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  • COMM 330 Critical Issues in Mass Communication

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    Ams Bee
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    This document outlines the objectives, assessment goals, topics, and evaluation of COMM 330: Critical Issues in Mass Communication. The course introduces students to media effects research, the political economy of media institutions, and ethical and policy issues related to mass communication. Assessment goals are for students to demonstrate understanding of communication theory and abstract thinking skills, and understand contexts in which messages are produced, disseminated, and interpreted. Topics covered include media effects research, political economy approaches, business and government influences on freedom of speech, and media ethics. Students are evaluated through tests, written assignments, discussions, and a research paper.

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    Mass communication

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    330 Introduction

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    This document outlines the objectives, assessment goals, topics, and evaluation of COMM 330: Critical Issues in Mass Communication. The course introduces students to media effects research, the political economy of media institutions, and ethical and policy issues related to mass communication. Assessment goals are for students to demonstrate understanding of communication theory and abstract thinking skills, and understand contexts in which messages are produced, disseminated, and interpreted. Topics covered include media effects research, political economy approaches, business and government influences on freedom of speech, and media ethics. Students are evaluated through tests, written assignments, discussions, and a research paper.

    Copyright:

    © All Rights Reserved
    Download as PPT, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    18 views8 pages

    COMM 330 Critical Issues in Mass Communication

    Uploaded by

    Ams Bee
    This document outlines the objectives, assessment goals, topics, and evaluation of COMM 330: Critical Issues in Mass Communication. The course introduces students to media effects research, the political economy of media institutions, and ethical and policy issues related to mass communication. Assessment goals are for students to demonstrate understanding of communication theory and abstract thinking skills, and understand contexts in which messages are produced, disseminated, and interpreted. Topics covered include media effects research, political economy approaches, business and government influences on freedom of speech, and media ethics. Students are evaluated through tests, written assignments, discussions, and a research paper.

    Copyright:

    © All Rights Reserved
    Download as PPT, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 8

    COMM330:CriticalIssuesin

    MassCommunication
    Introduction

    CourseObjectives
    Tointroducestudentsto
    Themediaeffectsresearchtradition
    Thepoliticaleconomyofmediainstitutionsina
    globalenvironment
    Ethicalandpolicyissuesassociatedwithmass
    communicationinculture

    AssessmentGoals
    Comm330serves2assessmentgoals
    studentsshouldbeabletodemonstratean
    understandingofcommunicationtheoryand
    historyandabstractthinkingskills
    studentsshouldunderstandthecontexts
    (political,social,legal,andcultural)inwhich
    messagesareproduced,disseminated,and
    interpreted

    Syllabustopics
    MediaEffectsResearch
    PoliticalEconomyandCulturalAnalysis
    ApproachestotheAnalysisofMedia
    Business,governmentandfreedomofspeech

    Ethicalresponsibility

    TheMediaEffectsTradition

    Historyofresearch
    Methodsofresearch
    Timespentwithmedia
    Sexualcontent
    Violence
    News
    Stereotyping

    MediaBusiness+Government
    andFreedomofSpeech

    Privateenterprisevs.publicinterest
    TheTelecommActof1996
    Thedominantmediaconglomerates
    MegamediaandtheEuropeanUnion
    Howmediabusinessshapesmediacontent
    Howmediabusinessinfluencessociety
    Newtechnologies
    ThefutureoftheInternet
    TheInternetinnonwesterncountries

    EthicsandtheMedia
    TheGreekTradition
    Aristotle

    Utilitarianism
    BenthamandMill

    SocialContractTheory
    Hobbes,Locke,RousseauandRawls

    DutyEthics
    Kant
    Ross

    Evaluation
    TestsIandII
    Threewrittenassignmentsanddiscussion
    Researchpaper
    CategoryAoftheAdvancedWPortfolio

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