CLEVELAND CLINIC

Kelompok II
Aminatuz Zuhriah (201501053)
Maratun Sholihah (201501060)
Fransisca Stefanie (2015010068)
Michael Iskandar (2015010069)
Rico (2015010067)

Introduction

Cleveland clinic unit strategi

Technol
ogi

Resear
ch

CLINIC INSTITUTE
Campus
(medica
l
educati
on)

Hotel

 Problem & Current Strategi

NO Problem
1

Current Strategi

banyak keluhan pada pasien yang pernah melakukan operasi di Cleveland

clinic mereka tertular penyakit hepatitis karena tranfusi pada saat
melakukan operasi

Tidak ada tranfusi saat melakukan operasi

Follow up pasien setelah melakukan operasi

Penetapan data pemeritah mengenai kematian pasien

Cleveland membuat pengukuran sendiri dengan data pasien untuk

mendapatkan hasil data kematian.

 Internal Analisis
A)

VRIO

Value

Rare

Imitation

Organization

Multi services

Yes

Yes

Yes

Yes

Technologies

Yes

Yes

Yes

Yes

Facilities

Yes

Yes

Yes

Yes

Innovative

Yes

Yes

Yes

Yes

Worldwide

Yes

Yes

Yes

Yes

Reputation

Yes

No

No

No

Payment

No

No

No

No

Sustained competitive advantage

B) Value Chain
Primary Activities

Inbound
Logistics
Campus
Research
Hotel
IT
Managemen
t

Operations

Center of
Excellent

Outbound
Logistics
IT
Research
Campus

Marketing
and Sales

Services

Expand
center of
excellent

High
quality
services
(Bench
mark)

The Value Chain

Procurement

HR Management

Infrastructure
Development

Technological

Support Activities

Eksternal Analisis
A) Analisis STEEP
Social
Cultural

Technological

Economic

Medical
Education

Electronic
Medical
Health
System

Clinic Health
and Vascular
Institute

Health Care
Public Health
Provider
Demographic

My Care
My Chart
Research

Environment

Polical-Legal
Forces
Government tax
and Policy

B) Analisis Five Forces Porter Pada Cleveland

Clinic
Pendatang
Baru
Rendah

Pemasok
Rendah

Industri
Pesaing
Rendah

Ancaman
Pengganti
Rendah

Pembeli
Rendah

 SWOT Analisis
Strengths

Weakness

Management multi servis

IT
HR
Payment
Inovasi
Facilitas

Opportunities
-

Medical education
Public health
provider
Positive

Payment
IT
World wide

w
Internal
Factor

Threats

Government attitude
Culture shock
Payment system
Networking
Negative

External
Factor

IFAS
Weight
Strenghts
Multi services
Technology
Research and Development
Clinic Reputation
Innovation
Weaknesses
Payment
Patient safety

Rating

Weighted
Score

Comments

EFAS
Weight
Opportunities
Education Level
Growth rate Population
Threats
Career oportunity
Inflation rate
Unemployment Level

Rating

Weighted
Score

Comments

Matrik TOWS

STRATEGIC RECOMMENDATION
Menjalin kerja sama
Meningkatkan training
berkesinambungan
dan service excellent
dengan negara2
terhadap karyawan
berkembang dan maju
Recommendati
on
Mendirikan center
kesehatan sesuai
demograf

Menjalin kerja sama

lintas sektor

Thank
You