
or percentage
percentage changes
changes in
in aa
financial
financial statement
statement item
item from
from
one
one period
period to
to the
the next
next

17-9

Vertical Analysis
For
For aa single
single financial
financial
statement,
statement, each
each item
item
is
is expressed
expressed as
as aa
percentage
percentage of
of aa
significant
significant total,
total,
e.g.,
e.g., all
all income
income
statement
statement items
items are
are
expressed
expressed as
as aa
percentage
percentage of
of sales
sales

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Common-Size Statements
Financial
Financial statements
statements that
that show
show
only
only percentages
percentages and
and no
no
absolute
absolute dollar/rupee
dollar/rupee amounts
amounts

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Trend Percentages
Show
Show changes
changes over
over time
time in
in
given
given financial
financial statement
statement items
items
(can
(can help
help evaluate
evaluate financial
financial
information
information of
of several
several years)
years)

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Ratio Analysis
Expression
Expression of
of logical
logical relationships
relationships
between
between items
items in
in aa financial
financial
statement
statement of
of aa single
single period
period
(e.g.,
(e.g., percentage
percentage relationship
relationship
between
between revenue
revenue and
and net
net income)
income)

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Horizontal Analysis Example


The management of Clover Company
provides you with comparative balance
sheets of the years ended December 31,
1999 and 1998. Management asks you to
prepare a horizontal analysis on the
information.

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Horizontal Analysis Example


Calculating Change in Dollar Amounts
Dollar
Change

Current Year
Figure

Base Year
Figure

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Horizontal Analysis Example


Calculating Change in Dollar Amounts
Dollar
Change

Current Year
Figure

Base Year
Figure

Since we are measuring the amount of


the change between 1998 and 1999, the
dollar amounts for 1998 become the
base year figures.

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Horizontal Analysis Example


Calculating Change as a Percentage
Percentage
Change

Dollar Change
Base Year Figure

100%

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Horizontal Analysis Example

$12,000 $23,500 = $(11,500)

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Horizontal Analysis Example

($11,500 $23,500) 100% = 48.9%

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Horizontal Analysis Example

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CLOVER CORPORATION
Comparative Balance Sheets
December 31, 1999 and 1998
1999
Liabilities and Stockholders' Equity
Current liabilities:
Accounts payable
Notes payable
Total current liabilities
Long-term liabilities:
Bonds payable, 8%
Total liabilities
Stockholders' equity:
Preferred stock
Common stock
Additional paid-in capital
Total paid-in capital
Retained earnings
Total stockholders' equity
Total liabilities and stockholders' equity

67,000 $
3,000
70,000

1998

Increase (Decrease)
Amount
%

44,000 $
6,000
50,000

23,000
(3,000)
20,000

52.3
(50.0)
40.0

75,000
145,000

80,000
130,000

(5,000)
15,000

(6.3)
11.5

20,000
60,000
10,000
90,000
80,000
170,000
315,000 $

20,000
60,000
10,000
90,000
69,700
159,700
289,700 $

10,300
10,300
25,300

0.0
0.0
0.0
0.0
14.8
6.4
8.7

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CLOVER CORPORATION
Comparative Income Statements
For the Years Ended December 31, 1999 and 1998
Increase (Decrease)
1999
1998
Amount
%
Net sales
$ 520,000 $ 480,000 $ 40,000
8.3
Cost of goods sold
360,000
315,000
45,000
14.3
Gross margin
160,000
165,000
(5,000)
(3.0)
Operating expenses
128,600
126,000
2,600
2.1
Net operating income
31,400
39,000
(7,600)
(19.5)
Interest expense
6,400
7,000
(600)
(8.6)
Net income before taxes
25,000
32,000
(7,000)
(21.9)
Less income taxes (30%)
7,500
9,600
(2,100)
(21.9)
Net income
$ 17,500 $ 22,400 $
(4,900)
(21.9)

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CLOVER CORPORATION
Comparative Income Statements
For the Years Ended December 31, 1999 and 1998
Increase (Decrease)
1999
1998
Amount
%
Net sales
$ 520,000 $ 480,000 $ 40,000
8.3
Cost of goods sold
360,000
315,000
45,000
14.3
Gross margin
160,000
165,000
(5,000)
(3.0)
Operating expenses
128,600
126,000
2,600
2.1
Net operating income
31,400
39,000
(7,600)
(19.5)
Interest expense
6,400
7,000
(600)
(8.6)
Sales increased by
8.3% while
net
Net income before taxes
25,000
32,000
(7,000)
(21.9)
income decreased
by 21.9%.
Less income taxes (30%)
7,500
9,600
(2,100)
(21.9)
Net income
$ 17,500 $ 22,400 $
(4,900)
(21.9)

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There were increases in both cost of goods


sold (14.3%) and operating expenses (2.1%).
These increased costs
more
than offset the
CLOVER
CORPORATION
Income
increase inComparative
sales, yielding
anStatements
overall
Fordecrease
the Years Ended
in netDecember
income. 31, 1999 and 1998
Net sales
Cost of goods sold
Gross margin
Operating expenses
Net operating income
Interest expense
Net income before taxes
Less income taxes (30%)
Net income

1999
$ 520,000
360,000
160,000
128,600
31,400
6,400
25,000
7,500
$ 17,500

1998
$ 480,000
315,000
165,000
126,000
39,000
7,000
32,000
9,600
$ 22,400

Increase (Decrease)
Amount
%
$ 40,000
8.3
45,000
14.3
(5,000)
(3.0)
2,600
2.1
(7,600)
(19.5)
(600)
(8.6)
(7,000)
(21.9)
(2,100)
(21.9)
$
(4,900)
(21.9)

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Vertical Analysis Example


The management of Sample Company asks
you to prepare a vertical analysis for the
comparative balance sheets of the
company.

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Vertical Analysis Example

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Vertical Analysis Example

$82,000 $483,000 = 17% rounded


$30,000 $387,000 = 8% rounded

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Vertical Analysis Example

$76,000 $483,000 = 16% rounded

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Trend Percentages Example


Wheeler, Inc. provides you with the following
operating data and asks that you prepare a
trend analysis.

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Trend Percentages Example


Wheeler, Inc. provides you with the following
operating data and asks that you prepare a
trend analysis.

$1,991 - $1,820 = $171

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Trend Percentages Example


Using 1995 as the base year, we develop the
following percentage relationships.

$1,991 $171 $1,820

$1,820 = $171
= 9% rounded

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Trend line
for Sales

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Ratios
Ratios can be expressed in three different
ways:
1. Ratio (e.g., current ratio of 2:1)
2. % (e.g., profit margin of 2%)
3. $
(e.g., EPS of $2.25)

CAUTION!
Using ratios and percentages without
considering the underlying causes may
lead to incorrect conclusions.

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Ratio Analysis:
Ratio analysis: an analytical technique that
typically involves a comparison of the
relationship between two financial items.

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Objectives of Ratio Analysis:


Standardize financial information for
comparisons
Evaluate current operations
Compare performance with past
performance
Compare performance against other firms
or industry standards
Study the efficiency of operations

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Ratio Analysis:

Ratio analysis begins:


with the calculation of a set of financial ratios
designed to show the relative strengths and
weaknesses of a company as compared to:
Other firms in the industry
Leadings firms in the industry
The previous year of the same firm
Ratio analysis helps to show whether the firms
position has been improving or deteriorating
Ratio analysis can also help plan for the future

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Five Types of Financial Ratios:


Liquidity Ratios.
Asset Management Ratios (Activity Ratios).
Debt Management Ratios (Leverage
Ratios).
Profitability Ratios.
Market Value Ratios.

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Liquidity Ratios:
A liquid asset is one that can be easily
converted into cash at a fair market value
Liquidity question deals with this question
Will the firm be able to meet its current
obligations?
Two measures of liquidity
Current Ratio
Quick/Acid Test Ratio

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Liquidity Ratios:
Current ratio =
Current assets / Current liabilities

Purpose: Measures a firms ability to pay its


current liabilities from its current assets.

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NORTON CORPORATION
1999
Cash

$ 30,000

Accounts receivable, net


Beginning of year

17,000

End of year

20,000

Inventory
Beginning of year

10,000

End of year

12,000

Total current assets

65,000

Total current liabilities

42,000

Sales on account

494,000

Cost of goods sold

140,000

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Current Ratio
Current
Ratio

Current Assets
Current Liabilities

Current
Ratio

$65,000
$42,000

1.55 : 1

Measures the ability


of the company to pay current
debts as they become due.

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Liquidity Ratios:

Quick (Acid Test) Ratio =

Current assets - Inventories / Current


liabilities

Purpose: Measures a firms ability to pay its


current liabilities without relying on the
sale of its inventory.

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Acid-Test (Quick) Ratio


Acid-Test
=
Ratio

Quick Assets
Current Liabilities
Norton Corporations quick
assets consist of cash of
$30,000 and accounts
receivable of $20,000.

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Acid-Test (Quick) Ratio


Acid-Test
=
Ratio
Acid-Test
=
Ratio

Quick Assets
Current Liabilities
$50,000
$42,000

= 1.19 : 1

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Asset Management Ratios:

Asset management ratio measures how effectively


the firm is managing/using its assets
Do we have too much investment in assets or too
little investment in assets in view of current and
projected sales levels?
What happens if the firm has
Too much investment in assets
Too little investment in assets

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Asset Management Ratios:


The Inventory Turnover Ratio.
The Days Sales Outstanding.
The Fixed Assets Turnover Ratio.
The Total Assets Turnover Ratio.

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Asset Management Ratios:


The Inventory Turnover Ratio=
Sales/ Inventory.
Purpose: Indicates the number of times that a
firm sells its inventory each year.
Measures the efficiency of Inventory
Management
A high ratio indicates that inventory does not
remain in warehouses or on shelves, but rather
turns over rapidly into sales

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Inventory Turnover
Inventory
Turnover
Inventory
Turnover

Cost of Goods Sold


Average Inventory

$140,000
=
= 12.73 times
($10,000 + $12,000) 2

Measures the number of times


inventory is sold and
replaced during the year.

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Accounts Receivable Turnover


Net, credit sales
Accounts
Receivable =
Turnover

Average, net accounts


receivable

Sales on Account
Average Accounts Receivable

Accounts
$494,000
= 26.70 times
Receivable =
($17,000 + $20,000) 2
Turnover
This ratio measures how many
times a company converts its
receivables into cash each year.

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Asset Management Ratio:

Days Sales Outstanding (DSO)


To appraise the quality of accounts receivables
Average length of time that the firm must wait
after making a sale before receiving cash from
customers
Measures effectiveness of a firm credit policy
Indicates the level of investment needed in
receivables to maintain firms sales level
What happens if this ratio is
Too high, or
Too low

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Asset Management Ratios:


The Days Sales Outstanding (DSO)=
Accounts Receivables/(Sales/360).
Purpose: Indicates the length of time
normally required to collect a receivable
resulting from a credit sale.

Number of Days Sales


in Accounts Receivable
Days Sales
in Accounts =
Receivables
Days Sales
in Accounts =
Receivables

360 Days
Accounts Receivable Turnover
360 Days
26.70 Times

= 13.48 days

Measures, on average, how many


days it takes to collect an
account receivable.

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Asset Management Ratio:


The Fixed Assets Turnover Ratio=
Sales/ Net Fixed Assets.
Purpose: to measure how effectively the firm
uses its plant and equipment to generate sales.

Fixed Assets Turnover Ratio


Measures efficiency of long-term capital
investment
How much fixed assets are needed to achieve a
particular level of sales?

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Asset Management Ratio:


Total Asset Turnover Ratio=
Sales/ Total Assets.

Purpose: Measure efficiency of total assets for


the company as a whole or for a division of
the firm.

Debt Management Ratios (Leverage


Ratios):

Implications of use of borrowings


Creditors look to Stockholders equity as a
safety margin
Interest on borrowings is a legal liability of the
firm
Interest is to be paid out of operating income
Debt magnifies return and risk to common
stockholders

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Debt Management Ratios:


Total Debt to Total Assets.
Times Interest Earned Ratio (Coverage
Ratio)
EBITDA Coverage Ratio.

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Debt Management Ratios:


Total Debt to Total Assets Ratio=
Total debts/Total assets.

Purpose: Measures a firms financial leverage.


Measures percentage of assets being financed
through borrowings
Too high a number means increased risk of
bankruptcy
What percentage of total assets are being
financed through debts?

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Debt Management Ratios:


Times Interest Earned (TIE)=
EBIT/Interest Charges.
Purpose: Indicates the number of times that a firms
interest expense is covered by earnings.
Measure the extent to which operating income
can decline before the firm is unable to meet its
annual interest costs
Failure to pay interest can result in legal action
by creditors with possible bankruptcy for the
firm

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Profitability Ratios:
Net Profit Margin on Sales.
Basic Earning Power (BEP).
Return on Assets (ROA).
Return on Common Equity (ROE).

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Profitability Ratios:
Profit Margin on Sales=
Net Income/ Sales.
Purpose: Indicates the percentage of each sales
dollar that contributes to net income.

Relates net income available to common


stockholders to sales

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Profitability Ratios:
Basic Earning Power=
EBIT/Total Assets.
Purpose: Indicate the ability of the firms assets to
generate operating income.
Relates EBIT to Total Assets
Useful for comparing firms with different tax
situations and different degrees of financial
leverage

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Profitability Ratios:
Return on Assets (ROA)=
Net Income/ Total Assets.
Purpose: Measures the rate of return a firm realizes
on its investment in assets.

Relates net income available to common


stockholders to total assets

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Profitability Ratios:
Return on Common Equity (ROE)=
Net Income/ Common Equity.
Purpose: Measures the rate of return on a firms
stockholders equity.

Relates net income available to common


stockholders to common stockholders equity

Equity, or LongTerm
Solvency Ratios
This is part of the information to
calculate the equity, or long-term
solvency ratios of Norton Corporation.
NORTON CORPORATION
1999
Net operating income
Net sales
Interest expense
Total stockholders' equity

$ 84,000
494,000
7,300
234,390

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17-68

NORTON CORPORATION
1999
Common shares outstanding
Beginning of year
End of year
Net income

17,000
27,400
$ 53,690

Stockholders' equity
Beginning of year

180,000

End of year

234,390

Dividends per share


Dec. 31 market price/share
Interest expense

2
20
7,300

Total assets
Beginning of year

300,000

End of year

346,390

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Equity Ratio
Equity
=
Ratio
Equity
=
Ratio

Stockholders Equity
Total Assets
$234,390
$346,390

Measures the proportion


of total assets provided by
stockholders.

= 67.7%

Net Income to Net Sales

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A/K/A Return on Sales or Profit Margin


Net Income
to
=
Net Sales

Net Income
Net Sales

Net Income
to
=
Net Sales

$53,690
$494,000

= 10.9%

Measures the proportion of the sales dollar


which is retained as profit.

Return on Average Common


Stockholders Equity (ROE)

Return on
Stockholders =
Equity
Return on
Stockholders =
Equity

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Net Income
Average Common
Stockholders Equity
$53,690
($180,000 + $234,390) 2
Important measure of the
income-producing ability
of a company.

= 25.9%

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Earnings Per Share


Earnings Available to Common Stockholders
Earnings
=
Weighted-Average Number of Common
per Share
Shares Outstanding
Earnings
$53,690
=
per Share
(17,000 + 27,400) 2

= $2.42

The financial press regularly publishes


actual and forecasted EPS amounts.

Price-Earnings Ratio
P/E Ratio

Price-Earnings
=
Ratio

Market Price Per Share


EPS

Price-Earnings
=
Ratio

$20.00
$ 2.42

= 8.3 : 1

Provides some measure of whether the


stock is under or overpriced.

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