BRAND EVOLUTION OF

QUBEE
IMRAN HOSSAIN
ID: 45

BRAND NAME
QUBEE is a brand name of Augere Wireless
Broadband Bangladesh Limited (AWBBL).
From starting date(July 02, 2008), AWBBL provided
WiMAX broadband internet and others related service
under the brand name of QUBEE.

EVOLUTION OF THE LOGO OF QUBEE

EVOLUTION OF SLOGAN OF QUBEE

2008- Join in
2010 Experience to believe
2011 Play to discover

WALTON
MAHBUBA HAQUE LUCKY

WALTON BRAND

Brand Name: WALTON

Logo and Symbol:
From the birth of the Walton its logo has two major changes.

Illustration for showing several changes in the logo of Walton

WALTON BRAND

WALTON BRAND

IGLOO
SANGHITA DAS

IGLOO ICE CREAM

FROM 1964, IGLOO IS THE SYNONYM FOR
QUALITY ICE CREAM FOR ALL PEOPLE OF
THIS COUNTRY.
WITH OVER 100 CUSTOMER PREFERRED
FLAVORS, FORMS AND SHAPES IGLOO IS
THE LEADER IN PROVIDING SUPERIOR,
UNMATCHED TASTE AND MOUTH FEEL

IGLOO ICE-CREAM LOGO

Igloo uses one specific logo of their brand since 1964.

IGLOO ICE-CREAM SLOGAN

From 1964, Igloo has used slogan A world of great taste.

It also relates to the delightful experience consumers have with the rich, best
tasting and ever popular Igloo Ice cream.
. It also reflects the creative innovations, endless varieties, outstanding products,
state-of-the-art technology application and availability through nationwide.

IGLOO ICE-CREAM PACKAGING

CONTINUED..

IGLOO ICE CREAM CHARACTER

IGLOO ICE CREAM DOES NOT HAVE
ANY RENOWNED BRAND AMBASSADOR
OVER THE YEAR TO REPRESENT THE
PRODUCTS.
WITH NEW FLAVOR AND CONTENT,
IGLOO TRIES TO MAKE AGREEMENT
WITH
NEW
AMBASSADOR
TO
REPRESENT THEIR BRAND.

BRAND EVOLUTION OF
COCA COLA BRAND
COKE
FAZLAY RABBI
ID: 43

BRAND NAME

Coca-Cola will celebrate its 130th anniversary on 8th

May 2016.
With a history that spans more than a century there
many changes happened in Coca-Cola but not its
brand name.

LOGO

From the birth of the Coca-Cola its logo been changed

12 times.
The following image is the illustration of the evolution
of the logo of Coca-Cola

EVOLUTION OF THE LOGO OF COCA-COLA

EVOLUTION OF SLOGAN OF COCA-COLA

1886 - Drink Coca-Cola
1904 - Delicious and Refreshing
1905 - Coca-Cola Revives and Sustains
1906 - The Great National Temperance
Beverage
1917 - Three Million a Day
1922 - Thirst Knows No Season
1923 - Enjoy Thirst
1924 - Refresh Yourself
1925 - Six Million a Day
1926 - It Had to Be Good to Get Where It
Is
1927 - Pure as Sunlight
1927 - Around the Corner from
Everywhere
1929 - The Pause that Refreshes
1932 - Ice Cold Sunshine

1938 - The Best Friend Thirst Ever Had

1939 - Thirst Asks Nothing More
1939 - Whoever You Are, Whatever You Do,
Wherever You May Be, When You Think of
Refreshment Think of Ice Cold Coca-Cola
1942 - The Only Thing Like Coca-Cola is
Coca-Cola Itself
1948 - Where There's Coke There's
Hospitality
1949 - Along the Highway to Anywhere
1952 - What You Want is a Coke
1956 - Coca-Cola... Makes Good Things Taste
Better
1957 - Sign of Good Taste
1958 - The Cold, Crisp Taste of Coke
1959 - Be Really Refreshed
1963 - Things Go Better with Coke
1969 - It's the Real Thing

EVOLUTION OF SLOGAN OF COCA-COLA

1971 - I'd Like to Buy the World a Coke
(part of the "It's the Real Thing" campaign)
1975 - Look Up America
1976 - Coke Adds Life
1979 - Have a Coke and a Smile
1982 - Coke Is It!
1985 - We've Got a Taste for You (for both
Coca-Cola & Coca-Cola classic)
1985 - America's Real Choice (for both
Coca-Cola & Coca-Cola classic)
1986 - Red, White & You (for Coca-Cola
classic)
1986 - Catch the Wave (for Coca-Cola)
1987 - When Coca-Cola is a Part of Your
Life, You Can't Beat the Feeling

1988
1989
1990
1993
2000
2001
2003
2005
2006
2009

You Can't Beat the Feeling

Official Soft Drink of Summer
You Can't Beat the Real Thing
Always Coca-Cola
Coca-Cola. Enjoy
Life Tastes Good
Coca-Cola... Real
Make It Real
The Coke Side of Life
Open Happiness

EVOLUTION OF PACKAGING OF COCA-COLA

(COCA-COLA CONTOUR BOTTLE)
Coca-Cola never patented its syrup formula.
Instead they patented its bottle.
Coca-Colas contour bottle was designed in way to
anyone can identify it even in a dark room.
The following image is the illustration of the evolution
of the Coca-Cola contour bottle.

EVOLUTION OF PACKAGING OF COCA-COLA

(COCA-COLA CONTOUR BOTTLE)