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    Oral report: This type of reporting is required, when the researchers is asked to make an oral presentation. Written report: This can be read number of times. Free from presentation problem Mistake if any can be pinpointed and corrected.

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    Oral report: This type of reporting is required, when the researchers is asked to make an oral presentation. Written report: This can be read number of times. Free from presentation problem Mistake if any can be pinpointed and corrected.

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    224 views5 pages

    Business Research Methods Chapter 17

    Uploaded by

    Soumya Jyoti Bhattacharya
    Oral report: This type of reporting is required, when the researchers is asked to make an oral presentation. Written report: This can be read number of times. Free from presentation problem Mistake if any can be pinpointed and corrected.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
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    of 5

    BUSINESS RESEARCH METHODS

    Chapter

    17
    Research Report

    17-1 PROF.S.N.MURTHY & DR.BHOJANN Excel Books


    A
    Research Report

    Oral report:
     This type of reporting is required, when the researchers is asked to make
    a oral presentation.

    Nature of oral presentation:


     Opening
     Finding / Conclusion
     Recommendation
     Method of presentation

    Guidelines to Oral Report Presentation


    Refer text book, show transparency

    Copyright © 2007, S N Murthy & U Bhojanna

    17-2 Business Research Methods, S N Murthy & U Bhojanna Excel Books


    Research Report

    Types of Reports:
    Reports can be classified based on time interval such as
     Daily
     Weekly
     Monthly
     Quarterly
     Yearly
    Type of Reports:
     Short report
     Long report
     Formal report
     Informal report
     Government report

    Copyright © 2007, S N Murthy & U Bhojanna

    17-3 Business Research Methods, S N Murthy & U Bhojanna Excel Books


    Research Report

    Distinguish oral and written report


    Oral Report Written Report
    Standard format can be
    No rigid standard format
    adopted.
    Remembering all that is said This can be read number of
    is difficult if not impossible times.
    Tone, voice modulation,
    comprehensibility and other
    Free from presentation problem
    communication factors play
    important role.
    Correcting mistakes if any, is Mistake if any can be
    difficult pinpointed and corrected.
    Audience cannot control the
    Not applicable.
    speed of presentation.
    The audience have no The reader can pick and
    choice to pick and choose choose what he thinks is
    from the presentation relevant to him

    Copyright © 2007, S N Murthy & U Bhojanna

    17-4 Business Research Methods, S N Murthy & U Bhojanna Excel Books


    Research Report

    Preparation of research report:


     Title Page
     Page Contents
     Executive Summary
     Objectives
     Results
     Conclusions
     Recommendations
     Body
     Introduction
     Methodology
     Results
     Limitation
     Conclusions and Recommendations
     Appendix
     Sampling Plan
     Data collection forms
     Bibliography Copyright © 2007, S N Murthy & U Bhojanna

    17-5 Business Research Methods, S N Murthy & U Bhojanna Excel Books

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