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Strategy ?
Porter, M. E. 1996. Harvard
Business Review
(November-December)
International Strategic Management
Donny Sitompul
donny@donnysitompul.com
Agenda
What is Strategy
Rediscovering Strategy
What is Strategy
Operational
Effectiveness Strategy
Operational
effectiveness
Strategic
positioning
Strategy Rests on
Unique Activities
Variety-based positioning:
Needs-based positioning:
Access-based positioning:
A Sustainable Strategic
Position Requires Tradeoffs
2.
2.
3.
Trade-offs create the need for choice and protect against repositioners
and straddlers
Fit locks out imitators by creating a chain that is as strong as its strongest
link
1.
ensures that the competitive advantages cumulate and do not erode or cancel
themselves out.
2.
3.
as optimization of effort.
allowing an organization to build unique capabilities and skills customfitted to its strategy.
Alternate Views of
Strategy
The Implicit Strategy Model
of the Past Decade
Rediscovering Strategy
Failure to Choose
Profitable Growth
Failure to Choose
best-practice"
Profitable Growth
leveraging
The Role of
Leadership
Conclusion