Perception of Swachh Bharat

Abhiyaan
In Mumbai

Presented by:
Nuzhat Khan 58
Aaditi Deshpande 52
Ishrat Shaikh 64
Zoya Bangliwala 51
Rohini Kamble 70
Aaisha Khan 56

Introduction to Swachh Bharat Abhiyaan

About Swachh Bharat Mission

Why this project started?
When it will be completed?
Efforts by Government
Implementation of Project

Objective of Study
Understanding the overview of the implication and impact of the project on
the minds of the common people
Understanding whether the project has a significant impact on cleanliness of
the country
Understanding the level of awareness of the project amongst common public
Establishing whether people actively and voluntarily participate in the
movement.
Assessing whether the perception and approach of people regarding the
project differs due to a difference in age.

Hypotheses
Null hypothesis: The Perception of people of Mumbai regarding the SBA
differs due to difference in gender.

Alternate hypothesis: The Perception of people of Mumbai regarding the

SBA does not differ due to difference in gender.

Scope of Study
The research was conducted in various parts of Mumbai
including central suburbs, western suburb and South Mumbai
to understand the perception of people from all parts of
Mumbai across both genders and varied age groups.

RESEARCH METHODOLOGY

Source of data:Method:
Sample size
Sampling technique:

Statistical tools used for analyzing the data:

Percentage method
Graphical Representation using Figures& Bar diagram
Relationship Analysis using Chi square test and Mean analysis
using Independent T-Test.

Findings

In Your opinion, would the PMs idea reap benefit for the nation?

42
58

Do you do your part to make India Clean?

18

82

Do you encourage other individuals to pledge for a clean India?

26

74

Have you volunteered any time to clean your area streets?

46
54

Do you feel that there is less littering on the road after SBA was launched?

36

64

Do you believe that only building infrastructure like public toilets etc can help achieve clean India?

32

68

Do you believe that only building infrastructure like public toilets etc can help achieve clean India?

32

68

Are you aware that many corporates are taking interest in SBA for the purpose of CSR?

50

50

In your perception will it change the outlook and habits of people as an implication of SBA?

28

72

How do you see SBA working in your City on a scale of

1-10?
Average rating of 50 observations = 5.2

Data Analysis and Interpretation

Question

Yes

No

Are you aware of Swachh Bharat Abhiyaan?

47

40

10

33

17

29

21

41

37

13

27

23

16

34

18

32

Are you aware of the amount spent on the working of SBA?

Are you aware of the objective which is to achieve a clean India by 2019?
In Your opinion, would the PMs idea reap benefit for the nation?
Do you do your part to make India Clean?
Do you encourage other individuals to pledge for a clean India?
Have you volunteered any time to clean your area streets?
Do you believe that only building infrastructure like public toilets etc. can help
achieve clean India?
Do you feel that there is less littering on the road after SBA was launched?
Are you aware that many corporates are taking interest in SBA for the purpose of
CSR?
How do you see SBA working in your city on a scale of 1- 10?

25
25
(Average )
5.20

In your perception will it change the outlook and habits of people as an

implication of SBA?

36

14

Conclusion
As per the statistical observations, we reject the null hypothesis
and accept the alternate hypothesis.
Thus the Perception of people of Mumbai regarding the SBA does
not differ due to difference in gender.

THANK YOU