EXAMPLE of a PROPOSAL:

Proposal to Write a Feasibility Report for an Employee Wellness

Program

SOURCE: https://www.prismnet.com/~hcexres/textbook/examples/propx1b.html

TITLE: Proposal to Write a Feasibility Report for an Employee

Wellness Program
In the report, I will document
the following:
(1) wellness programs
produce healthier
employees
(2) healthy employees are
more productive
(3) healthy employees file
fewer health insurance claims
What is this section above?

SOURCE: https://www.prismnet.com/~hcexres/textbook/examples/propx1b.html

INTRODUCTION
Need for a Wellness Program
Current work and home schedules prevent employees from
exercising enough. Current health insurance policies focus on
curing illnesses rather than preventing them. Medical research
has proven that healthy choices can prevent many diseases.
The current system has resulted in steeply increasing group
health insurance costs. Also, current budget restrictions force us
to think of new ways to increase employee productivity.

SOURCE: https://www.prismnet.com/~hcexres/textbook/examples/propx1b.html

In the report, I will document

the following:
(1) wellness programs
produce healthier
employees
(2) healthy employees are
more productive
(3) healthy employees file
fewer health insurance claims
What is this section above?

SOURCE: https://www.prismnet.com/~hcexres/textbook/examples/propx1b.html

THE OBJECTIVES
In the report, I will document
the following:
(1) wellness programs
produce healthier
employees
(2) healthy employees are
more productive
(3) healthy employees file
fewer health insurance claims
What is this section above?

SOURCE: https://www.prismnet.com/~hcexres/textbook/examples/propx1b.html

CONTENTS
Need for a Wellness Program
A. Need to contain rising health insurance costs
1. Private sector costs
2. Public sector costs
B. Need to increase productivity
1. Budget restrictions
2. Workplace constraints
3. Employee-related problems
Benefits of a Wellness Program
A. Healthier employees
B. More productive employees
C. Lower health costs
SOURCE: https://www.prismnet.com/~hcexres/textbook/examples/propx1b.html

TIME
I will deliver the report to your office on April 26, 2016. Here is my
plan for completing the project:
1. Library research
through March 15
2. Correspondence
through March 5
3. Review correspondence received finish March 23
4. Conduct interviews
finish March 30
5. Write preliminary draft
finish April 18
6. Produce graphics
finish April 23
7. Finalize preliminary draft
finish April 25
8. Deliver preliminary draft
on April 2

SOURCE: https://www.prismnet.com/~hcexres/textbook/examples/propx1b.html

COSTS
There will be no costs involved in producing this study, other than the
minimal costs of an hour a day for the next four weeks to do the study
and write the report, and costs for typing, binding, and duplicating
the report.

SOURCE: https://www.prismnet.com/~hcexres/textbook/examples/propx1b.html

Planned Graphics
List of Graphics
A list of graphics I plan to use is presented here:
1. Health and longevity relationship
2. Health and absenteeism relationship

Graph
Graph

3. Reduction in health insurance costs by

companies that have wellness programs

Table

4. Cost of wellness programs versus cost of

health insurance

Graph

5. Recent increases in group health insurance

rates

Graph

SOURCE: https://www.prismnet.com/~hcexres/textbook/examples/propx1b.html

PROPOSAL EXAMPLE 2: MARKETING

TITLE: Proposal to Develop a Corporate
Standards Manual for Reyes Corporation

SOURCE: https://www.prismnet.com/~hcexres/textbook/examples/propx1b.html

INTRODUCTION
Almost everything except the Reyes logo has changed. It is time to
re-establish the Reyes look with new standard formats for logo usage,
internal and external correspondence, business cards, forms, signage,
press releases, and all media formats. There are new product lines,
icons associated with those product lines, and Reyes trademarks that
need to be used consistently and accurately. Some of the retail cartons,
technical manuals, and product literature that I have seen recently do
not refer to either the new or the old products consistently. Product
names are sometimes written in all caps, sometimes in upper and lower
case, and often they are separated from other elements that make up the
entire brand name. I have seen usage of the Reyes name with an
apostrophe, which has always been unacceptable in any situation. As you
can see, it is more important than ever that Reyes presents a positive
and organized impression, especially after its recent well-known
financial and organizational problems.

OBJECTIVES
GOAL: Make Reyes more easily recognizable and
memorable.

SOURCE: https://www.prismnet.com/~hcexres/textbook/examples/propx1b.html

CONTENT
Analysis Phase
1. Research industry visual standards
2. Review competition's standards manuals
3. Attend meetings with key Reyes employees to:
4. Define requirements and establish clear communication objectives
5. Identify application items such as stationery, publications,
signage, etc.

Design Phase
1. Develop the content and organization of the standards manual
2. Create the format and cover design
3. Finalize basic identity system such as typefaces, colors, etc.
4. Present draft of standards manual for review
5. Incorporate changes as necessary until final approval of
standards manual
6. Create presentation material for training session

Project Schedule
The proposed time schedule for this project will be as follows:

January 25

Begin work on project

February 12

Analysis phase complete; begin design work

February 26

Present draft copy of the standards manual to Reyes for

review

March 8

Incorporate all changes and present 2nd draft for review

March 15

Obtain approval of final copy; design phase complete

March 16

Begin production; deliver artwork to printer

March 22

Proofs from printer reviewed and approved

March 31

Standards manuals delivered to Reyes and distributed to

all personnel

April 5

Presentations and training sessions begin

SOURCE: https://www.prismnet.com/~hcexres/textbook/examples/propx1b.html

EDITING YOUR PROPOSAL

PARTS of an OUTLINE
What were they from Chapter 5 in Technical Writing: A Practical
Approach?

PARTS of an OUTLINE
What were they from Chapter 5 in Technical Writing: A Practical
Approach?

1. Title any requirements for the title?

2. Introduction what is here?
3. Objectives what is here?
4. Content
5. Requirements

IN-CLASS PEER-EDITING ACTIVITY

Get in groups of 4-6 people
Take turns switching each others papers look through how your group members
formatted their proposals

Does it look similar to yours? What is dissimilar?

Check for formatting

Checking for typing mistakes
Repeating words?
Omitted words?
Misspelled words?