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Start of the film industry

Antonio Ramos together with two Swiss


entrepreneurs Leibman and Peritz helped bring
the Lumiere Cinematograph to the Philippines
Debuted it on August 28, 1897 also at Escolta,
Manila
They showed documentary clips about recent
events in Europe
Ramos showed 10 different films but by the end
of the month he was shuffling the films
combining them with each other.
Attendance slowly diminished/nagsawa mga tao
dahil no new films then/cheaper tickets
End of November closed

First movie producer

The following year, Ramos made a comeback


with films shot in the Philippines using
Lumiere in 1898
Panorama de Manila (Manila landscape)
Fiesta de Quiapo (Quiapo Fiesta)
Puente de Espaa (Bridge of Spain)
Escenas Callejeras (Street scenes)
Antonio Ramos becomes the first movie
producer in the Philippines.

Other pioneers

Among the pioneers who left documentary


evidences of their visits to the Philippines
were: Burton Holmes, father of the
Travelogue who made the first of several
visits in 1899; and made theBattle of Baliwag;
Kimwood Peters who shot theBanawe Rice
Terracesand Raymond Ackerman of American
Biography and Mutoscope who filmedFilipino
Cockfightand theBattle of Mt. Arayat

The start of film showing

Film showing resumed in 1900.


A British named Walgrah opened the first hall
for movie viewing known as Cine Walgrah at
Calle Santa Rosa in Intramuros.
The second movie was opened in 1902 by a
Spanish entrepreneur, Samuel Rebarber,
called Gran Cinematogrado Parisien at Calle
Crespo Quiapo.
The First Filipino-owned movie theater called
the Cinemtograpo Rizal located at the
Azcarrage St. in front of Tutuban Train Station.

American influences to Film

1903 the quality of films began to improve this was also


brought about as the institution of film as entertainment
took shape in the United States particularly Hollywood.
American colonialism brought to us silent movies
But, remember, the silent movies were never shown in
silence starting with the first show in 1897. There was
always a gramophone, a piano, or a quartet, or when Caviria
was shown at the Manila Grand Opera House a 200 man
choir.
These imported movies led to the establishment of Film
distribution companies in the PH
Because of this continuous supply of films at cheap
introductory prices brought a landslide of the movie
theaters.
The moviehouses began to expand to provinces with
electricity. Up to now we could see that
Filipinos became uninterested because they were all about
Americans

Attempt to showcase the Philippines

In 1905, Herbert Wyndham (british), shot


scenes at theManila Fire Department; Albert
Yearsly shot theRizal Day Celebrationin
Luneta 1909; in 1910, theManila Carnival; in
1911, theEruption of Mayon Volcano; the
firstAirplane Flight Over Manilaby Bud Mars
and theFires of Tondo,Pandacan and Paco;
and, in 1912, theDeparture of the Igorots to
Barcelonaand theTyphoon in Cebu.
Again, these films failed to capture hearts
because they were about foreigners naman

FirstFeature Film in the PH

The first story film made in the


Philippines-Rose of the Philippinesmay have
been produced on location in Manila in 1909
by the IMP Company Carl Laemmeles
(German) Independent Moving Picture
Company,
When it was released in Manila in 1911,Rose
of the Philippines, was advertised in the
Manila Times as among the first films
produced locally-a dramatic story from the
days of the Empire.

First movie with sound

The first picture with sound reached Manila in


1910, using the Chronophone.
First color films in the Philippines - A British
film crew also visited the Philippines, and
filmed, among other scenes, the Pagsanjan
Falls (Oriental, 1911) in kinemakolor.

In 1912, New York and Hollywood film


companies started to establish their own
agencies in Manila to distribute films. By
1915, the best films of both Europe and U.S.
were being enjoyed by Filipino audiences in
Manila and the Provinces.
When two American entrepreneurs made a
film in 1912 about Jose Rizals execution, the
sensation they made it clear that the Filipinos
need for material close to their hearts. This
heralded the making of the first Filipino film.

When World War I (1914-1918) choked off


the production of European studios, Manila
theater managers turned to U.S. for new film
products. With the variety they offered,
American Production-distribution-exhibition
combinations quickly dominated the Philippine
film market. It has stayed that way since
then until now!

Censorship and Taxes on Philippine Cinema

The Government established the Board of Censors for


cinematographic films in 1912
it was superseded by the Board of Censorship for Moving
Pictures in 1929.
it is now the Movie and Television Review and Classification
Board (MTRCB).
The government also imposed the first taxes on film in
1915,
Direct taxes were slapped by the national government on
kinetoscope, biographs, cinematographs, magic lanterns and
similar picture-projecting devices.
the film producers and distributors pleaded: Moving
pictures have provided more people in every country of the
world with wholesome amusement and at a price that the
poorest can pay than any amusement invented since the world
began, and have become almost a necessity to a great many
people of all classes, and nowhere are they considered a
luxury. Nevertheless, the Bureau of Internal Revenue started
collecting taxes on film in 1916.

Father of Philippine Movies

The credit of being the first Filipino to make a film goes to Jose Nepumuceno, whom historians dub as the Father of
Philippine Movies. Nepumucenos first film (directed) was Dalagang Bukid (Country Maiden) 1919 by Hemogenes Ilagan
and Leon Ignacio.

He saw cinema, not only as a profitable entertainment fare, but as a unique medium with which to document the unfolding
development of the Philippines.

All of his works are now lost films

Dalagang Bukid("Country Maiden") (1919)

La Venganza de Don Silvestre(1920)

Un Capullo Marchito(1920)

The Three Humbugs(1926)

Ang Manananggal(1927)

Hot Kisses(1927)

The Filipino Woman(1927)

Ang Lumang Simbahan("The Old Church") (1928)

The Pearl of the Markets(1929)

Sa Landas ng Pag-ibig("The Path of Love") (1929)

Child Out of Wedlock(1930)

Noli Me Tngere(1930)

The Young Nun(1931)

The Secret Pagan God(1931)

Moro Pirates(1931)

At Heaven's Gate(1932)

Stray Flowers(1932)

Punyal na Ginto("Golden Dagger") (1933)

He discovered and trained about 90% of the Pre-war craftsmen in both the creative and technical fields of the industry,
including stars, directors, and technicians.For his efforts and sacrifices, he has been called the Father of Philippine
Movies.

Honorata de la Rama-Hernandez(January
11, 1905 July 11, 1991), commonly known
asAtang de la Rama, was asingerand
bodabilperformer who became the first
Filipinafilm actress. National Artist of PH for
Theathre and Music

Brian Soria
Fernando Royo
Ben Rubio
Rolando Liwanag
Exequiel Segovia
Ben Prez
Teddy Benavides
Manuel Barbeyto
Ernesto la Guardia
Jaime G. Castellvi
Rudy Concepcion
Alfonso Carvajal
Jose Troni
Nardo Vercudia
Andrs Centenera
Fermn Barva
Fernando Poe
Nati Rub
Etang Discher
Monang Carvajal
Naty Bernardo

Filipino Film Companies


Malayan Movies (1917) Jose and Jesus Nepomuceno
Dalagang Bukid (1919)
La Venganza de Don Silvestre (1920)
Noli Me Tangere (1930)
Other film producers
Vicente Salumbides introduced new camera
techniques from Hollywoof
Julian Manansala produced movies on political &
nationalist themes
Carmen Concha used authentic costume & props for
her movies

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