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PROJECT TITLE

The Establishment of
Institutional Innovation
Development of Academic Niche
Program of Multimedia and
Digital Design Workroom for
the College of Computing and
Information Sciences

RATIONALE
The information and Communications Technology
(ICT) sectors continues to be among the most
dynamic sector in the Philippine Business today.
Philippine Animation Industry is one of the fastest
growing industries in the business sector
The global opportunities in animation.
The government in partnership with academe will
also have to invest in the corresponding skills of its
artists.
The Multimedia and Digital Graphics Design
Laboratory will serve as the central facility in the
region

OBJECTIVES
To train faculty members not only at SPCF but those in the
region that are offering ITE programs even to K to 12 ICT
teachers;
To attract potential manpower in the multimedia and animation
industries
To promote collaboration among industries in multimedia
sectors
To extend assistance to developing Higher Education
Institution (HEIs) and TechVoc ICT and STEM Strands for
multimedia and animation in the region that are offering ITE
programs.
To provide inputs to inputs to Commission of Higher Education
(CHED)and Department of Education( DepEd) in the
strengthening of ICT programs in Multimedia and Animation

INITIATIVES TO BE UNDERTAKEN

Conduct free training workshops and share library multimedia book


holdings and journals and multimedia equipments And multimedia
laboratories as a social responsibility for developing HEIs , TechVoc ICT
and STEM Strands for multimedia computing in the region.

Organize a multimedia computing event and competitions each year to


develop industry linkages and collaboration among industries in
multimedia sector to become the Center for Multimedia production and
computing in the region

Development of program modules for the training and workshop program

CHED Endorsement for the Multimedia organization and its events and
competitions that will greatly help promote the Philippine Animation and
Multimedia local industry and international market.

EXPECTED OUTCOMES

Conducive hands-on training workshops multimedia


computing laboratory and library multimedia holdings,
journals and multimedia equipments, drawing and audio
and visual laboratory for production.

Produce multimedia computing graduates and students on k


to 12 programs with specialization in Animation Production
and Game development and multimedia production and
computing.

Successful implementation of the project through linkages


not only for local but national and international levels for
multimedia production and computing thru CHED
endorsement and recognition

SCHEDULE OF ACTIVITIES

RELEVANCE OF THE STUDY


Challenges
There is a lack of awareness of
animation
as
a
career
and
lack of training in the field. While
sketching can be honed over time,
the art of animation can only be
learnt. The curriculum of the few
animation schools arent up to
international standards.
Lack of education in animation
concepts,
storytelling,
and
production pipeline delivered late
hindered the growth of the industry.
Also the fact that studios are
competing
among
themselves
instead of competing as a cohesive
group internationally; this along
with using pirated technology has
hampered the industry a lot, said
Madmax CEO Madhavan.

SPCF Envisions to be the


Multimedia Center in Region 3
In
Partnership
with the
Commission
on Higher
Education

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